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Cryptocurrency News Articles
The multichain community-driven memecoin Floki Inu ($FLOKI) has maintained a quiet presence
Jun 12, 2025 at 05:57 am
This intensive marketing offensive and brand awareness campaign preceding the launch of Floki's Valhalla metaverse gaming platform
The multichain community-driven memecoin Floki Inu ($FLOKI) has maintained a quiet presence in today’s market, registering just a 1% daily increase.
This follows a period of relative inactivity in the broader cryptocurrency market as double-digit rallies have swept across the crypto market.
Following its January peak of $0.00020688, $FLOKI experienced a steep 60% decline, reaching a four-month low of $0.004545.
Currently, Floki trades at $0.000092297, marking a 100% recovery from its bottom but still relatively underperforming relative to market peers.
Floki (CRYPTO: FLOKI) is known for its community-driven initiatives and has been pushing strong price momentum for this BNB-native meme coin.
Prominent memecoin investor “Bonk Guy” pointed out on X that $FLOKI unveiled two major mainstream sports collaborations on June 10.
This ranges from a sponsorship deal with the Premier League Primary Stars program, aiming to introduce coding and digital skills to primary school children across England.
Floki is sponsoring "Play on the Pitch" with Nottingham Forest Community Trust as part of the Premier League Primary Stars program.
This initiative will provide an opportunity for 108 schools to participate in a "Play on the Pitch" event at the City Ground stadium, home to Nottingham Forest.
The initiative is set to engage 4,320 students and 360 teachers in a six-week program to develop digital skills.
This follows close after the announcement of another sports partnership.
Floki is sponsoring the upcoming “Play on the Pitch” initiative organized by Nottingham Forest Community Trust under the Premier League Primary Stars program.
The initiative will provide an opportunity for 108 schools to participate in a “Play on the Pitch” event at the City Ground stadium, home to Nottingham Forest.
The initiative will engage 4,320 students and 360 teachers in a six-week program to develop digital skills.
These programs are part of a broader strategy by the Premier League to expand its community engagement efforts and leverage the league's popularity to promote STEM education among youth.
Together, these programs are expected to reach millions of people across the country.
Together, these programs are expected to reach millions of people across the country.
Among these programs, 2.25 million impressions will feature 15- to 30-second immersive gameplay advertisements for Valhalla (Floki’s play-to-earn NFT metaverse platform).
This promotional strategy, commencing June 16, will deploy across seven strategic markets: the Philippines, Vietnam, Nigeria, Indonesia, India, Thailand, and Argentina.
The campaign targets mobile gamers aged 18-40 engaging with games like Candy Crush, Subway Surfers, and Call of Duty.
This marks a significant step in Floki’s overarching strategy to introduce its brand to the mainstream audience.
The initiative underscores Floki's commitment to engaging new audiences and expanding its footprint within the gaming and Web3 domains.
The move comes as part of a broader strategy by the Premier League to expand its community engagement efforts and leverage the league's popularity to promote STEM education among youth.
Together, these programs are expected to reach millions of people across the country.
Among these programs, 2.25 million impressions will feature 15- to 30-second immersive gameplay advertisements for Valhalla (Floki’s play-to-earn NFT metaverse platform).
This promotional strategy, commencing June 16, will deploy across seven strategic markets: the Philippines, Vietnam, Nigeria, Indonesia, India, Thailand, and Argentina.
The campaign targets mobile gamers aged 18-40 engaging with games like Candy Crush, Subway Surfers, and Call of Duty.
This marks a significant step in Floki’s overarching strategy to introduce its brand to the mainstream audience.
The initiative underscores Floki's commitment to engaging new audiences and expanding its footprint within the gaming and Web3 domains.
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