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加密貨幣新聞文章

Bitget錢包揭示了新的品牌標識和“每個人的加密”運動

2025/05/21 18:00

Bitget Wallet是領先的非習慣加密錢包,已推出了新品牌標識,以反映其發展為全方位服務的加密錢包

Crypto exchange Bitget has announced that its non-custodial wallet, Bitget Wallet, is rolling out a new brand identity to mark the addition of core features that aim to bring the benefits of crypto to everyone.

Crypto Exchange Bitget宣布,其非監測錢包Bitget Wallet正在推出新的品牌標識,以標記核心功能的增加,旨在將加密貨幣的好處帶給所有人。

This rebrand will see the Bitget Wallet app introduce a more streamlined, user-friendly interface designed to make crypto more intuitive for all, while a new logo—symbolizing simplicity and direction—will guide users on their seamless journey.

品牌重塑將看到Bitget Wallet應用程序引入了一個更簡化的,用戶友好的界面,旨在使加密貨幣更加直觀,而新的徽標(與之相稱的簡單性和方向)將指導用戶無縫的旅程。

The changes come as Bitget Wallet expands beyond trading and earning to include onchain discovery and global payments, forming the basis of its "Crypto for Everyone" motto and movement. This initiative will see Bitget distribute a portion of a $1 billion user protection fund to incentivize the community with a pool of over $1 million.

隨著Bitget錢包的擴展超出交易和收入,包括OnChain Discovery和全球付款,這是其“每個人的加密”的基礎。該計劃將使Bitget分配一部分耗資10億美元的用戶保護基金,以激勵社區超過100萬美元。

"The role of wallets is evolving—it's moving from a niche tool to one with real-world utility for everyday needs," said Alvin Kan, COO of Bitget Wallet. "This rebrand is part of a longer-term plan to make crypto accessible for everyone. We're building towards a future where interacting with crypto feels as easy as using Uber or Paypal."

Bitget Wallet的首席運營官Alvin Kan說:“錢包的作用正在不斷發展,它從利基工具轉變為具有現實用途的日常需求的工具。” “這種重塑是使每個人都可以訪問加密貨幣的長期計劃的一部分。我們正在朝著與加密貨幣互動就像使用Uber或PayPal一樣容易的未來。”

The demand for self-custody and alternative financial access, especially in regions with limited banking infrastructure, has seen Bitget Wallet grow rapidly. Over the past year, the platform has seen a 300% increase in users, with the fastest growth in Africa (+959%), Europe (+367%), and the Middle East (+350%).

對自我客戶和替代財務訪問的需求,尤其是在有限的銀行基礎設施的地區,Bitget錢包迅速增長。在過去的一年中,該平台的使用者增加了300%,非洲(+959%),歐洲(+367%)和中東(+350%)的增長最快。

As more individuals turn to crypto to navigate inflation, limited banking access, and economic instability, they are seeking greater control over their finances. Bitget Wallet provides this autonomy, empowering users to manage their crypto assets directly.

隨著越來越多的人轉向通貨膨脹,有限的銀行訪問和經濟不穩定,他們正在尋求對財務的控制權。 Bitget Wallet提供了這種自主權,使用戶能夠直接管理其加密資產。

The rebranding effort is focused on making crypto easier to use and more practical for everyday needs. Building around four core features—Trade, Earn, Pay, and Discover—the wallet allows users to effortlessly track market trends, explore new tokens, and trade across over 130 blockchains with one click.

更名的工作重點是使加密貨幣更易於使用,並且在日常需求中更實用。該錢包圍繞四個核心功能(交易,賺錢和發現)構建,允許用戶輕鬆地跟踪市場趨勢,探索新的代幣以及一鍵單擊130多個區塊鏈的交易。

In selected regions, a new Simple Mode will be launched to offer a streamlined experience for users who are new to crypto.

在選定的區域中,將啟動一種新的簡單模式,為新手加密的用戶提供簡化的體驗。

To support secure usage, Bitget Wallet includes protections like real-time risk monitoring and transaction screening, helping users navigate onchain finance more safely.

為了支持安全使用情況,Bitget錢包包括實時風險監控和交易篩查等保護措施,可幫助用戶更安全地導航OnChain Finance。

Bitget Wallet is among the first to launch an in-app shop and remains the only major self-custodial wallet offering full payment flexibility, including crypto cards, QR code scans, and direct purchases.

Bitget Wallet是最早開設應用程序內商店的錢包之一,並且仍然是唯一的主要自我監護錢包,提供全部付款靈活性,包括加密卡,QR碼掃描和直接購買。

The shop supports over 300 brands across gaming, mobile, travel, and e-commerce, enabling crypto payments at Amazon, Google Play, Shopee, and more. Regional integrations with national QR payment systems are also underway.

該商店在遊戲,移動,旅行和電子商務中為300多個品牌提供了支持,在亞馬遜,Google Play,Shopee等人提供加密付款等。與國家QR支付系統的區域一體化也正在進行中。

Building on this everyday utility, Bitget Wallet offers yield features to help users earn passive income on their crypto balances and plans to support tokenized real-world assets like stocks and gold as it expands beyond digital assets.

Bitget Wallet在此日常實用程序的基礎上提供了產量功能,可幫助用戶在其加密貨幣餘額中賺取被動收入,併計劃支持令牌化現實世界中的資產(如股票和黃金),因為它超越了數字資產。

"Bitget Wallet stands strong with the essence of crypto extending beyond our decentralized vision, serving as a critical access layer across trading, earning, and payments for onchain assets," said Gracy Chen, CEO at Bitget.

Bitget首席執行官Gracy Chen說:“ Bitget錢包的堅強,加密貨幣的本質延伸了我們的分散視野,是OnChain資產的交易,收入和付款的關鍵通道層。”

"Users now have an even more powerful tool—simple to use, accessible, and packed with capabilities—that connects people to opportunity, wherever they are, whenever they need."

“現在,用戶擁有一個更強大的工具 - 可簡單的使用,可訪問和包裝功能,它可以將人們與機會,無論他們身在何處,無論何時何地都將其連接起來。”

To mark the rebrand, Bitget Wallet is launching the Crypto for Everyone Movement in partnership with leading ecosystem projects, offering over $1 million in rewards and inviting users to explore the updated platform through interactive campaigns.

為了標記品牌重塑,Bitget Wallet正在與領先的生態系統項目合作為每個人運動推出加密貨幣,提供了超過100萬美元的獎勵,並邀請用戶通過交互式廣告系列探索更新的平台。

Stay tuned for more details on the brand update and product roadmap on the Bitget Wallet blog.

請繼續關注Bitget Wallet博客上品牌更新和產品路線圖的更多詳細信息。

Watch the brand video on YouTube.

在YouTube上觀看品牌視頻。

About Bitget Wallet

關於小錢包

Bitget Wallet is a non-custodial crypto wallet designed to make crypto simple and secure for everyone. With over 80 million users, it brings together a full suite of crypto services, including swaps, market insights, staking, rewards, DApp exploration, and payment solutions.

Bitget Wallet是一個非習慣的加密錢包,旨在使加密貨幣簡單安全。擁有超過8000萬用戶,它匯集了一套全套加密服務,包括掉期,市場見解,積分,獎勵,DAPP勘探和付款解決方案。

Supporting 130+ blockchains and millions of tokens, Bitget Wallet enables seamless multi-chain trading across hundreds of DEXs and cross-chain bridges. Backed by a $300+ million user protection fund, it ensures the highest level of security for users' assets.

Bitget Wallet支持130多個區塊鍊和數百萬個令牌,可實現數百個DEX和跨鏈橋的無縫多鏈交易。在300萬美元以上的用戶保護基金的支持下,它確保了用戶資產的最高安全性。

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