Coinbase的Crypto Super App Ambitions：银行更换还是白日梦？

Coinbase的目标是成为一个加密应用程序，提供一套全金融服务，挑战传统银行。它会成功成为您的主要财务帐户吗？

Coinbase isn't just playing in the crypto sandbox anymore; they're building a whole darn financial playground. CEO Brian Armstrong envisions Coinbase as a 'super app,' a one-stop shop for all your financial needs. But can they really become the bank replacement they aspire to be?

Coinbase不再只是在加密沙盒中玩耍；他们正在建立一个整个财务游乐场。首席执行官布莱恩·阿姆斯特朗（Brian Armstrong）将Coinbase设想为“超级应用程序”，这是一家一站式商店，满足您的所有财务需求。但是他们真的可以成为他们渴望成为的银行替代者吗？

Coinbase: The Crypto Super App Vision

Coinbase：加密超级应用愿景

Armstrong has been vocal about his ambition to transform Coinbase into a full-service crypto 'super app.' This means offering everything from payments and credit cards to rewards, all powered by crypto rails. The goal? To become people's primary financial account, challenging the outdated and inefficient traditional banking system. He even questions why we're still paying hefty transaction fees when swiping our credit cards. Seems like a fair point, right?

阿姆斯特朗（Armstrong）对他将Coinbase转变为全方位服务的加密“超级应用”的雄心一直在发声。这意味着提供从付款和信用卡到奖励的所有内容，所有奖励都由加密货币栏杆提供支持。目标？成为人们的主要金融帐户，挑战过时且效率低下的传统银行体系。他甚至质疑为什么我们在刷信用卡时仍要支付大量交易费用。似乎很公平，对吧？

DeFi Integration: A Step Towards the Future

Defi集成：迈向未来的一步

Coinbase is already making moves. They've integrated the Morpho protocol, allowing users to earn yields of up to 10.8% on their USDC holdings. That's a far cry from the measly interest rates offered by traditional banks. This integration brings decentralized finance (DeFi) to a mainstream audience, offering a compelling alternative to traditional banking.

Coinbase已经在做出动作。他们已经整合了Morpho协议，使用户可以在USDC持有量获得高达10.8％的收益率。这与传统银行提供的近距离利率相去甚远。这种集成为主流受众带来了分散的金融（DEFI），为传统银行业提供了令人信服的替代方案。

This new lending feature lets users deposit USDC and participate in DeFi lending markets through Coinbase, potentially unlocking higher yields than previously offered. It's like Coinbase is saying, 'Hey, want better returns? Come join the DeFi party!'

这项新的贷款功能使用户可以通过Coinbase存入USDC并参与Defi Lengend Markets，从而可以释放出比以前提供的更高的收益率。就像Coinbase在说：“嘿，想要更好的回报吗？快来加入Defi派对！

Navigating Regulatory Waters

导航监管水域

The push for a super app comes amid growing regulatory clarity in the US. Armstrong has praised recent legislative wins, noting that the regulatory “freight train has left the station.” They've even partnered with banks like JPMorgan and PNC, although Armstrong notes some discrepancies in their policy approaches. Navigating the regulatory landscape is crucial for Coinbase's super app ambitions.

在美国的监管清晰度越来越大，超级应用程序的推动是出现的。阿姆斯特朗（Armstrong）赞扬最近的立法胜利，并指出监管“货运列车已经离开了车站”。他们甚至与摩根大通和PNC等银行合作，尽管阿姆斯特朗在其政策方法中指出了一些差异。导航监管景观对于Coinbase的超级应用程序野心至关重要。

The Road Ahead: Challenges and Opportunities

前进的道路：挑战和机遇

While the vision is compelling, challenges remain. Integrating DeFi comes with inherent risks. As one article highlighted, users may be exposed to different levels of risk typically associated with DeFi lending protocols. It's not all sunshine and roses, but Coinbase is striving to make DeFi more accessible and user-friendly.

尽管愿景令人信服，但仍然存在挑战。集成DEFI具有固有的风险。正如一篇文章所强调的那样，用户可能会暴露于通常与Defi Lending协议相关的不同风险。这并不是全部阳光和玫瑰，而是Coinbase正在努力使Defi更容易访问和用户友好。

Plus, competition is fierce. As discussed on the Bits + Bips podcast, the potential Base token could alter the L2 landscape, raising questions about who should capture the value if Coinbase becomes the backbone for DeFi. And let's not forget the possibility of Web2 and TradFi giants jumping into the on-chain game.

另外，竞争很激烈。正如BITS + BIPS播客中所讨论的那样，潜在的基础令牌可以改变L2景观，如果Coinbase成为DEFI的骨干，则提出了有关谁应该捕获价值的问题。而且，不要忘记Web2和Tradfi巨头跳入链游戏的可能性。

My Two Satoshis

我的两个satoshis

Coinbase's super app vision is ambitious, but not impossible. Their success hinges on navigating the regulatory landscape, integrating DeFi effectively, and staying ahead of the competition. If they can pull it off, they could revolutionize the way we interact with our finances.

Coinbase的Super App Vision雄心勃勃，但并非不可能。他们的成功取决于浏览监管格局，有效地整合并保持竞争的领先地位。如果他们能实现这一目标，他们可以彻底改变我们与财务的互动方式。

Coinbase is trying to make crypto the backbone of your financial life. Whether they become the next big thing or just another flash in the pan, one thing's for sure: the ride's gonna be interesting. So buckle up, grab your popcorn, and let's see if Coinbase can actually replace your bank. Wouldn't that be somethin'?

Coinbase试图使加密货币成为您的财务生活的骨干。无论它们是下一个大事还是锅中的另一闪，都可以肯定的是：这次旅程会很有趣。因此，搭扣，抓住您的爆米花，让我们看看Coinbase是否真的可以更换您的银行。那不是些吗？