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What is the Ethereum ETF "Sell the News" event? (Market psychology)

Following the SEC’s spot Ethereum ETF approval in mid-2024, ETH plunged 14% amid $1.2B in long liquidations, record exchange inflows, and a collapse in volatility—classic “sell the news” behavior.

Jan 09, 2026 at 12:20 am

Ethereum ETF Approval Announcement

1. The Ethereum ETF 'Sell the News' event refers to a sharp price decline that occurred immediately following the U.S. Securities and Exchange Commission’s formal approval of spot Ethereum exchange-traded funds in mid-2024.

2. Institutional investors had positioned themselves heavily in anticipation of the approval, accumulating ETH futures, options, and over-the-counter derivatives well before the official decision.

3. Once the regulatory green light was confirmed, many traders executed pre-planned profit-taking strategies, triggering cascading liquidations across leveraged long positions.

4. Market depth on major derivatives exchanges showed a rapid contraction in bid-side liquidity within minutes of the announcement, amplifying downward momentum.

5. Spot ETH trading volumes surged by over 220% on Coinbase and Binance during the first hour post-approval, yet price dropped more than 14%—a divergence signaling distribution rather than accumulation.

Behavioral Patterns Observed

1. A significant portion of retail participants entered long positions during the final weeks before approval, citing “event-driven upside” as justification—despite historically low win rates for such entries.

2. Social sentiment metrics registered peak bullishness on platforms like CryptoPanic and LunarCrush just 36 hours prior to the announcement, followed by an abrupt reversal in tone.

3. Whale wallet analytics revealed accelerated movement of large ETH balances from exchanges to cold storage in the days leading up to approval—consistent with preparation for exit rather than holding.

4. Options open interest skewed heavily toward call options with strike prices above prevailing market levels, suggesting widespread expectation of continued upward movement post-event.

5. The VIX-equivalent for Ethereum, the ETH Volatility Index, spiked to 89.3 just before approval, then collapsed to 41.7 within four hours—indicating rapid de-risking and volatility compression through selling pressure.

Liquidity Structure Impact

1. Market makers widened bid-ask spreads by 300–500 basis points across top-tier spot venues during the first 90 seconds after the SEC press release.

2. Perpetual swap funding rates flipped from strongly positive to deeply negative within two minutes, reflecting a sudden shift in carry demand and short-side dominance.

3. Stablecoin inflows into centralized exchanges rose 18% in the preceding 48 hours, while ETH outflows increased 37%—a structural imbalance favoring selling pressure.

4. Order book heatmaps showed concentrated sell walls appearing at $3,450, $3,380, and $3,290—levels aligned with institutional cost bases from Q1 2024 accumulation phases.

5. Derivatives liquidation data indicated $1.2 billion in long positions were wiped out across Binance, Bybit, and OKX within 11 minutes—more than double the average 10-minute liquidation volume for May 2024.

On-Chain Confirmation Signals

1. The Net Unrealized Profit/Loss (NUPL) indicator crossed into the “Extreme Greed” zone at 0.82 three days before approval, then plunged below 0.45 within 24 hours—confirming mass realization of gains.

2. Entity-adjusted SOPR (Spent Output Profit Ratio) fell from 1.14 to 0.97 in under six hours, indicating that a majority of transacted ETH was sold at breakeven or loss.

3. Exchange reserve balances rose by 122,000 ETH in a single day—the largest single-day increase since March 2023—suggesting coordinated offloading by early entrants.

4. Dormant supply metric dropped sharply, with coins older than one year falling from 57.3% to 54.1% of total supply, implying long-term holders activated positions to capture ETF-related premiums.

5. Miner outflow volume spiked 410% relative to 30-day average, coinciding with elevated gas fees during the approval window—indicating opportunistic selling amid high transaction demand.

Frequently Asked Questions

Q: Did the SEC approval include staking functionality for Ethereum ETFs?No. The approved ETFs are strictly spot-based and do not incorporate staking rewards, yield mechanisms, or validator participation.

Q: Were any Ethereum ETFs launched on traditional stock exchanges like NYSE or Nasdaq?Yes. Three issuers—Vaneck, ARK/21Shares, and Grayscale—listed their ETH ETFs on the Cboe BZX Exchange, which operates under SEC oversight but is not NYSE or Nasdaq.

Q: How did Ethereum’s correlation with Bitcoin change during the Sell the News period?Ethereum’s 30-day rolling correlation with Bitcoin dropped from 0.87 to 0.53 over the 72-hour window surrounding approval—indicating divergent price drivers and reduced beta exposure.

Q: Were there any notable shifts in stablecoin composition on Ethereum during this event?USDC’s share of total stablecoin value locked on Ethereum rose from 41% to 48%, while USDT’s share fell from 39% to 33%—reflecting preference for regulated, audited stablecoins during regulatory clarity events.

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