馬特·霍根（Matt Hougan）說服了一個懷疑論者通過問該要做什麼來購買比特幣？

Bitwise的首席投資官Matt Hougan說服了一個有思想的懷疑者通過將對話從抽象的恐懼轉移到更多具體的里程碑來購買比特幣

Matt Hougan, the Chief Investment Officer of Bitwise, recently shared a compelling story from a national wirehouse conference.

BITWISE的首席投資官Matt Hougan最近在一次國家有線會議上分享了一個引人入勝的故事。

What Happened at the Conference

會議上發生了什麼

During a session at the conference, an audience member approached Hougan following his closing speech.

在會議上的一次會議上，一名觀眾在閉幕演講後接近霍根。

The audience member had listened patiently as around 20-30 other questions were asked, biding his time to engage with Hougan. He shared that he really enjoyed the presentation and appreciated Hougan’s sentiments towards Bitcoin. However, he couldn’t seem to ‘get over the hump’ to invest.

聽眾耐心地聽取了耐心的聽力，因為提出了大約20-30個其他問題，他花了時間與Hougan互動。他分享說，他真的很喜歡演講，並讚賞霍根（Hougan）對比特幣的觀點。但是，他似乎無法“克服駝峰”進行投資。

Hougan recognized this as a common concern. Many people could follow the intellectual case for Bitcoin but something held them back from taking the final step to buy.

霍根（Hougan）認識到這是一個普遍的問題。許多人可以遵循比特幣的智力案例，但有些東西使他們無法採取最後一步。

To help the audience member process his thoughts, Hougan asked him what it would take. In other words, what milestones would have to be reached or events unfold to convince the audience member that Bitcoin is here to stay.

為了幫助觀眾的成員處理他的想法，霍根問他將要做什麼。換句話說，必須達到什麼里程碑，或者發生事件，以說服觀眾對比特幣留在這裡。

A Final Thought

最後的想法

As they chatted further, they touched upon the fear that the belief in Bitcoin could suddenly cease and the asset would plummet to zero.

當他們進一步聊天時，他們談到了對比特幣的信念可能會突然停止的擔心，資產會跌至零。

Hougan pointed out that this fear is applicable to any asset, even gold, but acknowledged that the more intangible nature of Bitcoin could contribute to this thought stream for some investors.

霍根（Hougan）指出，這種恐懼適用於任何資產，甚至適用於黃金，但承認比特幣的無形本質可能會給某些投資者帶來這種思想流。

suggesting he simply write down what it would take to alleviate such fears.

暗示他只是寫下減輕這種恐懼所需的條件。

To put this into perspective, Hougan listed a number of factors that may ease some investors’ minds regarding the staying power of Bitcoin:

為了介紹這一點，Hougan列出了許多因素，這些因素可能會緩解某些投資者對比特幣的持久力的想法：

If the price of Bitcoin were to double or triple from here.

如果比特幣的價格是從這裡加倍或三倍。

If all of the major asset management firms like BlackRock (NYSE:BLK) and Vanguard started investing in Bitcoin.

如果貝萊德（NYSE：BLK）和Vanguard等所有主要資產管理公司都開始投資比特幣。

If there was a huge wave of retail investors buying Bitcoin.

如果有大量散戶投資者購買比特幣。

If all of the major wirehouses began offering their clients Bitcoin products.

如果所有主要的電線廠開始為客戶提供比特幣產品。

Ultimately, the audience member left the conversation in a positive frame of mind and stated that he was going to buy Bitcoin.

最終，觀眾以積極的心態離開了對話，並說他將購買比特幣。

Thoughts on Bitcoin ETFs and Wirehouses

關於比特幣ETF和電線房的想法

Earlier this year, Ben Arms, the Global Head of Digital Assets at State Street (NYSE:STT), shared his thoughts on the role of wirehouses in expanding the digital asset market.

今年早些時候，州街（NYSE：STT）數字資產的全球數字資產負責人本·阿姆（Ben Arms）分享了他對電線房在擴展數字資產市場中的作用的想法。