睡眠代幣的“即使在Arcadia”專輯中首次亮相，在Billboard 200排行榜上排名第一

一支以口罩和斗篷表演的英國硬搖滾樂隊不是經常訪問Billboard 200的頂部的藝術家

English hard rock band Sleep Token is not the type of artist that regularly visits the top of the Billboard 200 — yet anyone who had been paying attention to the group’s rise over the past few months knew that their fourth studio album, Even in Arcadia, was going to have a strong debut.

英國硬搖滾樂隊睡眠代幣並不是那種定期訪問Billboard 200的藝術家的類型，但是在過去的幾個月中一直關注該樂隊崛起的任何人都知道他們的第四張錄音室專輯，即使在Arcadia，也都會出色。

After years of building a fan base, expanding their lore and inching onto the Billboard charts with increasingly higher peaks, the group kicked off the year by scoring their first career Hot 100 entries, as well as quickly selling out a slew of fall arena dates. When Even in Arcadia was released on May 9, its album tracks flooded streaming charts, a clear sign that the early enthusiasm around the album had coalesced upon its release.

經過多年的粉絲群，擴大了知識並以越來越高的山峰延伸到廣告牌排行榜上，該小組通過獲得了他們的第一個職業生涯Hot 100參賽作品開始了這一年，並迅速賣出了一系列秋季競技場的日期。即使在Arcadia於5月9日發行時，其專輯曲目氾濫了流媒體排行榜，這清楚地表明，專輯的早期熱情在發行後融為一體。

Still, even the most bullish Sleep Token fan had to be pleasantly surprised by the sheer magnitude of the album’s debut: Even in Arcadia arrived at No. 1 on the Billboard 200chart dated May 24 with 127,000 equivalent album units, according to Luminate — good enough to not only score Sleep Token’s biggest chart week ever, but the biggest total for a hard rock album in nearly two years, as well as the largest streaming week ever for a hard rock album. It’s the type of debut that blows away even the most hyped-up prognostications, and immediately makes Sleep Token one of the biggest stories in rock this year.

Still, even the most bullish Sleep Token fan had to be pleasantly surprised by the sheer magnitude of the album's debut: Even in Arcadia arrived at No. 1 on the Billboard 200chart dated May 24 with 127,000 equivalent album units, according to Luminate — good enough to not only score Sleep Token's biggest chart week ever, but the biggest total for a hard rock album in nearly two years, as well as the largest streaming week ever for a hard rock album.即使是最令人震驚的預後，這是那種首次亮相，並立即使Sleep Token成為今年Rock中最大的故事之一。

The performance of this album cycle has “by far” surpassed expectations, RCA Records COO John Fleckenstein tells Billboard. Sleep Token — who debuted nearly a decade ago and have always remained undercover of anonymity, with band members never revealing their identities or speaking to the press — signed with RCA in early 2024 following the release of third album Take Me Back to Eden. That album became the band’s first to hit the Billboard 200, debuting at No. 16 in May 2023, and produced some of its first songs to hit the Hot Rock & Alternative Songs chart.

RCA Records首席運營官John Fleckenstein告訴Billboard，這張專輯週期的表現超出了期望。 Sleep Sotken - 大約十年前首次亮相，並且一直保持著匿名的秘密，樂隊成員從未透露自己的身份或與新聞界的交談。這張專輯成為了樂隊第一批進入Billboard 200的樂隊，並於2023年5月在第16位首次亮相，並製作了一些首批歌曲，以達到Hot Rock＆Selternative歌曲排行榜。

Yet when “Emergence” — the six-and-a-half minute, multi-part prog-metal epic that opened the Arcadia era in March — debuted at No. 57 on the Hot 100 in March, thanks in part to some mind-boggling streaming numbers (9.9 million official U.S. streams from March 14-20, according to Luminate), RCA had to adjust its forecast for the commercial prospects for its host album, says Fleckenstein. Some of the album's tracks also landed on the Hot Dance/Electronic Songs chart.

然而，當“出現”（三月份開放了阿卡迪亞時代的六分半分鐘，多個部分的階段史詩）在3月的熱門100上首次亮相，部分原因是一些令人難以置信的流媒體數字（根據3月14日至20日的美國官方流媒體播放，RCA的說法，RCA的說法是Lumect的，這是RCA的說法，RCA的說法是由Lumect的專輯來調整了廣告的專輯。專輯的一些曲目也落在熱舞/電子歌曲圖上。

“We knew they were great, and they were potent,” says Fleckenstein. “But when ‘Emergence’ came out, that’s when we saw the reality of where the numbers had gotten to.”

弗萊肯斯坦說：“我們知道它們很棒，而且很強大。” “但是，當'出現'出來時，那是我們看到數字所在的現實的時候。”

“Emergence” was followed by “Caramel” — a more radio-friendly (yet no less audacious) single that somehow manages to fuse together rhythmic pop, shuffling reggaeton and a shrieking metal breakdown — and “Damocles,” Sleep Token’s version of a power ballad with twinkling pianos that morph into thundering guitars. Both of those songs hit the Hot 100 as well, at Nos. 34 and 47, respectively — and the fact that the second and third songs released from Even in Arcadia peaked higher than the first one on the Hot 100 indicated to RCA that the host album was going to be a monster.

“出現”之後是“焦糖”，這是一種更友好的（但同樣大膽）的單曲，以某種方式設法將有節奏的流行音樂融合在一起，洗牌的雷鬼和尖叫的金屬崩潰，以及“ Damocles”，“ Damocles”，“ damocles”，Sleek smeg Sleek smeg Sleep notken的Power of Power of Power of Power to think thinklad pianos with thinkling pians s the the thuthering Guitars thundering Guitars。這兩首歌曲也分別在34號和47號的Hot 100中達到了Hot 100，而從Arcadia發行的第二和第三首歌曲也比Hot 100上的第一首峰值高於RCA，表明主機專輯將是怪物。

“Everyday along the path into this album, we were more and more confident that this was a big deal,” says Fleckenstein. “We just don’t see that kind of fan behavior and consistency, in terms of new music coming out.”

弗萊肯斯坦說：“每天都沿著這張專輯的道路，我們越來越有信心這是一件大事。” “就新音樂而言，我們只是看不到那種粉絲的行為和一致性。”

When RCA signed Sleep Token last year, Fleckenstein says that the two biggest indicators of the band’s upward trajectory were their rapid growth as a live act — the group went from clubs to theaters, and now to arenas, with strong ticket demand for each live run — and the online dedication of their fan base. The London natives have crafted a complex backstory over the year, with Sleep Token leader Vessel speaking of a higher power called Sleep and causing fans to parse through lyrics and messages to unlock new mysteries from their world.

當RCA去年簽署睡眠代幣時​​，Fleckenstein說，樂隊向上軌蹟的兩個最大指標是他們作為現場表演的快速增長 - 該團體從俱樂部到劇院，現在是競技場，對每次現場直播的門票需求強勁 - 以及他們的粉絲群體的奉獻精神。倫敦當地人在一年中製作了一個複雜的背景故事，睡眠代幣領導者的船隻談到了一個名為“睡眠”的更高力量，並導致歌迷通過歌詞和信息解析，以將新的奧秘從他們的世界中解放出來。

For the band’s new major-label partner, Sleep Token’s anonymity has felt “liberating” as a promotional tool, especially in an era of artists oversharing on social media platforms. “So much of it is about the art that the band makes,” Fleckenstein notes. “The world that’s being created is being driven by the fans, and as we were building [the rollout] with the band, the part that was so rewarding was that we could not get more clever than this fan base.”

對於樂隊的新型主要標籤合作夥伴而言，睡眠代幣的匿名性感覺“解放”是一種促銷工具，尤其是在社交媒體平台上超越的藝術家時代。弗雷肯斯坦指出：“很多都是關於樂隊創作的藝術。” “正在創造的世界是由粉絲驅動的，當我們與樂隊建立[推出]時，如此有意義的部分是我們不能比這個粉絲群更聰明。”

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