Elon Musk Changes His X Name to "Kekius Maximus," Updates Profile Picture to Pepe the Frog Meme

This move is widely seen as a strategy to promote the KEKIUS meme coin among crypto currency enthusiasts.

Elon Musk has changed his name on X (formerly Twitter) to “Kekius Maximus” and updated his profile picture to the viral meme character, Pepe the Frog. The meme features Pepe dressed as a warrior holding a video game joystick, merging elements of ancient Roman history with modern internet culture.

This move is likely an attempt to promote the KEKIUS meme coin among crypto enthusiasts. Pepe the Frog, a meme that gained popularity during Donald Trump's presidential campaign, has been controversial for its association with free speech advocacy and far-right movements. The Anti-Defamation League (ADL) classified the frog as a hate symbol in 2016. The term “kek,” originating in online gaming as a variation of “LOL” (laugh out loud), is central to the meme's re-emergence in crypto culture. Musk's name change comes as he continues to be heavily involved with digital marketplaces.

In a recent post, he mentioned “Kekius Maximus” while announcing his plans to reach level 80 in “Path of Exile 2,” a game he enjoys. The name change has coincided with a dramatic surge in the value of the Kekius Maximus crypto currency, which has spiked by over 700%, according to CoinGecko. Since acquiring X in 2022 for $44 billion, Musk has significantly altered the platform's identity. His unique approach to social media, including a bold statement that his purchase wasn't for profit but to "help humanity," continues to spark discussion.