第2部分回顧：空投經濟

在第1部分：Airdrop經濟中，我探討了加密項目如何使用令牌空調來解決困擾新平台的關鍵“冷啟動問題”。

Part 1: The Airdrop Economy

第1部分：空投經濟

In Part 1: The Airdrop Economy, I explored how crypto projects use token airdrops to solve the critical “cold start problem” that plagues new platforms. I revealed that projects are now distributing up to 50% of their token supply to early users as a strategic method to bootstrap communities.

在第1部分：Airdrop經濟中，我探討了加密項目如何使用代幣的氣流來解決困擾新平台的關鍵“冷啟動問題”。我透露，現在，項目將多達50％的令牌供應分發給了早期用戶，作為Bootstrap社區的一種戰略方法。

We examined how successful projects like Uniswap and ENS leveraged strategic token distributions to build engaged communities and create aligned incentives between projects and users. Rather than traditional marketing approaches, these airdrops serve as a powerful mechanism for attracting initial users and creating network effects.

我們研究了諸如UNISWAP和ENS之類的成功項目如何利用戰略令牌分佈來建立參與的社區並在項目和用戶之間創建一致的激勵措施。這些空投不是傳統的營銷方法，是吸引初始用戶和創造網絡效果的有力機制。

My key insights from Part 1 focused on:

第1部分的關鍵見解重點是：

* Many projects are now allocating an average of 30-50% of their total token supply for airdrop programs, showcasing the increasing emphasis on community building and user acquisition.

*現在，許多項目平均將其總供應量的30-50％用於空投計劃，從而越來越強調社區建設和用戶獲取。

* Successful projects, such as Uniswap and ENS, have demonstrated the effectiveness of airdrops in bootstrapping vibrant communities and fostering long-term engagement among users.

*成功的項目，例如Uniswap和ENS，已經證明了空投在引導型充滿活力的社區中的有效性，並促進了用戶之間的長期參與。

* In contrast to short-term promotional tactics, airdrops provide a unique framework for establishing lasting contributions and aligning incentives between projects and their community members.

*與短期促銷策略相反，Airdrops為建立持久的貢獻和一致性激勵措施提供了獨特的框架。

Part 2: A Framework for Sustainable Airdrops

第2部分：可持續空調的框架

As we continue exploring the evolving landscape of airdrops, let's delve into the second part of our analysis, focusing on the strategic framework for sustainable airdrops.

當我們繼續探索空調不斷發展的景觀時，讓我們深入研究分析的第二部分，重點關注可持續空調的戰略框架。

After examining the الاولى instances of airdrops and the key takeaways, we'll transition into a discussion on the technical and economic challenges posed by Sybil attacks in the context of airdrops.

在研究了氣流的實例和關鍵要點之後，我們將過渡到有關Sybil攻擊在Airdrops中構成的技術和經濟挑戰的討論。

Finally, we'll explore the implications of these observations for future airdrop strategies.

最後，我們將探討這些觀察結果對未來空調策略的含義。

A Deeper Look at the Key Questions

更深入地了解關鍵問題

Now, let's take a closer look at the key questions that arise from these case studies and industry learnings, which every project should consider before conducting an airdrop:

現在，讓我們仔細研究這些案例研究和行業學習所帶來的關鍵問題，每個項目都應在進行Airdrop之前考慮這些問題：

* What types of contributions are you aiming to incentivize with your airdrop? Is it protocol development, liquidity provision, community education, or governance participation?

*您的目標是激勵您的空投？是協議發展，流動性提供，社區教育或治理參與嗎？

* How will you define and measure these contributions to ensure they are being made by genuine users and not Sybil attackers?

*您將如何定義和衡量這些貢獻，以確保它們是由真正的用戶而不是Sybil攻擊者製作的？

* What are the potential economic and technical challenges posed by Sybil attacks, and how will you mitigate them in your airdrop design?

* Sybil攻擊帶來了哪些潛在的經濟和技術挑戰，您將如何減輕空調設計？

* How will you structure your airdrop to minimize immediate sell pressure and encourage long-term engagement with your ecosystem?

*您將如何構建空調以最大程度地減少立即銷售壓力並鼓勵與生態系統的長期參與？

* What role will token vesting and ongoing contribution requirements play in sustaining user engagement beyond the initial airdrop claim?

*在最初的Airdrop索賠之外，在維持用戶參與方面發揮了什麼作用？

* How will you communicate the airdrop program to users in a clear and accessible manner, especially those who may be new to crypto?

*您將如何以清晰易於訪問的方式將Airdrop程序傳達給用戶，尤其是那些可能是加密貨幣的人？

* What legal and regulatory considerations are relevant for your airdrop in the specific jurisdictions where users will be located?

*在用戶所在的特定司法管轄區中，哪些法律和監管方面的考慮因素與您的空調有關？

* How will you track the impact of your airdrop on user behavior, community activity, and overall ecosystem growth?

*您將如何跟踪空調對用戶行為，社區活動和整體生態系統增長的影響？

Complementary Resource: a16z's Podcast on "All about Airdrops"

互補資源：A16Z在“ All All All All oirdrops”上的播客

Listen to a16z's "All about Airdrops" podcast episode for a deeper dive.

收聽A16Z的“ All with All with AirDrops”播客劇集，以進行更深入的潛水。

The Sybil Resistance Challenge

SYBIL抵抗挑戰

As airdrops grow more valuable, Sybil attacks have become a critical threat. Attackers create multiple wallets to farm rewards unfairly.

隨著氣流變得越來越有價值，Sybil攻擊已成為危險的關鍵威脅。攻擊者創建了多個錢包來不公平地養活獎勵。

Past airdrops highlight the need for Sybil resistance. For example, Aptos launched without strict anti-Sybil measures. One recipient sold nearly 190,000 APT on Binance. This contributed to a price drop from $15 to under $13.

過去的氣流突出了對Sybil抗性的需求。例如，Aptos在沒有嚴格的反猶太措施的情況下推出。一位接收者在二手股方面售出了近190,000個公寓。這導致價格從15美元降至13美元。

After zkSync's airdrop, 40% of top recipients sold immediately. This correlated with a 39% price decline.

在ZKSYNC的Airdrop之後，有40％的頂級接收者立即出售。這與價格下降39％有關。

These cases provide educational insights on token distribution. They show why projects now implement vesting periods and qualification requirements.

這些案例提供了有關令牌分佈的教育見解。他們展示了為什麼項目現在實施歸屬期和資格要求。

Sell Pressure Impact

出售壓力影響

Nature's Parallel and Evolution of Defense Mechanisms

大自然的防禦機制的平行和演變

As mentioned by Andrew Hall in the a16z panel discussion on airdrops, the battle against Sybil attacks mirrors Batesian mimicry in nature. In this biological phenomenon, harmless species evolve to look like dangerous ones to fool predators and survive.

正如安德魯·霍爾（Andrew Hall）在A16Z小組討論的關於氣滴的討論中所提到的那樣，與Sybil攻擊的戰鬥反映了Batesian Mimicry自然界。在這種生物學現像中，無害的物種演變成看起來像危險的捕食者和生存。

The crypto ecosystem demonstrates this same pattern. Sybil attackers (mimics) create multiple fake identities to appear as legitimate users (dangerous models). These attackers attempt to deceive distribution systems (predators) into treating them as genuine participants worthy of rewards.

加密生態系統展示了相同的模式。 Sybil攻擊者（模仿）創建了多個假身份，以作為合法用戶（危險模型）出現。這些攻擊者試圖欺騙分配系統（掠食者）將其視為值得獎勵的真正參與者。

Just as in nature, where mimicry drives the coevolution of species, each airdrop incident pushes projects to develop more sophisticated detection mechanisms.

就像在自然界中，模仿物種的共同進化一樣，每個氣流事件都推動了項目以開發更複雜的檢測機制。

Projects have evolved various defense strategies to combat these attacks:

項目已經發展了各種防禦策略來打擊這些攻擊：

Legend:

傳奇：

The most successful projects recognize this isn't a battle that can be permanently won, but rather an ongoing evolutionary process requiring constant refinement of their defense mechanisms.

最成功的項目認識到這不是可以永久贏得的戰鬥，而是一個持續不斷地改進其防禦機制的進化過程。

The Ideal Solution: A Two-Part Approach

理想的解決方案：兩部分的方法

Technical Defenses

技術防禦

Smart projects deploy:

智能項目部署：

Economic Design

經濟設計

Effective projects build:

有效的項目構建：

The Evolutionary Reality

進化現實

In my opinion, perfect Sybil resistance is a myth. Like predators and mimics in nature, this is an evolutionary arms race.

我認為，完美的Sybil抵抗是一個神話。就像自然界的掠食者和模仿一樣，這是進化的軍備競賽。