塗鴉：社區轉變失敗的承諾

有時，製作精良的計劃會帶來成功。其他時候，它在一次無聲的崩潰中崩潰了。這是一個摯愛的加密項目的命運

Doodles, the NFT project known for its vibrant characters and collaborations with brands like Adidas and McDonald's, is entering the Web3 space with its community token, $DOOD.

NFT項目Doodles以其充滿活力的角色和與Adidas和McDonald's等品牌的合作而聞名，他正在使用其社區代幣（$ dood）進入Web3空間。

Promoters of the project envisioned a stellar launch for the token, rolling out a red carpet for its arrival. However, in the cryptocurrency jungle, every rise can quickly turn into a free fall. The launch of the token on Solana was a brutal illustration of this brutal reality.

該項目的發起人設想了代幣的出色發射，為其到來推出了紅地毯。但是，在加密貨幣叢林中，每個上升都會迅速變成自由跌倒。在索拉納（Solana）上發射令牌是這種殘酷現實的殘酷例證。

On May 9, Doodles launched $DOOD, its community token, on Solana with a highly anticipated airdrop. The goal was to distribute 10 billion tokens, with 68% allocated to the community. On X, Doodles announced: “The creative revolution is here... we are building a movement that will transcend ages.”

5月9日，Doodles用備受期待的空投推出了Solana的社區代幣$ DOOD。目的是分發100億個令牌，分配給社區68％。在X上，Doodles宣布：“創意革命在這裡……我們正在建立一個將超越年齡的運動。”

This announcement sparked enthusiasm in the crypto community. On May 8, Doodles NFT sales surged by 97%, exceeding 1.1 million dollars, according to CryptoSlam, which ranked the collection third globally.

這一公告在加密社區引起了熱情。 Cryptoslam稱，5月8日，Doodles NFT的銷售額增長了97％，超過110萬美元，該公司在全球範圍內排名第三。

But as early as the next day, the euphoria turned into disappointment. According to DEX Screener, DOOD's market capitalization dropped from over 100 million to about 60 million dollars. In parallel, Doodles NFTs fell from 3.5 ETH to less than 1.5 ETH. “Clearly disappointing,” summarized @lokithebird on X. This brutal reaction evoked the fate of PENGU from Pudgy Penguins, which had dropped 50% on its launch day.

但是早在第二天，欣快就會變得失望。根據Dex Screener的說法，DOOD的市值從超過1億美元下降到約6000萬美元。同時，Doodles NFT從3.5 ETH下降到小於1.5 ETH。 “顯然令人失望，” X上的@lokithebird總結了X。這種殘酷的反應引起了Pudgy Penguins的Pengu命運，該企鵝在發布當天下降了50％。

Airdrop, Massive Sales, and Confused Communication

空投，大量銷售和困惑的溝通

The reasons for this setback are multiple. First, a significant selling pressure, typical of airdrops where holders seek to cash out. DjaniWhaleSkul, crypto analyst, writes: “If you bought a Doodles only to speculate on $DOOD, you are probably disappointed.”

此挫折的原因是多個。首先，巨大的銷售壓力，典型的空投持有人尋求兌現。 Crypto分析師Djaniwhaleskul寫道：“如果您只買了塗鴉來推測$ dood，那您可能會感到失望。”

Next, a strategy perceived as unclear. Despite long-term ambitions — gamification, governance, artistic incentives — the project did not specify immediate use cases. Certainly, the team wants to integrate DOOD into Base, an Ethereum L2 blockchain, and leverage the Doodles universe. But at launch, many users saw it only as a simple memecoin without concrete functionality.

接下來，一種被認為不清楚的策略。儘管有長期的野心（遊戲化，治理，藝術激勵措施），該項目並未指定立即用例。當然，團隊希望將DOOD納入基地，一個以太坊L2區塊鏈，並利用Doodles Universe。但是在啟動時，許多用戶僅將其視為一個沒有具體功能的簡單模因。

The launch on Solana also caused confusion: the holder base, mainly Ethereum, had to open compatible wallets to participate. In summary, Doodles suffered from a combination of aggressive timing, a divided audience, and very high expectations.

索拉納（Solana）的發布也引起了困惑：持有人基礎（主要是以太坊）必須打開兼容的錢包才能參加。總而言之，塗鴉遭受了激進的時機，分裂的觀眾和非常高的期望的折磨。

But some supporters remain loyal. Djani concludes: “Projects that bet on culture and community are the ones that last.”

但是一些支持者仍然忠誠。 Djani得出結論：“押注文化和社區的項目是持久的項目。”

A Brutal Crash, Revealing Figures

殘酷的崩潰，揭示了數字

The market responded starkly, but the data remains revealing of the strengths — and flaws — of this launch.

市場做出了明顯的反應，但數據仍然揭示了這種發射的優勢和缺陷。

Joel Agbo, contributor at CoinGecko, reminds us that these tokens “often start as memecoins but aim for utility in the long run.” This was also the bet of Pudgy Penguins, whose PENGU dropped quickly… before rising to a 2.8 billion capitalization. Doodles could follow this model, provided trust is rebuilt. Its history of collaborations (McDonald’s, Pharrell Williams, Adidas) proves its brand strength.

Coingecko的撰稿人Joel Agbo提醒我們，這些令牌“通常是作為Memecoins開始的，但從長遠來看是目標。”這也是矮胖的企鵝的賭注，矮胖的企鵝的彭瓜很快下降了……在增至28億枚大寫之前。只要重建信任，塗鴉就可以遵循此模型。它的合作歷史（麥當勞，阿迪達斯的麥當勞·威廉姆斯）證明了其品牌實力。

And Binance’s support, which listed $DOOD, shows that the project retains credibility among major crypto players. In short, the drop was brutal, but the rebound potential is real.

列出$ dood的Binance的支持表明，該項目保留了主要加密貨幣玩家的信譽。簡而言之，下降是殘酷的，但反彈潛力是真實的。

The Doodles project joins the list of those whose token launches initially disappointed. The Official TRUMP memecoin also plunged after a stellar start in the top 10. Yet, its supporters persevered, and the asset eventually made its mark. Nothing is decided for $DOOD: the next chapter will depend on commitment and vision.

Doodles項目加入了那些象徵性推出的人的名單，最初令人失望。特朗普官方的紀念物在前十名中的出色表現之後也下降了。然而，其支持者堅持不懈，資產最終取得了成功。對於$ dood而言，沒有任何決定：下一章將取決於承諾和願景。