Grant Cardone's Cardone Capital to Buy 1,000 Bitcoin (BTC)

Cardone Capital, led by Grant Cardone, announced plans to acquire over 1,000 Bitcoin (BTC) as part of its investment strategy, according to multiple sources.

Cardone Capital, the investment firm led by Grant Cardone, is planning to buy more than 1,000 Bitcoin (BTC) as part of its investment strategy, multiple sources reported late April 2025. The move will be funded by profits from the firm’s real estate ventures, signaling a strategic shift to diversify its $5 billion asset portfolio into cryptocurrencies.

The announcement, highlighted in posts on X and web reports, is seen as bullish for Bitcoin, which could see increased institutional demand and price volatility. For instance, trading volume on Binance’s BTC/USDT pair surged 18% to $1.2 billion shortly after the news on April 29.

Cardone’s strategy will integrate Bitcoin with real estate cash flow. For instance, his 10X Space Coast Bitcoin Fund, launched in December 2024, will combine multifamily properties with BTC purchases.

The firm is acquiring a 300-unit Class A multifamily asset in Melbourne, Florida, for the fund. It will also use monthly rental income from the property to buy Bitcoin in a price-agnostic manner—72 hours after each cashflow distribution.

The fund, which aims for a 12%-15% internal rate of return (IRR) from real estate alone, will focus on a tax-free refinancing strategy to return 100% of investors’ capital. It will also retain ownership of both the real estate and Bitcoin components.

This hybrid model, combining traditional real estate with crypto in a single fund, is designed to attract two distinct investor segments. One segment comprises traditional real estate investors seeking exposure to Bitcoin within a familiar fund structure. The other segment is crypto enthusiasts who prefer lower-risk, yield-generating assets like multifamily real estate.

Cardone’s firm is planning to launch 10 additional hybrid projects by June 2025, with a targeted investment of $1 billion in both real estate and Bitcoin. The goal is to capitalize on the potential of Bitcoin, which Cardone estimates could reach $1 million per coin within five years.

This strategy is inspired by MicroStrategy’s Michael Saylor, who suggested combining real estate cash flow with Bitcoin accumulation in 2024. Cardone plans to raise capital for the funds through investor commitments and corporate bonds, aiming to replicate Saylor’s formula for convertible notes.

In 2018, Grant Cardone expressed caution about cryptocurrencies, stating they were “not there yet” and highlighting the superior reliability of real estate for consistent cash flow. However, his stance appears to have shifted significantly by 2024, likely driven by Bitcoin’s increasing institutional adoption and price appreciation.

This initiative by Cardone Capital marks a significant development in the integration of cryptocurrencies into the investment strategies of mainstream asset management firms, especially those operating in the real estate domain.