探索新領域：了解 Gemini 的「去金錢不會去的地方」活動

11 月 4 日，加密貨幣交易所 Gemini 推出了最新活動“GoWhere Dollars Won’t”，與愛爾蘭藝術家 Matt Griffin 合作捕捉

Cryptocurrency exchange Gemini has launched a new global campaign, “Go Where Dollars Won’t,” aiming to showcase the boundless potential of cryptocurrencies.

加密貨幣交易所 Gemini 發起了一項新的全球活動“去美元不會去的地方”，旨在展示加密貨幣的無限潛力。

Partnering with Irish artist Matt Griffin, known for his work on projects like Frank Herbert's “Dune” and the “Star Wars” franchise, the campaign envisions a future where cryptocurrencies enable financial possibilities beyond traditional fiat limitations.

該活動與愛爾蘭藝術家馬特·格里芬（Matt Griffin）合作，他以弗蘭克·赫伯特（Frank Herbert）的“沙丘”和“星球大戰”系列等項目而聞名，該活動設想了一個未來，加密貨幣使金融可能性超越傳統的法定限制。

The campaign, which began on Monday, features Griffin's unique artistic style in a series of visuals that depict scenarios like a Martian safari and asteroid skiing — imaginary settings where people use bitcoin (BTC) for extraordinary experiences that fiat currency could not facilitate.

該活動於週一開始，在一系列視覺效果中展現了格里芬獨特的藝術風格，這些視覺效果描繪了火星探險和小行星滑雪等場景——人們使用比特幣(BTC) 獲得法定貨幣無法實現的非凡體驗的想像場景。

With a portfolio that includes collaborations with major brands like Disney, Lucasfilm, Warner Bros., Penguin, and Harper Collins, Griffin is lending his sci-fi-inspired perspective to the campaign, helping Gemini envision a future where cryptocurrency enables financial possibilities beyond traditional fiat limitations.

格里芬的作品包括與迪士尼、盧卡斯影業、華納兄弟、企鵝出版社和哈珀柯林斯等主要品牌的合作，他將科幻啟發的視角融入此次活動中，幫助雙子座構想一個未來，在這個未來中，加密貨幣能夠實現超越傳統的金融可能性法定限制。

Through “Go Where Dollars Won’t,” Gemini hopes to illustrate the concept of cryptocurrency as a borderless financial tool for the future. Griffin's contributions add depth to this vision, portraying crypto not only as a currency but as an enabler of new experiences.

雙子座希望透過「去美元不會去的地方」來闡明加密貨幣作為未來無國界金融工具的概念。格里芬的貢獻增加了這個願景的深度，將加密貨幣不僅描繪成一種貨幣，而且描繪成新體驗的推動者。

“We believe in a bold, exciting future. After all, today was once a crazy idea,” Gemini wrote on X. “Today, we launched a global campaign: Go Where Dollars Won’t. The creative theme challenges the boundaries of traditional currency and emphasizes exploration, growth, and crypto’s limitless potential.”

「我們相信一個大膽、令人興奮的未來。畢竟，今天曾經是一個瘋狂的想法，」Gemini 在 X 上寫道。「今天，我們發起了一項全球活動：去美元不會去的地方。創意主題挑戰了傳統貨幣的界限，強調探索、成長和加密貨幣的無限潛力。

“With 2,794 ad placements across New York, LA, Miami, Dallas, and London, this is just the start of a global activation,” Gemini added on Monday.

Gemini 週一補充道：“在紐約、洛杉磯、邁阿密、達拉斯和倫敦投放了 2,794 個廣告，這只是全球活化的開始。”

The campaign further seeks to engage viewers by imagining a world where the boundaries of finance are broadened through digital assets, posing cryptocurrency as a potential driver of a more inclusive financial future.

該活動進一步尋求透過想像一個透過數位資產拓寬金融邊界的世界來吸引觀眾，將加密貨幣視為更具包容性的金融未來的潛在驅動力。

Whether crypto will fully meet these expectations remains uncertain, yet Gemini's campaign reflects a growing interest in digital assets as an alternative to fiat currency.

加密貨幣是否能完全滿足這些期望仍不確定，但 Gemini 的活動反映出人們對數位資產作為法定貨幣替代品的興趣日益濃厚。