第2部分回顾：空投经济

在第1部分：Airdrop经济中，我探讨了加密项目如何使用令牌空调来解决困扰新平台的关键“冷启动问题”。

Part 1: The Airdrop Economy

第1部分：空投经济

In Part 1: The Airdrop Economy, I explored how crypto projects use token airdrops to solve the critical “cold start problem” that plagues new platforms. I revealed that projects are now distributing up to 50% of their token supply to early users as a strategic method to bootstrap communities.

在第1部分：Airdrop经济中，我探讨了加密项目如何使用代币的气流来解决困扰新平台的关键“冷启动问题”。我透露，现在，项目将多达50％的令牌供应分发给了早期用户，作为Bootstrap社区的一种战略方法。

We examined how successful projects like Uniswap and ENS leveraged strategic token distributions to build engaged communities and create aligned incentives between projects and users. Rather than traditional marketing approaches, these airdrops serve as a powerful mechanism for attracting initial users and creating network effects.

我们研究了诸如UNISWAP和ENS之类的成功项目如何利用战略令牌分布来建立参与的社区并在项目和用户之间创建一致的激励措施。这些空投不是传统的营销方法，是吸引初始用户和创造网络效果的有力机制。

My key insights from Part 1 focused on:

第1部分的关键见解重点是：

* Many projects are now allocating an average of 30-50% of their total token supply for airdrop programs, showcasing the increasing emphasis on community building and user acquisition.

*现在，许多项目平均将其总供应量的30-50％用于空投计划，从而越来越强调社区建设和用户获取。

* Successful projects, such as Uniswap and ENS, have demonstrated the effectiveness of airdrops in bootstrapping vibrant communities and fostering long-term engagement among users.

*成功的项目，例如Uniswap和ENS，已经证明了空投在引导型充满活力的社区中的有效性，并促进了用户之间的长期参与。

* In contrast to short-term promotional tactics, airdrops provide a unique framework for establishing lasting contributions and aligning incentives between projects and their community members.

*与短期促销策略相反，Airdrops为建立持久的贡献和一致性激励措施提供了独特的框架。

Part 2: A Framework for Sustainable Airdrops

第2部分：可持续空调的框架

As we continue exploring the evolving landscape of airdrops, let's delve into the second part of our analysis, focusing on the strategic framework for sustainable airdrops.

当我们继续探索空调不断发展的景观时，让我们深入研究分析的第二部分，重点关注可持续空调的战略框架。

After examining the الاولى instances of airdrops and the key takeaways, we'll transition into a discussion on the technical and economic challenges posed by Sybil attacks in the context of airdrops.

在研究了气流的实例和关键要点之后，我们将过渡到有关Sybil攻击在Airdrops中构成的技术和经济挑战的讨论。

Finally, we'll explore the implications of these observations for future airdrop strategies.

最后，我们将探讨这些观察结果对未来空调策略的含义。

A Deeper Look at the Key Questions

更深入地了解关键问题

Now, let's take a closer look at the key questions that arise from these case studies and industry learnings, which every project should consider before conducting an airdrop:

现在，让我们仔细研究这些案例研究和行业学习所带来的关键问题，每个项目都应在进行Airdrop之前考虑这些问题：

* What types of contributions are you aiming to incentivize with your airdrop? Is it protocol development, liquidity provision, community education, or governance participation?

*您的目标是激励您的空投？是协议发展，流动性提供，社区教育或治理参与吗？

* How will you define and measure these contributions to ensure they are being made by genuine users and not Sybil attackers?

*您将如何定义和衡量这些贡献，以确保它们是由真正的用户而不是Sybil攻击者制作的？

* What are the potential economic and technical challenges posed by Sybil attacks, and how will you mitigate them in your airdrop design?

* Sybil攻击带来了哪些潜在的经济和技术挑战，您将如何减轻空调设计？

* How will you structure your airdrop to minimize immediate sell pressure and encourage long-term engagement with your ecosystem?

*您将如何构建空调以最大程度地减少立即销售压力并鼓励与生态系统的长期参与？

* What role will token vesting and ongoing contribution requirements play in sustaining user engagement beyond the initial airdrop claim?

*在最初的Airdrop索赔之外，在维持用户参与方面发挥了什么作用？

* How will you communicate the airdrop program to users in a clear and accessible manner, especially those who may be new to crypto?

*您将如何以清晰易于访问的方式将Airdrop程序传达给用户，尤其是那些可能是加密货币的人？

* What legal and regulatory considerations are relevant for your airdrop in the specific jurisdictions where users will be located?

*在用户所在的特定司法管辖区中，哪些法律和监管方面的考虑因素与您的空调有关？

* How will you track the impact of your airdrop on user behavior, community activity, and overall ecosystem growth?

*您将如何跟踪空调对用户行为，社区活动和整体生态系统增长的影响？

Complementary Resource: a16z's Podcast on "All about Airdrops"

互补资源：A16Z在“ All All All All oirdrops”上的播客

Listen to a16z's "All about Airdrops" podcast episode for a deeper dive.

收听A16Z的“ All with All with AirDrops”播客剧集，以进行更深入的潜水。

The Sybil Resistance Challenge

SYBIL抵抗挑战

As airdrops grow more valuable, Sybil attacks have become a critical threat. Attackers create multiple wallets to farm rewards unfairly.

随着气流变得越来越有价值，Sybil攻击已成为危险的关键威胁。攻击者创建了多个钱包来不公平地养活奖励。

Past airdrops highlight the need for Sybil resistance. For example, Aptos launched without strict anti-Sybil measures. One recipient sold nearly 190,000 APT on Binance. This contributed to a price drop from $15 to under $13.

过去的气流突出了对Sybil抗性的需求。例如，Aptos在没有严格的反犹太措施的情况下推出。一位接收者在二手股方面售出了近190,000个公寓。这导致价格从15美元降至13美元。

After zkSync's airdrop, 40% of top recipients sold immediately. This correlated with a 39% price decline.

在ZKSYNC的Airdrop之后，有40％的顶级接收者立即出售。这与价格下降39％有关。

These cases provide educational insights on token distribution. They show why projects now implement vesting periods and qualification requirements.

这些案例提供了有关令牌分布的教育见解。他们展示了为什么项目现在实施归属期和资格要求。

Sell Pressure Impact

出售压力影响

Nature's Parallel and Evolution of Defense Mechanisms

大自然的防御机制的平行和演变

As mentioned by Andrew Hall in the a16z panel discussion on airdrops, the battle against Sybil attacks mirrors Batesian mimicry in nature. In this biological phenomenon, harmless species evolve to look like dangerous ones to fool predators and survive.

正如安德鲁·霍尔（Andrew Hall）在A16Z小组讨论的关于气滴的讨论中所提到的那样，与Sybil攻击的战斗反映了Batesian Mimicry自然界。在这种生物学现象中，无害的物种演变成看起来像危险的捕食者和生存。

The crypto ecosystem demonstrates this same pattern. Sybil attackers (mimics) create multiple fake identities to appear as legitimate users (dangerous models). These attackers attempt to deceive distribution systems (predators) into treating them as genuine participants worthy of rewards.

加密生态系统展示了相同的模式。 Sybil攻击者（模仿）创建了多个假身份，以作为合法用户（危险模型）出现。这些攻击者试图欺骗分配系统（掠食者）将其视为值得奖励的真正参与者。

Just as in nature, where mimicry drives the coevolution of species, each airdrop incident pushes projects to develop more sophisticated detection mechanisms.

就像在自然界中，模仿物种的共同进化一样，每个气流事件都推动了项目以开发更复杂的检测机制。

Projects have evolved various defense strategies to combat these attacks:

项目已经发展了各种防御策略来打击这些攻击：

Legend:

传奇：

The most successful projects recognize this isn't a battle that can be permanently won, but rather an ongoing evolutionary process requiring constant refinement of their defense mechanisms.

最成功的项目认识到这不是可以永久赢得的战斗，而是一个持续不断地改进其防御机制的进化过程。

The Ideal Solution: A Two-Part Approach

理想的解决方案：两部分的方法

Technical Defenses

技术防御

Smart projects deploy:

智能项目部署：

Economic Design

经济设计

Effective projects build:

有效的项目构建：

The Evolutionary Reality

进化现实

In my opinion, perfect Sybil resistance is a myth. Like predators and mimics in nature, this is an evolutionary arms race.

我认为，完美的Sybil抵抗是一个神话。就像自然界的掠食者和模仿一样，这是进化的军备竞赛。