真理社會（TMTG）正在探索實用程序的引入

令牌最初將用於支付真相+訂閱成本，該平台的流服務提供保守的內容。

Truth Social, owned by Trump Media & Technology Group (TMTG), is exploring the introduction of a utility token as part of a digital wallet system to facilitate payments within its ecosystem.

由特朗普媒體與技術集團（TMTG）擁有的Truth Social，正在探索介紹公用事業令牌，作為數字錢包系統的一部分，以促進其生態系統中的付款。

The token would initially be used to pay for Truth+ subscription costs, the platform’s streaming service offering conservative content, according to a shareholder letter dated April 29.

根據4月29日的股東信件，該代幣最初將用於支付該平台的流媒體服務，該平台的流媒體服務提供保守的內容。

Later, it will be used for other products and services in the “Truth ecosphere,” such as the Truth Social network and Truth.Fi financial services. This move continues TMTG’s foray into blockchain technology, having applied for a trademark for digital wallet software in November and partnered with Crypto.com to launch cryptocurrency-focused ETFs.

後來，它將用於“真實生態圈”中的其他產品和服務，例如真相社交網絡和真相。 FI金融服務。這一舉動延續了TMTG對區塊鏈技術的嘗試，該技術在11月申請了數字錢包軟件的商標，並與Crypto.com合作啟動了以加密貨幣為中心的ETF。

The token is envisioned to foster user engagement through a rewards program, potentially covering in-platform purchases, exclusive content, or advertising. However, details like the token’s name, launch date, and distribution structure remain undisclosed, and the initiative awaits regulatory approval.

設想的令牌可以通過獎勵計劃來促進用戶參與度，並有可能涵蓋平台購買，獨家內容或廣告。但是，諸如令牌名稱，啟動日期和分銷結構之類的細節仍未公開，該計劃正在等待監管機構批准。

This announcement had a minimal impact on TMTG’s stock (DJT), which saw a 0.52% drop in after-hours trading.

這一宣布對TMTG的股票（DJT）的影響很小，該股票的下班後交易下降了0.52％。

The introduction of a utility token by Truth Social (TMTG) carries several implications across financial, operational, and market dimensions.

通過真理社會（TMTG）引入公用事業令牌，在財務，運營和市場方面產生了一些含義。

* Financial Implications: The token could serve as an alternative revenue stream to traditional models. It may generate income through transaction fees on the token network or through the sale of tokens to users. This is especially pertinent as Truth Social faces challenges in diversifying its revenue, having reported only $4.1 million in 2023 despite a high market cap of over $7 billion.

*財務影響：代幣可以作為傳統模型的替代收入來源。它可能通過令牌網絡上的交易費用或通過向用戶出售代幣來產生收入。這是尤其相關的，因為真理社會面臨的挑戰在使收入多樣化時，儘管市值高70億美元，但在2023年僅報告了410萬美元。

* Operational Implications: The token could be used to streamline transactions and payments within Truth Social’s ecosystem, enhancing the user experience and encouraging spending on subscriptions, in-platform purchases, or advertising. This move aligns with TMTG’s broader push into new revenue streams and ventures into blockchain and cryptocurrency with initiatives like Truth.Fi and the partnership with Crypto.com for crypto ETFs.

*操作含義：代幣可用於簡化Trute Social生態系統中的交易和付款，增強用戶體驗並鼓勵在訂閱，平台購買或廣告上支出支出。這一舉動與TMTG更廣泛地推進了新的收入來源，並通過諸如truth.fi之類的計劃以及與crypto.com的合作夥伴關係融入了區塊鍊和加密貨幣。

* Market Implications: The token could be a talking point to attract investor interest in TMTG, which faces skepticism due to its high valuation and limited profitability. A successful token launch could stabilize Truth Social’s stock price, which has seen fluctuations recently. However, any failure or delay in the token initiative could further decrease investor confidence and lead to selling pressure on the stock.

*市場影響：代幣可能是吸引投資者對TMTG的興趣的話題，由於其高估和有限的盈利能力，這對TMTG產生了懷疑。成功的代幣發布可以穩定真相社交的股價，這最近發生了波動。但是，代幣倡議的任何失敗或延遲都可以進一步降低投資者的信心，並導致對股票的銷售壓力。

The token is positioned within a broader narrative of innovation and differentiation for Truth Social, which seeks to compete with established platforms like X (formerly Twitter) in a crowded market. It could be marketed to appeal to crypto-savvy users among Truth Social’s audience, aligning with the MAGA ethos of “anti-establishment” thinking and a preference for alternatives.

代幣位於對真理社會的創新和差異化的更廣泛的敘述中，該敘述旨在與擁擠的市場中的X（以前為Twitter）這樣的既定平台競爭。它可以銷售，以吸引真實社交受眾群體中精通加密的用戶，與“反建立”思維的雜誌精神一致，並偏愛替代方案。

However, the initiative faces several challenges. The niche focus on conservative users may limit broader market adoption of the token and its ecosystem. Moreover, the token’s launch depends heavily on regulatory approval, particularly from the SEC, given the increased scrutiny on cryptocurrencies and potential legal issues.

但是，該計劃面臨著幾個挑戰。對保守用戶的利基市場關注可能會限制對代幣及其生態系統的更廣泛的市場採用。此外，鑑於對加密貨幣和潛在的法律問題的審查增加了，令牌的發佈在很大程度上取決於監管機構的批准，尤其是從SEC獲得的批准。

If classified as a security rather than a utility token, it could face stricter regulations, increasing compliance costs for TMTG. Additionally, the token’s success depends on user adoption and integration into the platform’s interface and user flows, which may pose difficulties, especially for non-crypto-native users.

如果將其歸類為安全，而不是公用事業令牌，則可能面臨更嚴格的法規，從而增加TMTG的合規成本。此外，令牌的成功取決於用戶的採用和集成到平台的界面和用戶流中，這可能會構成困難，尤其是對於非透明的本地用戶。

Despite these challenges, the utility token presents an opportunity for Truth Social to strengthen its ecosystem, engage its core audience, and offer a unique value proposition in a competitive market. Failure to deliver on this initiative could harm TMTG’s credibility and stock performance, while success could solidify its niche in the conservative digital and financial space.

儘管面臨這些挑戰，但公用事業令牌為真理社交提供了一個機會，可以加強其生態系統，吸引其核心受眾，並在競爭市場中提供獨特的價值主張。未能執行此計劃可能會損害TMTG的信譽和股票表現，而成功可以鞏固其在保守的數字和金融領域的利基市場。