Bybit Expands into Brazil with Tomorrowland Brasil Sponsorship, Offering Cryptocurrency Payment Solution

Bybit, the world's second-largest cryptocurrency exchange by trading volume, is excited to have been a part of this year's Web Summit in Rio.

Crypto exchange, Bybit, had a blast connecting with tech enthusiasts and showcasing its future-ready crypto offering at Web Summit Rio.

Taking place from April 27 to 30 in Brazil's startup city, Rio de Janeiro, the world's largest technology event saw the second-largest crypto exchange present its innovative payments solutions and cutting-edge products.

The event brought together over 70,000+ entrepreneurs, investors, and policymakers to discuss the latest trends in the tech industry and explore new opportunities for collaboration.

As part of its LATAM chapter, Bybit—The Crypto Ark—is focused on becoming the lifestyle partner of the crypto community through local partnerships and product innovation.

Earlier this year, Bybit officially launched Bybit Pay in Brazil powered by Transfero, offering a blockchain-based payment gateway and seamless crypto-to-fiat experience. This new product solution simplifies crypto payments and settlement for users in LATAM's largest economy.

At Web Summit Rio, the Bybit booth welcomed attendees who could experience firsthand how to use Bybit Pay to make seamless crypto payments and quickly exchange crypto to fiat.

Visitors and the Bybit team exchanged insights on the future of crypto and how institutions, merchants, and retail users can pivot into the digital economy with on-chain solutions.

The event also featured the Transfero x Bybit Happy Hour, presented by Bybit Pay at the Transfero booth, where guests could get their hands on Bybit's innovative payments solutions built for crypto over a free beer and additional perks — experiencing a Bybit Pay transaction in seconds and taking home free Bybit-branded merchandise.

The all-in-one crypto powerhouse is also dedicated to enriching customer experience beyond transactions. Recently, Bybit announced its strategic partnership with Tomorrowland Brasil, making crypto a key highlight at this iconic music festival hosting hundreds of thousands of music fans every year. The upcoming rendition is set for October 10 to 12 in Itu, São Paulo.

As the Exclusive Payment Partner for Tomorrowland, Bybit's sponsorship is a world-first — bridging music and the crypto savvy generation.

"For the younger generation in Latin America, crypto is rapidly becoming part of everyday life," said Israel Buzaym, Country Manager of Brazil. "We want to help create a world where paying, sending, and investing in crypto becomes instant and borderless for millions of users. What we are building now will enable customers to benefit from the rapidly emerging digital asset class both on-chain and in real life with increasing ease."

Local customers can also explore Bybit Pay Brazil and the ultra-rewarding Bybit Card with up to 10% cashback in Brazil and Argentina.

#Bybit / #TheCryptoArk

About Bybit

Bybit is the world's second-largest cryptocurrency exchange by trading volume, serving a global community of over 60 million users. Founded in 2018, Bybit is redefining openness in the decentralized world by creating a simpler, open, and equal ecosystem for everyone.

With a strong focus on Web3, Bybit partners strategically with leading blockchain protocols to provide robust infrastructure and drive on-chain innovation. Renowned for its secure custody, diverse marketplaces, intuitive user experience, and advanced blockchain tools, Bybit bridges the gap between TradFi and DeFi, empowering builders, creators, and enthusiasts to unlock the full potential of Web3.

Discover the future of decentralized finance at Bybit.com.

For more details about Bybit, please visit Bybit Press

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