Societe Generale just did something few expected from a legacy bank in Europe—it launched a dollar-backed stablecoin.

Societe Generale, a major European bank, is venturing into the stablecoin domain with its own dollar-backed digital currency, set to launch on Ethereum and Solana this July.
This unexpected move by the legacy bank signals the increasing integration of traditional finance into the cryptocurrency space.
While several banks have dabbled in private or permissioned blockchains, Societe Generale's integration with public chains like Ethereum and Solana showcases a direct engagement with the existing crypto ecosystem.
The initiative also highlights the growing demand for new stablecoins, especially those backed by regulatory-compliant entities like European banks.
This development follows years of quiet activity by SG-FORGE, Societe Generale's crypto arm, in experimenting with tokenized assets and blockchain settlement layers.
The launch of USD CoinVertible marks a significant step in that direction, aiming to connect traditional capital markets with decentralized rails.
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