Coinbase的Crypto Super App Ambitions：銀行更換還是白日夢？

Coinbase的目標是成為一個加密應用程序，提供一套全金融服務，挑戰傳統銀行。它會成功成為您的主要財務帳戶嗎？

Coinbase isn't just playing in the crypto sandbox anymore; they're building a whole darn financial playground. CEO Brian Armstrong envisions Coinbase as a 'super app,' a one-stop shop for all your financial needs. But can they really become the bank replacement they aspire to be?

Coinbase不再只是在加密沙盒中玩耍；他們正在建立一個整個財務遊樂場。首席執行官布萊恩·阿姆斯特朗（Brian Armstrong）將Coinbase設想為“超級應用程序”，這是一家一站式商店，滿足您的所有財務需求。但是他們真的可以成為他們渴望成為的銀行替代者嗎？

Coinbase: The Crypto Super App Vision

Coinbase：加密超級應用願景

Armstrong has been vocal about his ambition to transform Coinbase into a full-service crypto 'super app.' This means offering everything from payments and credit cards to rewards, all powered by crypto rails. The goal? To become people's primary financial account, challenging the outdated and inefficient traditional banking system. He even questions why we're still paying hefty transaction fees when swiping our credit cards. Seems like a fair point, right?

阿姆斯特朗（Armstrong）對他將Coinbase轉變為全方位服務的加密“超級應用”的雄心一直在發聲。這意味著提供從付款和信用卡到獎勵的所有內容，所有獎勵都由加密貨幣欄杆提供支持。目標？成為人們的主要金融帳戶，挑戰過時且效率低下的傳統銀行體系。他甚至質疑為什麼我們在刷信用卡時仍要支付大量交易費用。似乎很公平，對吧？

DeFi Integration: A Step Towards the Future

Defi集成：邁向未來的一步

Coinbase is already making moves. They've integrated the Morpho protocol, allowing users to earn yields of up to 10.8% on their USDC holdings. That's a far cry from the measly interest rates offered by traditional banks. This integration brings decentralized finance (DeFi) to a mainstream audience, offering a compelling alternative to traditional banking.

Coinbase已經在做出動作。他們已經整合了Morpho協議，使用戶可以在USDC持有量獲得高達10.8％的收益率。這與傳統銀行提供的近距離利率相去甚遠。這種集成為主流受眾帶來了分散的金融（DEFI），為傳統銀行業提供了令人信服的替代方案。

This new lending feature lets users deposit USDC and participate in DeFi lending markets through Coinbase, potentially unlocking higher yields than previously offered. It's like Coinbase is saying, 'Hey, want better returns? Come join the DeFi party!'

這項新的貸款功能使用戶可以通過Coinbase存入USDC並參與Defi Lengend Markets，從而可以釋放出比以前提供的更高的收益率。就像Coinbase在說：“嘿，想要更好的回報嗎？快來加入Defi派對！

Navigating Regulatory Waters

導航監管水域

The push for a super app comes amid growing regulatory clarity in the US. Armstrong has praised recent legislative wins, noting that the regulatory “freight train has left the station.” They've even partnered with banks like JPMorgan and PNC, although Armstrong notes some discrepancies in their policy approaches. Navigating the regulatory landscape is crucial for Coinbase's super app ambitions.

在美國的監管清晰度越來越大，超級應用程序的推動是出現的。阿姆斯特朗（Armstrong）讚揚最近的立法勝利，並指出監管“貨運列車已經離開了車站”。他們甚至與摩根大通和PNC等銀行合作，儘管阿姆斯特朗在其政策方法中指出了一些差異。導航監管景觀對於Coinbase的超級應用程序野心至關重要。

The Road Ahead: Challenges and Opportunities

前進的道路：挑戰和機遇

While the vision is compelling, challenges remain. Integrating DeFi comes with inherent risks. As one article highlighted, users may be exposed to different levels of risk typically associated with DeFi lending protocols. It's not all sunshine and roses, but Coinbase is striving to make DeFi more accessible and user-friendly.

儘管願景令人信服，但仍然存在挑戰。集成DEFI具有固有的風險。正如一篇文章所強調的那樣，用戶可能會暴露於通常與Defi Lending協議相關的不同風險。這並不是全部陽光和玫瑰，而是Coinbase正在努力使Defi更容易訪問和用戶友好。

Plus, competition is fierce. As discussed on the Bits + Bips podcast, the potential Base token could alter the L2 landscape, raising questions about who should capture the value if Coinbase becomes the backbone for DeFi. And let's not forget the possibility of Web2 and TradFi giants jumping into the on-chain game.

另外，競爭很激烈。正如BITS + BIPS播客中所討論的那樣，潛在的基礎令牌可以改變L2景觀，如果Coinbase成為DEFI的骨幹，則提出了有關誰應該捕獲價值的問題。而且，不要忘記Web2和Tradfi巨頭跳入鏈遊戲的可能性。

My Two Satoshis

我的兩個satoshis

Coinbase's super app vision is ambitious, but not impossible. Their success hinges on navigating the regulatory landscape, integrating DeFi effectively, and staying ahead of the competition. If they can pull it off, they could revolutionize the way we interact with our finances.

Coinbase的Super App Vision雄心勃勃，但並非不可能。他們的成功取決於瀏覽監管格局，有效地整合併保持競爭的領先地位。如果他們能實現這一目標，他們可以徹底改變我們與財務的互動方式。

Coinbase is trying to make crypto the backbone of your financial life. Whether they become the next big thing or just another flash in the pan, one thing's for sure: the ride's gonna be interesting. So buckle up, grab your popcorn, and let's see if Coinbase can actually replace your bank. Wouldn't that be somethin'?

Coinbase試圖使加密貨幣成為您的財務生活的骨幹。無論它們是下一個大事還是鍋中的另一閃，都可以肯定的是：這次旅程會很有趣。因此，搭扣，抓住您的爆米花，讓我們看看Coinbase是否真的可以更換您的銀行。那不是些嗎？