The new Energizer 3-in-1 Child Shield™ features the exclusive new colour alert technology

The new Energizer 3-in-1 Child Shield™ features the exclusive new colour alert technology, child-resistant packaging, and a non-toxic bitter coating

Energizer, a leading name in batteries, has taken a significant step towards safeguarding children at home with the introduction of the new Energizer 3-in-1 Child Shield™. This technology, featuring the exclusive new colour alert technology, child-resistant packaging, and a non-toxic bitter coating, creates the most comprehensive safety solution yet for families in Malaysia.

At a press event held today, Energizer highlighted the pressing issue of coin lithium batteries ingestion among children in Malaysia, an incident that can lead to serious injuries and fatalities.

Despite the risks, most emergency department patients who have ingested a battery show no symptoms or only vague and non-specific signs, further delaying diagnosis and increasing the severity of injuries.[1]

Joining the Ministry of Health's "Kampanye Keselamatan Rumah Tangga" initiative, Energizer continues its "Know the Risks, Protect Your Kids," campaign and unveils its latest coin-cell lithium batteries with a 3-implied safety system for added protection in Malaysian homes.

Energizer is the first brand in the world to introduce child-resistant packaging for its coin-cell lithium batteries, featuring a triple-layer child safety system designed to offer extra protection against everyday risks. The innovation includes the world's first colour alert technology, designed to help caregivers identify potential ingestion and seek urgent medical attention.

As an industry leader, at Energizer, we want to advocate for stronger safety standards in battery designs. By continuously improving safety features for its products, Energizer will continue to lead discussions on preventing household accidents and protecting children.

The panel discussion featured Wong Yee Ming, Consultant Paediatrician from Columbia Asia Hospital Bukit Jalil, and real-life toddler parents Diyana Hashim, Pauline Tan, and Chelsea Ng, who shared the real-life challenges faced in avoiding wrong ingestion, what to do during medical emergencies with ingestion, and shared practical solutions to create a safer space for children at home.

"Many household hazards are hidden in plain sight, making it crucial to raise awareness of potential risks for children. Small objects, such as coin lithium batteries, can cause serious harm if swallowed. Severe injuries can occur due to delayed diagnosis, which is why immediate medical attention is crucial. Preventing such incidents should be a priority, and simple measures, such as storing hazardous items out of reach and choosing child-safe products, can make a significant difference." - Wong Yee Ming, Consultant Paediatrician from Columbia Asia Hospital Bukit Jalil.