Labubu硬币悄悄地推出，试图绕过时尚的中国玩具品牌Labubu的流行浪潮

一种名为Labubu Coin的新加密货币已在多次交流上悄悄地推出，以试图绕过时尚的中国玩具品牌Labubu的流行浪潮。

A new cryptocurrency called Labubu Coin (LABU) has been launched on a number of exchanges in an attempt to capitalise on the stifling heat in the meme coin market this year and the popularity of the trendy Chinese toy brand Labubu.

已经在多次交流上推出了一种名为Labubu Coin（Labu）的新加密货币，以试图利用今年Meme Coin Market中令人窒息的热量以及时尚的中国玩具品牌Labubu的受欢迎程度。

However, the token’s price has fluctuated wildly, losing 87 percent of its value at one point, and industry insiders warn that the hype is quickly burning out.

但是，代币的价格急剧上升，在某一时刻损失了其价值的87％，行业内部人士警告说，炒作很快就消失了。

It is not unusual in the crypto world for coins to be launched by piggybacking on hot events or popular culture. But industry insiders warn that the Labubu Coin is a classic case of crypto speculation and that it is essentially worthless.

在加密货币世界中，通过在热门事件或流行文化上发起的硬币并不罕见。但是行业内部人士警告说，Labubu硬币是加密猜测的经典案例，这本质上是毫无价值的。

“This is a scam, similar to pyramid schemes,” one crypto industry insider told Yicai Global.

一位加密货币行业内部人士告诉Yicai Global：“这是一个骗局，类似于金字塔计划。”

Labubu Coin started trading at USD0.04429 on its first day, then surged as much as 98.37 percent, before crashing just as fast and plunging to as low as 34.18 percent from the opening price, according to data from crypto tracking site CoinMarketCap.

根据Crypto Tracking Site CoinmarketCap的数据，Labubu Coin的第一天开始以0.04429美元的价格交易，然后飙升多达98.37％，然后崩溃的速度也一样快，下降到开盘价高达34.18％。

Over the next 16 trading days, Labubu Coin’s price continued to to-and-fro dramatically. Investors who bought at the peak on May 30 would have faced a loss of 87 percent by June 4.

在接下来的16个交易日中，Labubu硬币的价格继续急剧出现。 5月30日在峰值购买的投资者将在6月4日面临87％的损失。

Labubu Coin is not issued by Pop Mart (HK:2448), the toy’s copyright owner, but by a group of community-driven developers, according to its promotional webpage.

根据促销网页，该玩具的版权所有者Pop Mart（HK：2448）并非由Pop Mart（HK：2448）发行Labubu Coin。

Instead, Labubu Coin is simply taking advantage of the market hype, said Yu Jianing, co-chair of the Blockchain Committee of the China Communications Industry Association. It is leveraging the Labubu character’s high popularity and strong influence in the designer toy circle to attract attention and funds. But the sharp price drop after the initial surge is a classic pattern of buying then dumping.

中国通信行业协会区块链委员会联合主席Yu Jianing说，相反，Labubu硬币只是利用市场炒作。它利用Labubu角色在设计师玩具圈中的高知名度和强大的影响力来吸引注意力和资金。但是，初次激增后的价格下降是一种经典的购买模式，然后倾倒了。

“This is clearly a marketing stunt,” the crypto industry insider said. Interest in the project has dropped significantly in just two weeks, he said, adding that such coins are largely viewed negatively in the industry. Labubu Coin’s market value had plunged 18 percent from its peak to USD45 million as of 8 p.m. yesterday.

加密行业内部人士说：“这显然是一个营销特技。”他说，对该项目的兴趣在短短两周内就显着下降，并补充说，这种硬币在行业中在很大程度上受到了负面看法。截至昨天晚上8点，Labubu Coin的市场价值从高峰期跌至4500万美元。

Issuing tokens by capitalising on viral trends or pop culture is common in the crypto world and these are often referred to as ‘meme coins.’ Their value depends entirely on generating attention among the public. For example, in January both Donald and Melania Trump released their own tokens, namely the Trump Coin and the Melania Coin.

在加密世界中，通过资本化病毒趋势或流行文化来发放令牌，通常被称为“模因硬币”。它们的价值完全取决于在公众之间引起人们的关注。例如，唐纳德（Donald）和梅拉尼亚·特朗普（Melania Trump）在一月份都发布了自己的代币，即特朗普硬币和梅拉尼亚硬币。