STEPN and Adidas Forge Uncharted Path: Merging Fitness, Web3, and Lifestyle

STEPN and Adidas are joining forces to merge technology with sports, introducing innovative ways to interact with fitness technology and digital assets. This partnership will commence with the launch of 1,000 co-branded Genesis Sneaker NFTs on the Solana blockchain, offering exclusive perks and access to activities. The raffle for these NFTs will begin on STEPN's marketplace, with priority access granted to members of the Adidas and FSL communities.

STEPN and Adidas: Merging Technology, Sport, and Lifestyle

In a groundbreaking collaboration, STEPN and Adidas have joined forces to revolutionize the intersection of fitness technology and digital assets. This partnership marks a significant step in the evolution of the lifestyle app ecosystem, promising to enhance the user experience and drive global adoption of Web3.

Co-Branded Genesis Sneakers: A Digital Asset Pioneer

The centerpiece of this collaboration is the launch of 1,000 co-branded Genesis Sneaker NFTs on the Solana blockchain. These digital assets represent a groundbreaking fusion of physical activity and blockchain technology, offering users a unique way to engage with the brands and the STEPN platform.

Holders of these NFTs will gain access to exclusive perks and privileges, bolstering the community experience and fostering a deeper level of engagement within the STEPN and Adidas ecosystems. The promise of additional exciting features and benefits in the pipeline will keep the community enthusiastic and invested.

Fair Distribution Ensured Through Raffle

The release of these coveted co-branded Genesis Sneakers will be conducted through a meticulously organized raffle on STEPN's marketplace, mooar.com. This raffle mechanism guarantees a fair and equitable distribution process, ensuring that all eligible participants have an equal chance to acquire these digital collectibles.

Priority access to the raffle will be granted to members of the Adidas and Fashion Street League (FSL) communities, acknowledging their loyalty and contributions. To participate in the raffle, eligible individuals must create an account on id.fsl using their STEPN email address before the deadline of April 16th.

Allowlist for Early Access

On the first day of the raffle, exclusive access will be reserved for an allowlist comprised of holders of Adidas NFTs, STEPN's OG and Genesis holders, and recipients of the "Effective Mover 6" badge. Additionally, MOOAR members with level 5 and above, or those holding the Gas Hero badge or Genesis NFTs, will also qualify for this early access opportunity.

Public Raffle Opens on April 18th

Following the exclusive allowlist offering, the public will have an opportunity to participate in the raffle starting on April 18th. To ensure fairness and reward active community members, a snapshot was taken on April 12th to determine eligibility.

Partnership Benefits and Future Prospects

The STEPN and Adidas collaboration extends beyond the Genesis Sneaker NFTs, promising a multitude of additional initiatives and benefits. Jointly, they aim to:

• Enhance the STEPN app with new features and capabilities
• Collaborate on exclusive digital and physical products
• Create engaging experiences that blend fitness, fashion, and technology
• Promote physical activity and healthy lifestyles
• Drive the adoption of Web3 and blockchain technology in the sports and lifestyle industries

This partnership is a testament to STEPN's commitment to innovation and collaboration in the evolving realm of fitness technology. By partnering with a global powerhouse like Adidas, STEPN solidifies its position as a leader in the industry and opens up new frontiers of possibility for its users.

As this groundbreaking collaboration unfolds, the STEPN and Adidas communities can anticipate a series of exciting developments that will transform the way they engage with fitness, digital assets, and lifestyle experiences. The future of Web3 is bright, and this partnership shines as a beacon of innovation, merging the physical and digital realms to empower users and foster a healthier, more connected world.