Hivemapper 是一個基於 Solana 的地圖項目，雄心勃勃。它想超越Google地圖

這家區塊鏈新貴表示，其基於加密貨幣的獎勵系統是其目標的核心，因為獎勵可以為專案的成功創造必要的經濟誘因。

Solana-based mapping project Hivemapper has set its sights on a goal that could put it in direct competition with Google Maps. But the blockchain upstart’s strategy hinges on crypto-based rewards, a key aspect of its project that some critics say is unsustainable.

基於 Solana 的地圖專案 Hivemapper 已將目光投向了一個可以與 Google 地圖直接競爭的目標。但這家區塊鏈新貴的策略取決於基於加密的獎勵，這是其專案的關鍵方面，一些批評者認為這是不可持續的。

According to data from Statista, Google Maps has over a billion monthly active users, making it the world’s biggest mapping service. Now, Hivemapper wants to take over.

根據 Statista 的數據，Google地圖每月擁有超過 10 億活躍用戶，使其成為全球最大的地圖服務。現在，Hivemapper 想要接管。

The project’s mapping technology is powered by a network of contributors who use dashcams to collect road data. In exchange, they’re rewarded with Honey, Hivemapper’s cryptocurrency.

該計畫的地圖技術由使用行車記錄器收集道路數據的貢獻者網路提供支援。作為交換，他們將獲得 Hivemapper 的加密貨幣 Honey 作為獎勵。

At the time of writing, Honey is valued at $104.9 million, placing it among the top 500 cryptocurrencies by market capitalisation, according to CoinGecko data.

根據 CoinGecko 的數據，截至撰寫本文時，Honey 的估值為 1.049 億美元，躋身市值排名前 500 名的加密貨幣之列。

But Hivemapper isn’t the only project offering crypto rewards. The mapping project belongs to a class of blockchain projects known as DePIN, short for decentralised physical infrastructure network.

但 Hivemapper 並不是唯一提供加密貨幣獎勵的項目。該地圖項目屬於一類名為 DePIN 的區塊鏈項目，DePIN 是去中心化實體基礎設施網路的縮寫。

DePIN projects try to offer an alternative to the Web2 companies whose services underpin the internet in sectors like mapping, computing, and wireless. Most DePIN projects offer token-based rewards.

DePIN 計畫試圖為 Web2 公司提供替代方案，這些公司的服務支撐著地圖、運算和無線等領域的互聯網。大多數 DePIN 專案都提供基於代幣的獎勵。

However, critics say that token incentives alone don’t guarantee a project's longevity.

然而，批評者表示，僅靠代幣激勵並不能保證專案的壽命。

“Several newer DePIN protocols struggle to truly align economic incentives in a way that demands a token,” Chris Newhouse, a DeFi analyst at crypto trading firm Cumberland Labs, previously told DL News.

加密貨幣交易公司 Cumberland Labs 的 DeFi 分析師 Chris Newhouse 此前告訴 DL News：“一些較新的 DePIN 協議很難以需要代幣的方式真正調整經濟激勵。”

But Seidman argues that critics fail to understand the decentralised reward system that a project like Hivemapper uses.

但 Seidman 認為，批評者未能理解 Hivemapper 這樣的計畫所使用的去中心化獎勵系統。

The system works with multiple drivers submitting vehicle-generated mapping data for the same region, Seidman explained. The network then remaps and validates all that data in real time to provide “road intelligence” for companies.

塞德曼解釋說，該系統與多個駕駛員一起工作，提交同一地區的車輛生成的地圖數據。然後，網路即時重新映射和驗證所有數據，為公司提供「道路情報」。

“Hivemapper scales a self-regulating map ecosystem,” Seidman said.

「Hivemapper 擴展了一個自我調節的地圖生態系統，」Seidman 說。

“Trainers and drivers mint Honey rewards, and when a company purchases map data, it triggers a token burn, creating an equilibrium with incentives.”

“教練和車手會創造蜂蜜獎勵，當公司購買地圖數據時，就會觸發代幣燃燒，從而與激勵建立平衡。”

In a recent report, asset-management giant Franklin Templeton highlighted Hivemapper as one of the early movers in the DePIN sector showing promise. But the report also noted lagging demand for its services.

在最近的一份報告中，資產管理巨頭富蘭克林鄧普頓強調 Hivemapper 是 DePIN 領域的先驅之一，顯示出了前景。但報告也指出對其服務的需求落後。

“Hivemapper has had great success growing the number of contributors providing mapping data to the network, at over 60,000. However, the project has not seen the same relative growth in demand as on the supply side,” the report said.

「Hivemapper 取得了巨大成功，向網路提供地圖資料的貢獻者數量已超過 60,000 個。然而，該項目的需求並沒有像供應方面那樣相對增長，」報告稱。

Without significant demand for Hivemapper’s map data, contributors earning Honey tokens will only inflate the token’s supply.

如果對 Hivemapper 的地圖資料沒有大量需求，賺取 Honey 代幣的貢獻者只會增加代幣的供應。

As Kellen Blumberg, a data scientist at crypto platform Flipside, previously told DL News, “Incentives are helpful for attracting initial users, but sustainability is crucial.”

正如加密平台 Flipside 的數據科學家 Kellen Blumberg 先前告訴 DL News 的那樣，“激勵措施有助於吸引初始用戶，但可持續性至關重要。”

Honey’s token price is currently down 85% from its December peak.

Honey 的代幣價格目前較 12 月的峰值下跌了 85%。

But Seidman claims that Hivemapper has an edge over traditional rivals like Google Maps when it comes to cost.

但 Seidman 聲稱，在成本方面，Hivemapper 比谷歌地圖等傳統競爭對手更具優勢。

Traditional mapping is expensive, which is why large applications like Google Maps have difficulty refreshing their maps on a global scale, he said.

他說，傳統地圖價格昂貴，這就是為什麼像谷歌地圖這樣的大型應用程式很難在全球刷新地圖。

“In contrast, Hivemapper dashcams cost only a few hundred dollars and can produce street-level imagery 20 to 100 times fresher than Google’s,” Seidman said.

「相比之下，Hivemapper 行車記錄器的成本只有幾百美元，並且可以產生比 Google 的圖像新鮮 20 到 100 倍的街道圖像，」Seidman 說。

Google didn’t immediately respond to a request for comment.

谷歌沒有立即回應置評請求。

Osato Avan-Nomayo is our Nigeria-based DeFi correspondent. He covers DeFi and tech. To share tips or information about stories, please contact him at osato@dlnews.com

Osato Avan-Nomayo 是我們駐奈及利亞的 DeFi 記者。他涵蓋 DeFi 和科技。要分享有關故事的技巧或信息，請透過 osato@dlnews.com 與他聯繫