Diem失败三年后，Meta返回加密货币宇宙。这次，该公司正在探索使用Stablecoins在其平台上支付创作者的费用。

在未能将Diem确立为全球数字货币之后，Meta选择了一种更务实的方法。目标：整合现有的稳定币，例如Circle的USDC或Tether的USDT，以在全球范围内进行付款。通过投注USDC或USDT，它采用了一种更灵活的方法，专注于采用，稳定和全球金融包容性。

Three years after the failure of Diem, Meta is returning to the crypto universe. This time, the company is exploring the use of stablecoins to pay creators on its platforms.

Diem失败三年后，Meta返回加密货币宇宙。这次，该公司正在探索使用Stablecoins在其平台上支付创作者的费用。

The goal is to integrate existing assets, such as Circle’s USDC or Tether’s USDT to enable global payments. A discreet but ambitious return of Meta to crypto.

目的是整合现有资产，例如Circle的USDC或Tether的USDT，以实现全球付款。梅塔（Meta）重返加密货币的谨慎但雄心勃勃的回归。

After the failure to launch Diem as a global digital currency, Meta is opting for a more pragmatic approach. The company is aiming to integrate existing stablecoins for global payments on its platforms. This marks a clear break with the initial ambition to create a proprietary cryptocurrency.

在未能将Diem推出作为全球数字货币之后，Meta选择了一种更务实的方法。该公司的目标是将现有的Stablecoins整合到其平台上的全球付款。这标志着最初创造专有加密货币的最初野心。

Rather, the company is showing interest in tokens already widely used and recognized by financial institutions. This strategy aligns with the integration of decentralized technologies that Meta has been developing in recent years.

相反，该公司对已经被金融机构广泛使用和认可的代币表现出兴趣。该策略与近年来Meta发展的分散技术的整合一致。

The arrival of Ginger Baker as the head of this initiative underscores its importance. Formerly of Plaid and a member of the Stellar Foundation board, she represents a commitment to anchoring the project within decentralized finance standards.

Ginger Baker作为该计划的负责人的到来强调了其重要性。她以前是格子和恒星基金会董事会成员，代表着将该项目固定在分散的金融标准中的承诺。

Meta is now relying on crypto infrastructure to strengthen its social platforms without provoking the same resistance it faced during its Libra campaign.

Meta现在依靠加密基础设施来加强其社交平台，而不会引起其在天秤座运动中所面临的阻力。

Why are stablecoins attracting Meta again?

为什么稳定币再次吸引元？

Meta’s use of stablecoins fulfills several strategic objectives. It enables optimization of cross-border transfers by bypassing costly and slow traditional banking networks.

Meta对Stablecoins的使用实现了几个战略目标。它通过绕过昂贵和缓慢的传统银行网络来优化跨境转移。

For a company like Meta, connecting billions of users and facilitating diverse content formats, the advantages are many.

对于像Meta这样的公司，连接数十亿个用户并促进各种内容格式，优势很多。

Moreover, by targeting USDC and USDT, Meta relies on assets already widely adopted, facilitating their integration without requiring complex learning. The company thus equips itself with a stable, digital, and global payment method, without incurring the political risks of a private currency. The model evolves: from currency issuance to facilitating crypto liquidity.

此外，通过针对USDC和USDT，META依赖于已经广泛采用的资产，从而促进了它们的整合，而无需进行复杂的学习。因此，该公司在不产生私人货币的政治风险的情况下，使自己拥有稳定，数字和全球支付方法。该模型发展：从发行到促进加密流动性。

A crypto strategy at the crossroads of regulation

监管十字路口的加密策略

Meta’s return to the digital asset universe faces a shifting regulatory environment. In the United States, the GENIUS law, which aimed to regulate stablecoins and make them a lever of dollar’s international influence, was recently blocked in the Senate.

Meta返回数字资产宇宙面临着不断变化的监管环境。在美国，旨在规范稳定币并使它们成为美元国际影响力的杠杆的天才法最近在参议院被封锁。

This legislative deadlock reflects the political tensions surrounding these new financial instruments. Meta, which already saw its Libra project strangled by authorities, seems to have learned lessons.

这一立法僵局反映了这些新金融工具的政治紧张局势。梅塔已经看到了当局勒死其天秤座项目，似乎已经吸取了教训。

By opting for crypto tokens already compliant, it limits its direct exposure. However, legal uncertainties remain: any regulatory changes could slow down or condition the deployment of these payment systems.

通过选择已经合规的加密代币，它限制了其直接曝光。但是，法律上的不确定性仍然存在：任何监管更改都可能减慢或调节这些支付系统的部署。

Meta’s strategy will have to contend with these constraints to endure.

Meta的策略将不得不与这些限制抗衡以忍受。

What are the stakes for content creators?

内容创作者的赌注是什么？

Integrating stablecoins opens new prospects for content creators, especially in emerging countries. Where banking systems are failing or absent, receiving payments in stable crypto could transform access to monetization.

整合Stablecoins为内容创建者（尤其是在新兴国家）打开了新的前景。在银行系统失败或缺席的情况下，收到稳定加密货币的付款可以改变获得货币化的机会。

This would allow Meta to:

这将使元：

In this logic, Instagram, Facebook, or Threads could become channels for cross-border payments. Crypto imposes itself as a lever of financial inclusion by enabling creators to monetize without a traditional bank account.

在此逻辑中，Instagram，Facebook或线程可能会成为跨境支付的渠道。 Crypto通过使创作者能够在没有传统银行帐户的情况下获利，从而将自己作为金融包容性的杠杆。

Meta could thus extend its influence, not only social but also economic, by becoming the interface for distributing digital revenues worldwide.

因此，Meta不仅可以通过成为全球分配数字收入的界面来扩展其影响力，而且可以扩展其影响力。

A few months after a shareholder proposed Meta invest its treasury in bitcoin, it now relies on stablecoins as an integration strategy. This repositioning marks an evolution in tech: integrating into the crypto ecosystem rather than competing with it. A dynamic that could transform social networks into key players of digital finance and Web3.

股东提议Meta在比特币上投资国库的几个月后，它现在依靠Stablecoins作为整合策略。这种重新定位标志着技术的发展：集成到加密生态系统中，而不是与之竞争。一种动态，可以将社交网络转变为数字金融和Web3的关键参与者。

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