以太坊和 Polygon 在 2024 年第一季新用戶獲取方面處於領先地位

2024 年第一季度，以太坊及其擴展解決方案 Polygon 在新用戶獲取方面成為表現最好的。以太坊獲得了 1,340 萬新用戶，Polygon 獲得了 1,230 萬新用戶，合計佔觀察到的 EVM 鏈新用戶的 70%。 DeFi 交易量一直是用戶成長的主要驅動力，以太坊以 10 億美元的交易量領先，Arbitrum 在 NFT 交易量方面表現強勁。

Ethereum, Polygon Dominate New User Acquisition in Q1 2024

以太坊、Polygon 在 2024 年第一季的新用戶獲取中佔據主導地位

In a clear testament to their dominance in the decentralized finance (DeFi) and non-fungible token (NFT) ecosystems, Ethereum and its Layer 2 scaling solution, Polygon, have emerged as the undisputed leaders in attracting new users during the first quarter of 2024.

以太坊及其第2 層擴容解決方案Polygon 在2024 年第一季吸引新用戶方面成為無可爭議的領導者，這清楚地證明了其在去中心化金融(DeFi) 和不可替代代幣(NFT ) 生態系中的主導地位。

According to a comprehensive report published by blockchain analytics firm Flipside, Ethereum and Polygon have collectively captured a staggering 70% of new users across all observed Ethereum Virtual Machine (EVM) compatible chains since the beginning of the year.

根據區塊鏈分析公司 Flipside 發布的綜合報告，自今年年初以來，以太坊和 Polygon 在所有觀察到的以太坊虛擬機器 (EVM) 相容鏈中總共捕獲了驚人的 70% 新用戶。

Ethereum, the undisputed leader in the blockchain space, has welcomed 13.4 million new users to its network, while Polygon has attracted a remarkable 12.3 million new users. Notably, these figures represent a substantial growth of 298.3% and 359.7%, respectively, compared to their user base in December 2023.

以太坊是區塊鏈領域無可爭議的領導者，其網路已迎來 1,340 萬新用戶，而 Polygon 則吸引了驚人的 1,230 萬新用戶。值得注意的是，與 2023 年 12 月的用戶群相比，這些數字分別大幅增加了 298.3% 和 359.7%。

DeFi Boom Fuels User Growth

DeFi 繁榮推動用戶成長

The primary catalyst for this surge in new user adoption has been the meteoric rise of DeFi protocols across various EVM chains. DeFi, which allows users to access financial services such as lending, borrowing, and trading through decentralized applications, has experienced a significant increase in trading volume since the start of the year.

新用戶採用激增的主要催化劑是各種 EVM 鏈上 DeFi 協議的迅速崛起。 DeFi 允許用戶透過去中心化應用程式獲得借貸和交易等金融服務，自今年年初以來，其交易量大幅成長。

Ethereum has emerged as the undisputed leader in DeFi trading, with a cumulative trading volume of over $1 billion. Its busiest trading day was recorded on March 5, when the daily volume surpassed an impressive $428 million. Notably, March has been the most active trading period across all observed chains, indicating the growing momentum behind DeFi.

以太坊已成為 DeFi 交易領域無可爭議的領導者，累計交易量超過 10 億美元。 3 月 5 日是其最繁忙的交易日，當天的日交易量超過了令人印象深刻的 4.28 億美元。值得注意的是，3 月是所有觀察到的鏈上交易最活躍的時期，這表明 DeFi 背後的勢頭不斷增長。

While DeFi trading activity on other EVM chains such as Arbitrum and Optimism has experienced slight declines in recent weeks, the overall trend has been consistently upward. This stands in stark contrast to the erratic market fluctuations that plagued the crypto market throughout much of 2023.

儘管 Arbitrum 和 Optimism 等其他 EVM 鏈上的 DeFi 交易活動最近幾週略有下降，但整體趨勢一直持續上升。這與 2023 年大部分時間困擾加密貨幣市場的不穩定市場波動形成鮮明對比。

NFT Engagement Shows Mixed Results

NFT 參與度結果好壞參半

The growth in NFT activity among new users has exhibited mixed patterns, with the two largest chains, Ethereum and Polygon, experiencing contrasting trends.

新用戶中 NFT 活動的成長呈現出混合模式，以太坊和 Polygon 這兩個最大的鏈經歷了截然不同的趨勢。

Ethereum and Base have witnessed a steady increase in new user activity on the NFT front, whereas Polygon has seen a gradual decline in this area since the start of the year. Other EVM chains have exhibited fluctuating NFT trading activity, indicating a lack of clear patterns and increasing volatility in this sector.

以太坊和 Base 見證了 NFT 領域新用戶活動的穩定成長，而 Polygon 自今年年初以來該領域的新用戶活動逐漸下降。其他 EVM 鏈也表現出波動的 NFT 交易活動，顯示該領域缺乏明確的模式且波動性不斷增加。

Despite the mixed results, Ethereum and Polygon have maintained the highest USD volume of NFT transactions since the beginning of the year. Ethereum's daily NFT trading volume has consistently exceeded $1 million since January 1st, while Polygon's peaked at over $6 million in early January before declining to less than $500,000.

儘管結果好壞參半，但以太坊和 Polygon 自年初以來仍保持著最高的美元 NFT 交易量。自 1 月 1 日以來，以太坊的每日 NFT 交易量一直超過 100 萬美元，而 Polygon 的交易量在 1 月初達到超過 600 萬美元的峰值，然後降至不到 50 萬美元。

Arbitrum's Strong Performance

Arbitrum 的強勁表​​現

Despite lagging behind Ethereum and Polygon in terms of new user acquisition, Arbitrum has managed to secure a strong second position in terms of new user trading volume. Since the start of 2024, Arbitrum has amassed an impressive $9.5 billion in trading volume, firmly establishing its position as a major player in the DeFi and NFT ecosystems.

儘管在新用戶獲取方面落後於以太坊和 Polygon，但 Arbitrum 在新用戶交易量方面仍穩坐第二位。自 2024 年初以來，Arbitrum 的交易量已達到令人印象深刻的 95 億美元，牢牢確立了其作為 DeFi 和 NFT 生態系統主要參與者的地位。

The difference in performance between Arbitrum and Polygon can be attributed to the后者's high NFT trading volume this year, which peaked at $6.3 million in early January. In contrast, Arbitrum's NFT trading volume has remained relatively modest, with a daily high of $229,000 recorded in mid-February.

Arbitrum 和 Polygon 之間的表現差異可以歸因於今年以來 NFT 交易量較高，一月初達到 630 萬美元的峰值。相比之下，Arbitrum 的 NFT 交易量仍然相對溫和，2 月中旬創下 229,000 美元的日高。

Conclusion

結論

The dominance of Ethereum and Polygon in attracting new users during the first quarter of 2024 is a testament to their strong foundations, robust ecosystems, and ability to adapt to the evolving needs of the blockchain industry.

以太坊和 Polygon 在 2024 年第一季吸引新用戶方面佔據主導地位，證明了它們強大的基礎、強大的生態系統以及適應區塊鏈行業不斷變化的需求的能力。

DeFi has emerged as the primary driver of user growth, with the surge in trading volume across various chains indicating the growing adoption of decentralized financial services. However, the mixed results in NFT engagement suggest that this sector is still in its early stages of development and remains subject to volatility.

DeFi 已成為用戶成長的主要驅動力，各個鏈上的交易量激增表明去中心化金融服務的採用率越來越高。然而，NFT 參與度的好壞參半表明該行業仍處於發展的早期階段，並且仍然受到波動的影響。

As the blockchain industry continues to evolve, it remains to be seen whether Ethereum and Polygon can maintain their dominance or if other EVM chains will emerge to challenge their supremacy. However, the strong performance of these two platforms during the first quarter of 2024 is a clear indication that they are well-positioned to continue driving the growth and adoption of blockchain technology.

隨著區塊鏈產業的不斷發展，以太坊和Polygon能否維持其主導地位，或者其他EVM鏈是否會出現挑戰其霸主地位，還有待觀察。然而，這兩個平台在 2024 年第一季的強勁表現清楚地表明，它們處於有利位置，可以繼續推動區塊鏈技術的成長和採用。