KuCoin Commits $2 Billion to Its Newly Launched “Trust Project”

The announcement was made by BC Wong, CEO of KuCoin, during his keynote address at TOKEN2049 Dubai, held from April 30 to May 1, 2025.

KuCoin, a leading global cryptocurrency exchange, has pledged $2 billion to its newly launched “Trust Project”. This long-term initiative aims to strengthen transparency, enhance platform security, advance compliance, and promote responsible innovation within the crypto industry. The announcement was made by BC Wong, CEO of KuCoin, during his keynote at TOKEN2049 Dubai.

This year's edition of the flagship crypto event, held from April 30 to May 1, brought together an audience of over 15,000 industry leaders, regulators, and crypto enthusiasts. Together with Oliver Stauber, CEO of KuCoin EU, they presented KuCoin's renewed commitment to building a more resilient and trustworthy digital asset platform.

Their keynote, titled “The Trust Gap in Crypto: Building Platforms That Deserve to Win,” highlighted the urgency of shifting from a narrative of speed to one of sustainable growth and lasting value creation.

“Mainstream crypto adoption demands responsible innovation. Big opportunities come with greater accountability,” said BC Wong.

The Trust Project will continue to enhance KuCoin's already robust security measures and build on its existing compliance programs. A portion of the funds will also go towards funding global educational initiatives that aim to empower users and contribute to a more mature and credible crypto environment.

This initiative reflects KuCoin's core platform values — user protection, verifiable transparency, compliance-first operations, infrastructure neutrality, and a commitment to long-term sustainability.

This announcement follows the recent launch of KCC (Komodo Chain Core), a project that showcases KuCoin's dedication to fostering open-source collaboration and technological advancement within the blockchain ecosystem.

Furthermore, KuCoin reaffirms its commitment to strengthening the KCS (KuCoin Token) ecosystem, recognizing it as a core pillar in aligning long-term value with community participation. KCS will play a central role in reinforcing user incentives, supporting governance innovation, and expanding utility across KuCoin's growing suite of products and services.

With this initiative, KuCoin reinforces its position as a trusted leader dedicated to shaping the future of crypto through integrity, innovation, compliance, and user-first principles.

About KuCoin

Founded in 2017, KuCoin is a global cryptocurrency exchange that provides digital currency trading services to traders around the globe. Operating irresponsive to market trends, KuCoin has expanded its offerings beyond fiat and crypto trading to include futures, coins-in-SECRETS trading, lending, sunset liquidity solutions, and more. KuCoin aims to cater to diverse user groups, institutions, and projects. In 2024, KuCoin was recognized by Forbes as "Best Crypto Apps & Exchanges" and ranked among the "Top 50 Global Unicorns" by Hurun.