世界（以前稱為WorldCoin）項目 - 人類工具的旗艦計劃

美國零售商店是世界上最新的產物（以前稱為WorldCoin）項目 - 人類工具的旗艦計劃

On Thursday, six stores across America opened their doors with a curious proposition: Come on in, let a metal orb scan your irises, and walk out with a new online profile that promises you're an individual human – and a few bucks in crypto for your troubles.

週四，美國各地的六家商店以一個好奇的主張打開了大門：進來，讓金屬球體掃描您的虹膜，並帶有一個新的在線資料，這是一個新的在線個人資料，這承諾您是個個人人 - 以及加密貨幣的幾美元。

The US retail stores are the latest outgrowth of the World (formerly known as WorldCoin) project - the flagship initiative from Tools for Humanity, a startup co-founded in 2019 by OpenAI boss Sam Altman, along with Alex Blania and Max Novendstern.

美國零售商店是世界上最新的產物（以前稱為WorldCoin）項目 - 《人類工具工具》（Tools for Humanity）的旗艦計劃，該計劃由Openai Boss Sam Altman與Alex Blania和Max Novendstern共同創立。

World allows you to verify you are an actual person so that you can log into services that require the platform. It specializes in attempting to distinguish real humans from bots and AI-generated imitators. The idea being, if you're running a site or app – internet gaming or dating, say – and you really want to make sure each of your users are genuine individuals and not automated fakes, World provides that level of user identity and authenticity management.

World允許您驗證自己是一個真正的人，因此您可以登錄需要平台的服務。它專門嘗試將真正的人與機器人和AI生成的模仿者區分開。這個想法是，如果您正在運行網站或應用程序 - 互聯網游戲或約會說 - 您確實想確保每個用戶都是真實的個人而不是自動化的假貨，那麼World提供了用戶身份和真實性管理的水平。

Here's the catch: The most reliable way to do this, the startup argues, is with biometric scanning.

創業公司認為，這是捕獲：最可靠的方法是使用生物識別掃描。

World's key components include the Orb (a glossy sphere that photos your iris and face), World ID (a blockchain-based so-called proof-of-personhood system), the World App (where users manage their ID and get access to services), and Worldcoin (aka WLD, A cryptocurrency distributed to users as a reward).

世界上的關鍵組件包括Orb（拍攝虹膜和麵部的光澤領域），世界ID（基於區塊鏈的所謂人格證明系統），世界應用程序（用戶在其中管理ID並獲得其ID並獲得服務訪問）（又名WLD，aka wld，一個將加密貨幣分發給用戶的加密貨幣作為獎勵）。

Unsurprisingly, regulators around the world have raised concerns about this whole idea of an upstart collecting and storing people's biometric data. South Korea fined the startup over $800,000 for privacy violations. Hong Kong ordered it to cease operations entirely, and Germany, Kenya, and Spain have initiated various legal actions against the firm.

毫不奇怪，世界各地的監管機構對收集和存儲人們的生物特徵數據的整個想法引起了人們的關注。韓國因侵犯隱私權而罰款超過80萬美元。香港命令它完全停止運營，德國，肯尼亞和西班牙已針對公司提起了各種法律訴訟。

But never mind all that - on to America! The upstart has now set up shopfronts in Austin, Atlanta, Los Angeles, Miami, Nashville, and San Francisco, with its eyeball-scanning Orb devices. Since SF is also the home of Vulture West, we decided to pop in and have a look.

但是不要介意所有這些 - 到美國！現在，新貴已經在奧斯汀，亞特蘭大，洛杉磯，邁阿密，納什維爾和舊金山建立了店面，並使用了眼球掃描的球體設備。由於SF也是Vulture West的所在地，因此我們決定彈出並看看。

The store, nestled between Macy's and Louis Vuitton in the city's Union Square, is a tad ramshackle and barely painted. A wooden structure in the center of the room houses eight soccer ball-sized Orbs at varying heights.

這家商店坐落在城市聯合廣場的梅西百貨和路易威登之間，是一個搖搖欲墜的，幾乎沒有油漆。房間中央的木結構在不同高度的八個足球大小的球體中容納了八個足球大小的球體。

World's San Francisco outlet ... The Apple Store it ain't

世界舊金山店...蘋果商店不是

Here's how it works for us netizens. We'll assume you need to create (or anticipate creating) a verified-human profile on World that's required by an app or service you want to use.

這是對我們網民的工作方式。我們假設您需要在您要使用的應用程序或服務所要求的世界上創建（或預期創建）經過驗證的人類配置文件。

First, you must download the World App, sign in, and after entering the store, wait as it links with a nearby Orb. The app tells you where to stand in relation to the sphere and how to position your head, and the scan of your eyes and face takes a few seconds to complete. That data is used to build a blockchain-based World ID unique to you based on your physically biometric info.

首先，您必須下載世界應用程序，登錄並進入商店後，等待它與附近的球體鏈接。該應用告訴您與球體以及如何定位頭部有關的位置，眼睛和臉部的掃描需要幾秒鐘才能完成。該數據用於根據您的物理生物識別信息來構建基於區塊鏈的世界ID。

Specifically, that biometric scan is encrypted and sent directly to your phone to be converted into that unique identity token, after which the info is deleted on the Orb itself, the project says. As an incentive, the World app is credited with Worldcoins worth a little over $16 in real-world money. That token is then used later on when logging into things to prove you are a unique, genuinely real human.

該項目說，具體來說，該生物識別掃描被加密並直接發送到手機中，以轉換為獨特的身份令牌，此後將信息刪除在球體本身上。作為一個激勵措施，World App的獎項是世界上的現實金錢價值超過16美元的世界幣。然後在登錄事物以證明您是一個獨特的，真正的真實人類時，將在稍後使用該令牌。

Despite all the scrutiny, the startup claims to have 26 million people using its app around the world, with 12 million people having added their biometric data.

儘管進行了所有審查，但該初創公司聲稱有2600萬人在全球使用其應用程序，其中1200萬人添加了其生物識別數據。

At a Wednesday event in SF, Altman and Blania officially launched the organization in the US – there have been trials around the world – and said the outfit wanted to have 7,500 Orbs - four times the total current installed base - in place across the States by the end of the year. The biz has set up a factory in Texas to pump out Orbs for America and the rest of the world, and is working on a miniaturized version to increase verification.

在周三在SF舉行的活動中，Altman和Blania正式在美國啟動了該組織 - 世界各地都進行了試驗 - 並表示，這家服裝希望擁有7,500球，這是當前已安裝的總基地的四倍 - 到今年年底。 BIZ已在德克薩斯州開設了一家工廠，為美國和世界其他地區開闢了球，並正在製作小型化版本以增加驗證。

“I’m a very proud American, I think America should lead innovation, not fight it off,” Altman said at the shindig, which you can watch below.

“我是一個非常驕傲的美國人，我認為美國應該領導創新，而不是與之抗爭，”阿爾特曼在辛迪格（Shindig）上說，您可以在下面觀看。

At the gathering, Blania said the three areas the business will be concentrating on are gaming, online dating, and social media, mainly to eliminate bots masquerading as real people. World IDs can help assure people they are chatting to actual people online, he claimed. That said, it's not a panacea; we can think of some drawbacks.

布蘭尼亞（Blania）在聚會上說，該業務將專注於遊戲，在線約會和社交媒體的三個領域，主要是為了消除偽裝成真實人物的機器人。他聲稱，世界ID可以幫助確保他們在網上與實際人聊天的人。也就是說，這不是靈丹妙藥；我們可以想到一些缺點。

World announced two partnerships during its US launch. A Visa-backed debit card will be issued later this year, and Match.com in Japan will be using World ID to reassure nervous daters.

在美國推出期間，世界宣布了兩項合作夥伴關係。由簽證支持的借記卡將於今年晚些時候發行，日本的Match.com將使用世界ID來放心緊張的日期。

During our store visit, an assistant said the amount of traffic for the Orbs had been very high, but

在我們的商店訪問期間，一位助手說球體的交通數量很高，但是