Moonwalk Fitness將加密貨幣押在您的健身目標上

不乏被吹捧為接下來的十億用戶訪問Web3的加密項目，但是Moonwalk Fitness的方法略有不同 - 健康。

Crypto projects that aim to bring the next billion users to Web3 are usually focused on new technologies, but Moonwalk Fitness is taking a slightly different approach — wellness.

旨在將下一個十億用戶帶到Web3的加密項目通常集中在新技術上，但是Moonwalk Fitness採用了一種略有不同的方法 - 健康。

The fitness accountability app, which launched for iOS and Android earlier this year, essentially offers users a way to bet on whether they’ll meet their fitness goals — for now, that’s daily steps, but the project hopes to add different types of in-app fitness challenges and metrics beyond step count.

今年早些時候為iOS和Android啟動的健身問責制應用程序本質上為用戶提供了一種押注他們是否將達到健身目標的方式 - 目前，這是每天的步驟，但是該項目希望添加不同類型的應用內健身挑戰和超出步驟數量的指標。

In its current form, Moonwalk Fitness presents users with a variety of games to choose from, varying in duration, step-count, and buy-in price. Users have to pay a fee (in USDC, BONK, or SOL) to join the game. If they hit their daily step goals, they get all their money back – plus the opportunity to split a prize pool, created from the deposits of users who didn’t meet their step goals. In this way, Moonwalk Fitness offers users both a carrot and a stick in their fitness journeys.

Moonwalk Fitness以目前的形式為用戶提供了各種遊戲可供選擇的遊戲，持續時間，步驟計數和買入價格有所不同。用戶必須支付（以USDC，Bonk或Sol）的費用才能加入遊戲。如果他們達到了每日步驟的目標，他們將獲得所有的錢 - 再加上分裂獎勵池的機會，這是由不符合其步驟目標的用戶存款創建的。這樣，Moonwalk健身為用戶提供了在健身旅程中的胡蘿蔔和棍子。

According to Moonwalk Fitness’ Director of Growth Caitlin Cook, users all around the world are finding their way to the app, and she’s particularly bullish on markets in Southeast Asia and Africa. Because users can create their own games, setting their own buy-in prices, there is no financial barrier to entry.

根據Moonwalk Fitness成長凱特琳·庫克（Caitlin Cook）的成長總監的說法，世界各地的用戶正在尋找該應用程序的方式，她對東南亞和非洲市場的看法尤其看不見。由於用戶可以創建自己的遊戲，設置自己的買入價格，因此沒有財務障礙。

“What’s enough for someone to actually perform the action is different depending on where you are. So we have games where [the buy-in] is a very tiny amount of BONK, where maybe it’s a couple dollars in USDC, and people are eating it up, because instead of gatekeeping it, where it’s like, ‘oh, you need X amount of money to join, we’re opening it up to everyone.”

“足以讓某人實際執行該動作的情況是不同的。

The project’s four biggest markets are currently France, the U.S., Nigeria and Vietnam.

該項目的四個最大市場是法國，美國，尼日利亞和越南。

“I think a lot of crypto builders generally tend to focus on the same markets where it’s like the more affluent people who get to deploy capital. If you have legs that work, you can use this product. The total addressable market is quite large.”

“我認為，許多加密貨幣建築商通常傾向於集中在相同的市場上，就像那些可以部署資本的富裕人士一樣。如果您有工作的腿，可以使用該產品。總可尋址市場很大。”

Seeing the growing adoption of Moonwalk Fitness around the world has been exciting, Cook said.

庫克說，看到世界各地的Moonwalk健身越來越多，令人興奮。

“Opening our Twitter every day is incredible, because it’s like, I’ll see a group of Venezuelan grandmas going for a walk together, posing for a picture, which is so cool. We just had people do a meet up in Turkey that we did not organize. It was just like a group thing where they just decided to go out and walk. The appeal is very broad.”

“每天開放我們的Twitter令人難以置信，因為就像，我會看到一群委內瑞拉奶奶一起散步，擺姿勢拍照，這太酷了。我們只是讓人們在土耳其進行了一次聚會，我們沒有組織。這就像一群人，他們只是決定外出，走路很廣泛。”

Even for people who are already active, Cook said the ability to make money from something they’re already doing makes Moonwalk Fitness appealing.

即使對於那些已經活躍的人，庫克說能夠從他們已經在做的事情中賺錢的能力使月球漫步的健身吸引人。

“We see that in Nigeria, for example, they’re walking so much, and they’re like, ‘Oh, my God, I can make money from something I'm doing already. And it's like, yes, you can. It’s a fun way to make something that's ordinary a little bit more gamified in a super simple way.”

“例如，在尼日利亞，他們走得太多了，它們就像，'哦，我的上帝，我可以從我已經做的事情中賺錢。就像是的，您可以。這是一種使某些東西以一種超級簡單的方式變得更加普通的東西的有趣方式。”