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Bitget Wallet擁有超過8000萬用戶的用戶,從而戰略性地擴展了其產品,而不是交易和收入,以進行OnChain Discovery和全球付款。
Crypto exchange Bitget has unveiled a new brand identity to reflect the evolution of its flagship product, Bitget Wallet, into a full-service crypto wallet designed for everyday use.
Crypto Exchange Bitget推出了一種新的品牌標識,以反映其旗艦產品Bitget Wallet的演變,該品牌構成了專為日常使用而設計的全方位服務的加密錢包。
The rebranding marks a new chapter for Bitget Wallet, which has rapidly expanded its offerings beyond trading and earning to include onchain discovery and global payments, all while keeping minimal fees and no hidden charges.
品牌改名標誌著Bitget Wallet的新章節,該章節已迅速擴大了其產品,超出了交易和收入,包括OnChain Discovery和全球付款,同時又保持了最少的費用,沒有隱藏的費用。
Having started as a crypto exchange in 2018, Bitget has quickly become a leading force in the industry, amassing over 80 million users. The platform saw a 300% increase in users over the past year alone, with the fastest growth in Africa (+959%), Europe (+367%), and the Middle East (+350%).
Bitget最初是在2018年作為加密交易所的交流,迅速成為該行業的主要力量,積累了超過8000萬用戶。僅在過去一年中,該平台的用戶增加了300%,非洲(+959%),歐洲(+367%)和中東(+350%)的增長最快。
As more individuals turn to crypto to navigate inflation, limited banking access, and economic instability, they are also seeking greater control over their finances, a factor that has contributed to Bitget’s rapid growth.
隨著越來越多的人轉向加密貨幣來駕駛通貨膨脹,有限的銀行訪問和經濟不穩定,他們也在尋求對財務狀況的更大控制權,這一因素有助於Bitget的迅速增長。
The platform’s growth has also coincided with increased demand for self-custody and alternative financial access, particularly in regions where banking infrastructure is limited.
該平台的增長還與對自我顧客和替代財務通道的需求增加相吻合,尤其是在銀行基礎設施有限的地區。
With a streamlined app interface and a new logo symbolizing simplicity and direction, Bitget Wallet is now even easier for users to navigate. The app has also introduced a Simple Mode in some regions, offering a stripped-down interface to new crypto users.
通過簡化的應用程序接口和一個新的徽標象徵簡單性和方向,現在,Bitget錢包更容易讓用戶導航。該應用程序還在某些區域引入了一個簡單的模式,並向新的加密用戶提供了剝離的接口。
The changes to the app are part of a broader initiative, the Crypto for Everyone Movement, which aims to bring crypto to the next billion users. Through this, Bitget will be incentivizing the community with a pool of over $1 million as gratitude for support.
該應用程序的更改是更廣泛的計劃的一部分,即每個人運動的加密貨幣,旨在將加密貨幣帶給下一個十億用戶。通過此,Bitget將以超過100萬美元的支持來激勵社區,這是對支持的感激之情。
“The role of wallets is evolving — it’s moving from a niche tool to one with real-world utility for everyday needs,” said Alvin Kan, COO of Bitget.
Bitget的首席運營官Alvin Kan說:“錢包的作用正在不斷發展 - 它正在從利基工具轉變為具有現實用途的日常需求的工具。”
“This rebrand is part of a longer-term plan to make crypto accessible for everyone. We’re building towards a future where interacting with crypto feels as easy as using Uber or Paypal,” he added.
他補充說:“這種重塑是使每個人都可以訪問加密貨幣的長期計劃的一部分。我們正在朝著與加密貨幣互動就像使用Uber或Paypal一樣容易的未來。”
Among the very first to offer in-app shopping, Bitget is still the only largely self-custodial one with freedom of payment comprising crypto cards, QR code scans, and direct buys. The shop covers over 300 brands in gaming, mobile, travel, and e-commerce, allowing customers to make crypto payments at Amazon, Google Play, Shopee, etc. Regional integration of QR payments at the national level is in progress as well.
在最早提供應用內購物的公司中,Bitget仍然是唯一一個很大程度上的自我定制購物,其中包括加密卡,QR代碼掃描和直接購買的付款自由。該商店涵蓋了300多個遊戲,移動,旅行和電子商務的品牌,使客戶能夠在亞馬遜,Google Play,Shopee等進行加密付款。在國家一級的QR付款區域集成也正在進行中。
From this utility in everyday life, the wallet then offers yield features that enable users to generate passive income from their crypto balances, with plans to extend support for tokenized real-world assets such as stocks and gold as it transitions farther from digital assets.
從日常生活中的這種實用程序中,錢包隨後提供了產量功能,使用戶能夠從其加密貨幣餘額中產生被動收入,併計劃擴展對代幣化的現實世界資產的支持,例如股票和黃金,因為它遠離數字資產。
“Bitget stands strong with the essence of crypto extending beyond our decentralized vision, serving as a critical access layer across trading, earning, and payments for onchain assets. Users now have an even more powerful tool — simple to use, accessible, and packed with capabilities — that connects people to opportunity, wherever they are, whenever they need,” said Gracy Chen, CEO at Bitget.
“ Bitget具有強大的加密性的本質,超越了我們的分散視野,是OnChain資產的交易,收入和付款的關鍵獲取層。現在,用戶擁有一個更強大的工具 - 易於使用,易於使用,可訪問和包裝功能 - 可以連接人們,無論何時需要機會,無論何時何時,Gracy Chen Chen ceo ceo ceo ceo ceoget ceoget aget aget aget aget aget aget aget aget aget aget aget ceoget aget aget aget aget aget aget aget aget aget。
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