经过12年的发展，Gate.io升级了其品牌和GT代币以针对Web3时代

在快速发展的数字资产世界中，12年标志着一段深度参与度，几乎涵盖了整个行业的生命周期。

In the rapidly changing world of digital assets, 12 years represents an exceptionally deep engagement, encompassing nearly the entire lifecycle of the industry. From early explorations to becoming a witness to the industry’s development, every step Gate.io has taken has been closely tied to market cycles, technological evolution, and shifting user demands. This has not been a linear journey but rather a long-term game of trust, technology, and forward-looking judgment.

在迅速变化的数字资产世界中，12年代表了一种非常深刻的参与，涵盖了几乎整个行业的生命周期。从早期的探索到成为行业发展的见证人，每个步骤gate.io采取的每个步骤都与市场周期，技术演变和用户的需求密切相关。这不是线性旅程，而是一种长期的信任，技术和前瞻性判断力。

Initially recognized for its product-oriented focus, solely on cryptocurrency trading, Gate.io has since transformed into a global ecosystem spanning asset trading, asset management, public chains, industry research, and Web3 infrastructure. This transformation represents not a mere quantitative accumulation but a qualitative leap. Every product upgrade and strategic pivot has been a deep reflection and practical exploration of ecosystem efficiency and user core value.

Gate.io最初以其面向产品的关注（仅在加密货币交易上）而被认可，此后已转变为全球生态系统，跨越了资产交易，资产管理，公共链，行业研究和Web3基础架构。这种转变不仅仅是仅仅是定量积累，而是定性的飞跃。每个产品升级和战略枢纽都是对生态系统效率和用户核心价值的深刻反思和实践探索。

Now, in its 12th year, Gate.io has chosen GT as the key anchor connecting the past and the future. GT not only carries the value of the ecosystem’s operations but also shoulders multiple missions including brand revitalization, mechanism restructuring, and community engagement. At this pivotal point, GT is taking on a central role in reshaping ecosystem value with clearer positioning and more open architecture, activating the next phase of growth.

现在，Gate.io在第12年中选择了GT作为连接过去和未来的关键锚点。 GT不仅具有生态系统运营的价值，而且还张开了多个任务，包括品牌振兴，机制重组和社区参与。在这个关键点，GT在以更清晰的定位和更开放的体系结构来重塑生态系统价值方面发挥了核心作用，从而激活了下一阶段的增长。

Anniversary Celebration and Brand Evolution: Crossing from Trading to Ecosystem

周年庆典和品牌演变：从贸易到生态系统的交叉

Gate.io’s 12th anniversary celebration is not only a tribute to its past achievements but also a key milestone for its brand strategy upgrade. From a cryptocurrency trading platform to a global ecosystem giant, Gate.io’s transformation is reflected in every detail.

Gate.io的12周年庆祝活动不仅是对其过去成就的致敬，而且是其品牌策略升级的关键里程碑。从加密货币交易平台到全球生态系统巨头，Gate.io的转换都反映在每个细节中。

The upgrade of the brand name and the revamp of the visual identity signify not just superficial changes but a redefinition of the brand’s core. The new brand image conveys a message of greater professionalism and credibility, aligning with the global and futuristic positioning of Web3 and providing strong trust support for GT’s value.

品牌名称的升级和视觉标识的改版不仅表明了肤浅的变化，还表明了品牌核心的重新定义。新品牌形象传达了一个更大的专业和信誉的信息，与Web3的全球和未来派定位保持一致，并为GT的价值提供了强有力的信任支持。

GT, the core token of the Gate.io ecosystem, has long surpassed the role of a mere trading medium. It runs through the entire ecosystem, connecting user rights, ecosystem applications, and market growth, becoming a true super token. On the occasion of the 12th anniversary, GT’s value logic is undergoing profound changes. The platform’s sustained growth, the breakthrough in user numbers, and continuous ecosystem expansion have all laid a solid foundation for GT’s value appreciation. And this is just the beginning.

GT.IO生态系统的核心令牌GT长期超过了仅交易媒介的作用。它贯穿整个生态系统，连接用户权利，生态系统应用程序和市场增长，成为真正的超级代价。在成立12周年之际，GT的价值逻辑正在发生深刻的变化。该平台的持续增长，用户数量的突破以及持续的生态系统扩展为GT的价值增值奠定了坚实的基础。这仅仅是开始。

Platform Growth and Resonating Demand for GT

平台增长和对GT的共鸣需求

In the first quarter of 2025, Gate.io’s user base surpassed 22 million. This surge in users not only signifies increased platform activity but also drives growth in both spot and derivatives trading volumes. These increases, through the buyback and burn mechanism, further feed back into GT’s value.

在2025年第一季度，Gate.io的用户群超过2200万。用户的这种激增不仅表示平台活动的增加，而且还可以推动现货和衍生品交易量的增长。这些通过回购和燃烧机制增加了，进一步回馈了GT的价值。

The deflationary model is a crucial pillar supporting GT’s value growth. To date, over 170 million GT have been cumulatively burned, with a destruction value of approximately $408 million. The continuous reduction in circulating supply is enhancing GT’s scarcity.

通缩模型是支持GT价值增长的关键支柱。迄今为止，已经累积了超过1.7亿GT，破坏价值约为4.08亿美元。循环供应的持续减少正在增强GT的稀缺性。

This scarcity, combined with the ongoing growth in user numbers and trading volume, provides a foundation for further value appreciation. GT’s value is reflected not only in trading but also in its unique properties as an ecosystem token. As the platform continues to expand, the demand for GT will only keep increasing.

这种稀缺性，加上用户数量和交易量的持续增长，为进一步的价值增值提供了基础。 GT的价值不仅反映在交易中，而且反映在其作为生态系统令牌的独特属性中。随着平台的不断扩大，对GT的需求只会不断增加。

GT Holder Rights Upgrade and Value Closed-Loop

GT持有人权利升级和价值闭环

GT’s holding mechanism is continuously being optimized, progressively building a “holding equals earning” closed-loop system of value. Based on holding GT, users can enjoy multiple benefits, including trading fee discounts, Launchpool participation rights, and HODLer rewards. Paired with the VIP tier system, GT holders can unlock more personalized services and higher-tier earning structures.

GT的持有机制正在不断优化，逐渐建立了“等于收入”的价值闭环系统。基于持有GT，用户可以享受多种福利，包括交易费用折扣，发射池参与权和霍德勒奖励。与VIP层系统配对，GT持有人可以解锁更多个性化的服务和更高的收入结构。

CMC data shows that the number of GT holders has continued to rise since the beginning of the first quarter, and GT’s market cap ranking has climbed to 40th globally. These trends indicate that user trust in GT is strengthening, and holding behavior is shifting from short-term speculation to long-term allocation. Changes in the holding structure help stabilize the price and lay a foundation for the sustainable development of the platform’s ecosystem.

CMC数据显示，自第一季度初以来，GT持有人的数量一直在增加，而GT的市值排名在全球范围内已上升至40位。这些趋势表明，用户对GT的信任正在加强，并且保持行为正在从短期推测转变为长期分配。持有结构的变化有助于稳定价格，并为平台生态系统的可持续发展奠定基础。

The enhancement of the rights mechanism is not just about incentivizing active users; it also showcases GT’s capability to unlock ecosystem value. By deeply binding token holding with ecosystem revenue, Gate.io is gradually releasing GT’s intrinsic value potential, promoting its application and recognition across wider scenarios.

权利机制的增强不仅是激励活跃用户；它还展示了GT解锁生态系统价值的能力。通过与生态系统收入深刻的绑定，Gate.io逐渐释放GT的内在价值潜力，从而在更广泛的情况下促进其应用和认可。

Breaking Out of the Ecosystem: Global Resource Integration Empowering GT

突破生态系统：全球资源集成增强GT的能力

Gate.io’s brand evolution marks strategic repositioning. Through the unified presentation of the new name and visual system, the platform conveys a stronger sense of professionalism and trust, aligning with Web3’s globalized, technological, and future-forward aesthetic standards. This change not only enhances brand recognition but also injects a stable cognitive foundation into GT’s market value.

Gate.io的品牌演变标志着战略重新定位。通过统一的新名称和视觉系统的介绍，该平台传达了更强的专业和信任感，与Web3的全球化，技术和未来的美学标准保持一致。这种变化不仅增强了品牌知名度，而且还为GT的市场价值注入了稳定的认知基础。

Focusing on “ecosystem expansion” as the core direction, Gate.

专注于“生态系统扩展”作为核心方向，门。