Animoca Brands and Sony's Soneium blockchain are bringing anime culture into the web3 world

Animoca Brands' Moca Network and anime Web3 initiative San FranTokyo will spearhead the facilitation of new anime-themed digital IDs onto Soneium

Animoca Brands and Sony’s Soneium blockchain have announced a partnership to integrate a decentralised digital identity layer with an anime artwork aspect.

Animoca Brands’ flagship digital identity Web3 infrastructure platform, Moca Network, will be the tech stack/conduit through which this special identity layer is created for Soneium.

The initiative is also being spearheaded by San FranTokyo, an outfit setting out to integrate traditional anime and manga culture with decentralised technologies.

This will be in the form of a decentralised identifier (DID) and ‘reputation layer’, serving to enhance blockchain user engagement and enable various partners using the Soneium blockchain to issue and verify data credentials.

The initiative is designed to enhance the huge global audience of anime fans’ engagement on the blockchain.

And, to amplify this further, San FranTokyo will work closely with Animoca Brands to launch anime-inspired cultural campaigns to help onboard anime fans to the Soneium blockchain and connect with new anime-themed experiences.

The partnership will see the Moca Network’s Account, Identity and Reputation SDK (AIR SDK) modules integrated into Soneium.

This will serve to enable users to maintain embedded accounts, unique identities, and credentials as they move across different decentralised apps on Soneium.

Soneium is developed by Sony Block Solutions Labs (SBSL), a joint initiative established by Sony Group Corporation and Startale Group.

Like Animoca Brands, Sony/Startale is focused on pushing the initiative of the ‘open internet’ – essentially the ideals of Web3, a decentralised, censorship-free, accessible and less-restrictive/walled version of the internet as we have previously known it (aka Web2).

And in this partnership, both companies are hoping to bring together the best of both worlds – combining the strengths of decentralised technologies with the widespread popularity of anime culture.

Animoca Brands is a leading Web3 company focused on facilitating and promoting digital property rights for consumers through tokenisation and blockchain technology.

The company, which has a portfolio of over 200 blockchain investments, is best known for co-creating the metaverse investment firm Metako with Activis and being a founding member of the Web3 cybersecurity firm SlowMist.

Animoca Brands is also a strategic investor in blockchain analytics firm Chainalysis and the leading decentralised finance (DeFi) protocol Aave.