Ondo Finance launches online stock trading platform: RWA leader opens a new era of integration between TradFi and DeFi#ONDO latest news

On September 3, 2025, Ondo Finance launched the on-chain US stock platform Ondo Global Markets on Ethereum, planning to launch more than 100 tokenized stocks and ETFs, supporting 24/7 trading, marking a key step in the integration of traditional finance and DeFi. It was established in 2021 and became the top three in the field after transforming into RWA. TVL has a US$183 million, compliant and cooperated with Goldman Sachs, etc. The core products include OUSG and USDY. It plans to expand its products, cross-chain and Asia-Pacific layout in the future. [Note⚠️, cryptocurrencies are high-risk investments, and you may lose all your principal. If you don’t understand, it is recommended not to participate. This video has no investment advice, only as information sharing] Ondo Finance On-chain stock platform is launched: Key experiments in the integration of traditional finance and DeFi The combination of Wall Street institutions and blockchain technology is no longer a concept of the distant future. Today, with Ondo Finance officially launching its on-chain US stock trading platform, this integration has entered a substantial stage. On September 3, 2025, Ondo Finance, the leading project of Real World Asset (RWA, real-world asset) track, officially launched its on-chain US stock trading platform Ondo Global Markets on the Ethereum Network. The platform plans to launch more than 100 tokenized stocks and ETFs, allowing global investors to trade traditional financial assets 24/7, marking a key step in the integration of traditional finance and decentralized finance (DeFi). 1. Project positioning: Opening the bridge between traditional finance and blockchain. Ondo Finance has experienced a strategic transformation from liquidity services (LaaS) to real-world assets (RWA) track since its establishment in 2021. Today, it has become the top three projects in the RWA field, with a total locked position (TVL) of US$183 million. The core positioning is very clear: tokenize traditional financial assets and lower the participation threshold for ordinary investors. With the help of blockchain technology, Ondo has successfully transformed traditional financial assets such as US government bonds and money market funds into token forms, giving more investors the opportunity to participate in these investment areas with higher thresholds. Unlike most DeFi projects, Ondo Finance has chosen a compliance development path and has established substantial partnerships with well-known Wall Street institutions such as Goldman Sachs and BlackRock, which is particularly prominent in the DeFi field. 2. Product system: Three core components Building the ecological cornerstone. Ondo Finance's product ecosystem is mainly composed of three core components, each component is designed to meet the needs of different investors. OUSG (Short-term U.S. Government Bond Fund) is its main product, with current TVL reaching US$117 million. The underlying assets of this product mainly come from BlackRock's short-term US Treasury ETF (SHV), which is supplemented by a small amount of USDC and USD as liquidity reserves, with an annualized yield of about 4.69%, and supports multi-chain purchases, covering mainstream blockchain networks such as Ethereum, Polygon and Solana. USDY (tokenized USDDD) is for ordinary investors, with a minimum investment of only US$500 and can be minted and transferred on-chain 40-50 days after purchase. The current USDY price is USD1.02, with an annualized return of 5.10%, and TVL is USD66.2 million. To ensure asset security, USDY adopts an SPV (Special Purpose Entity) structure, with assets managed separately from Ondo Finance and provides at least 3% excess collateral as a risk buffer. OMMF (US Government Money Market Fund) is an RWA token based on the US Government Money Market Fund (MMF). Although it has not yet been officially released, it has attracted widespread market attention. In addition to the above RWA products, Ondo also launched the Flux Finance lending platform. The platform is built on Compound V2, and its main function is to provide users with a channel to quickly redeem RWA products, solving the problem of the cost of 1-5 days for the official redemption channel. 3. Strategic expansion: Global layout and partnership Ondo Finance is not satisfied with existing achievements, but is actively promoting global market expansion. In January 2024, Ondo announced its expansion into the Asia Pacific region (APAC) and established its first office in the region. At the same time, they appointed Ashwin Khosa as vice president of business development department in the Asia-Pacific region. Khosa has worked at Citi, Tether and Bitfinex. She has nearly ten years of experience in the development of institutions in Hong Kong and can provide strong support for the Asia-Pacific business. In terms of partnerships, Ondo Finance announced in July this year that it had reached a cooperation with BNB Chain, planning to deploy its complete tokenized asset portfolio to BNB Chain. This collaboration is part of Ondo's "Global Market Alliance" program, which includes key industry players such as the Solana Foundation, OKX Wallet, Bitget Wallet, Jupiter, Kamino, BitGo and Fireblocks. Sarah S, head of business development at BNB Chain, said: "Extending Ondo's tokenized stocks and ETFs to BNB Chain will be an important milestone for us to bring the financial market to the chain. BNB Chain has a vibrant ecosystem and extensive global influence, and is an ideal choice for us to continue to build an institutional-level on-chain capital market infrastructure." 4. Token economy: ONDO's value support and market performance ONDO token was officially launched on January 18, 2024. The price was only US$0.10 when it debuted, and it soared sharply in the following days, with an increase of 2,500%. The total supply of the token is 10 billion pieces, with an initial circulation of about 1.43 billion pieces, accounting for 14.3% of the total supply. From the perspective of token allocation, ecosystem growth accounts for 52.1%, agreement development accounts for 33.0%, private purchase accounts for 12.9%, and community visit sales accounts for 2.0%. This distribution structure fully reflects the project party's attention to the long-term development of the ecosystem and lays the foundation for the subsequent growth of the project. In the Ondo Finance ecosystem, the main function of ONDO tokens is governance utility, where holders can participate in proposal voting for protocol parameter changes and financial operations. In the future, the token is expected to serve as collateral in the DeFi field and achieve a deeper integration with RWA products. In terms of market performance, ONDO has been strong recently, with a rise of more than 50% in the past month, successfully returning to above USD 1. Analysts have observed that leading platforms such as Binance, Upbit and Wintermute have recently increased their holdings in ONDO. As whale addresses continue to accumulate, coupled with supply tightening driven by spot traders, it may put upward pressure on ONDO's prices. 5. Industry trend: Tokenized assets have become the development trajectory of the new blue ocean Ondo Finance, reflecting the rapid rise of the RWA tokenized market. According to industry forecasts, the real-world asset (RWA) sector is expected to be worth more than US$10 billion by 2026, a trend that has attracted the attention of more and more trading platforms and brokers. For example, Robinhood recently launched its own Layer 2 blockchain in Europe, allowing users to trade tokenized US stocks and ETFs; Kraken and Bybit open US stock token trading to non-US users through Backed Finance's xStocks; Coinbase is also actively seeking regulatory approvals and plans to launch stock tokenization services. These actions clearly show that tokenization is no longer just a financial innovation within the blockchain, but is gradually becoming the core channel for the transformation of the global capital market. 6. Challenges and risks: Uncertain factors on the road ahead. Although the prospects are worth looking forward to, Ondo Finance still faces many challenges. First of all, the business strategy is relatively conservative, which mainly relies on tokenized government bonds to attract liquidity, which means that it may be difficult to see a sharp increase in value in the short term. The second is the practicality of ONDO tokens. The specific purpose of the token is still not clear enough. Although the future plans are deeply integrated with RWA products, the current ambiguity may affect investor confidence. In addition, investors need to be vigilant about the project party's recent frequent transfer of tokens to exchanges and prevent potential market fluctuations. Regulatory risks cannot be ignored. Although Ondo Finance has chosen a compliance path, the regulatory policies of countries for tokenized securities are still evolving, and there are many uncertainties that may have an impact on the subsequent development of the project. Finally, there is the market capacity issue. ONDO has a large market value at present, which may lead to intensifying price volatility and may face adjustment pressure in the future. Investors need to pay close attention to market trends and comprehensively evaluate their long-term investment value. 7. Investment Perspective: Balance between Opportunities and Risks From an investment perspective, Ondo Finance is an important attempt to integrate traditional finance and blockchain. Its institutional-level partnerships (such as Goldman Sachs and BlackRock) provide additional credibility for the project and also gives it a natural advantage in attracting institutional funds. As the tokenized asset market continues to grow, Ondo Finance is expected to be a major beneficiary in this field. However, investors also need to face up to the relevant risks. On the one hand, the regulatory environment of tokenized securities is still evolving, and policy uncertainty may bring potential risks; on the other hand, the value mechanism of ONDO token itself still needs to be further clarified and improved, and the current governance function has not yet fully released its value. In addition, similar to traditional financial markets, Ondo's RWA products also face traditional investment risks such as interest rate risks and credit risks. Investors need to conduct risk assessments when participating. For long-term investors, Ondo Finance provides opportunities to participate in the rapid growth field of RWA, but short-term market volatility is inevitable, so we need to maintain a rational investment mentality. 8. Future Outlook: The new chapter of on-chain finance The future development path of Ondo Finance may revolve around three directions: First, expand the product line, add more types of tokenized assets, and enrich investors' choices; Second, promote cross-chain expansion. In addition to the covered Ethereum and BNB Chain, it may expand to more blockchain networks in the future to improve ecological compatibility; Third, deepen international development, especially the expansion of the Asia-Pacific market, which is expected to bring new growth space to the project. From a more macro perspective, Ondo Finance's success may accelerate the migration of the entire financial industry to blockchain. As more traditional assets are put on the chain, the efficiency and accessibility of the global financial market are expected to be significantly improved, and ordinary investors will gain more equal investment opportunities. On-chain US stock trading is not only a technical attempt, but also a key step in the transformation of the global capital market. With the continuous expansion of the scale of tokenized securities and the further development of the Asia-Pacific market, Ondo Finance is expected to become an important bridge connecting the traditional finance and the blockchain world. Although there are still challenges ahead, the steps taken by #OndoFinance will undoubtedly write an important footnote for the future development of the entire financial industry.