澳洲公開賽 NFT 在不可替代代幣市場上價值下跌

澳洲網球協會以近 150 萬英鎊出售的 NFT 價值大幅下跌，有報導稱該組織已放棄其不可替代的代幣項目。

Tennis Australia’s foray into non-fungible tokens (NFTs) has hit a sour note, with the organisation reportedly walking away from the project and the value of the digital images of tennis balls sold for nearly £1.5m plummeting.

澳洲網球協會進軍不可替代代幣 (NFT) 的嘗試遭遇了挫折，據報道該組織退出了該項目，售價近 150 萬英鎊的網球數位影像的價值暴跌。

More than 9,000 of the NFTs, which are digital images of tennis balls, have shed up to 90 per cent of their value since the launch in 2022 by Tennis Australia.

自澳洲網球協會於 2022 年推出以來，超過 9,000 個 NFT（網球的數位影像）價值已縮水 90%。

Over 6,700 NFTs were sold in 2022, priced at 0.067 in the ethereum (ETH) cryptocurrency (A$277), with a further 2,454 sold for about A$446 a year later – a combined value of nearly A$3m.

2022 年售出超過 6,700 個 NFT，以以太坊 (ETH) 加密貨幣計價為 0.067 澳元（277 澳元），一年後又以約 446 澳元的價格售出了 2,454 個 NFT，總價值近 300 萬澳元。

Those would be worth upwards of A$350 and A$1,000 each today if their value was retained, but instead the price is roughly $25, or 0.005ETH.

如果它們的價值得以保留，如今每枚硬幣的價值將高達 350 澳元和 1,000 澳元，但實際價格約為 25 美元，即 0.005ETH。

The floor price of the majority of ArtBall units sits at between 0.006ETH and 0.017ETH, according to marketplace OpenSea.

根據市場 OpenSea 的數據，大多數 ArtBall 單位的底價在 0.006ETH 到 0.017ETH 之間。

It represents a huge loss in value for investors who backed the project, which saw balls at Melbourne Park – home of the Australian Open – linked to the NFT sales.

對於支持該項目的投資者來說，這意味著巨大的價值損失，該項目在澳大利亞網球公開賽的主場墨爾本公園舉行，與 NFT 銷售掛鉤。

There are four owners who each occupy at least 100 units of the NFT.

有四位所有者，每人至少擁有 100 個 NFT 單位。

The programme was operated largely like an airline’s air miles programme, whereby rewards are earned through ownership.

該計劃的運作方式在很大程度上類似於航空公司的航空里程計劃，透過所有權獲得獎勵。

Ground passes for finals week were up for grabs, and it appears existing unit owners have been able to redeem those tickets.

決賽週的地面通行證可供爭奪，現有單位業主似乎已經能夠兌換這些門票。

The UK has seen similar involvement from cryptocurrency and NFT businesses, including in the Premier League and Premiership Rugby.

英國也看到了加密貨幣和 NFT 企業的類似參與，包括英超和英超橄欖球賽。

Though the level of NFT sales are not at their lowest period since their boom in the latter part of the previous decade, the average daily sales average currently sits at a lower point now than periods in every year since 2017, according to Statista.

根據 Statista 的數據，儘管 NFT 的銷售水平並未達到上個十年後半段繁榮以來的最低水平，但目前的日平均銷售量仍低於 2017 年以來的每年同期水平。

Roland Garros launched the “RG Game, Set & Match” NFT collection in 2022, with prices above the current floor of the Tennis Australia product on purchasing platform OpenSea.

羅蘭·加洛斯於 2022 年推出了「RG Game, Set & Match」NFT 系列，其價格高於採購平台 OpenSea 上澳洲網球協會產品的當前底價。

Wimbledon and Andy Murray announced a NFT collaboration named “The Exposition” in 2023, with expected prices on the same marketplace around double the value of the Australian project. The US Open launched its first NFTs in 2021.

溫布頓和安迪·穆雷在 2023 年宣布了一項名為“The Exposition”的 NFT 合作，預計同一市場上的價格約為澳洲項目價值的兩倍。美國網球公開賽於 2021 年推出了首批 NFT。