隨著BTC接近104,000美元，零售比特幣（BTC）投資者需求接近6個月的低點

Google搜索數據和應用排名顯示，零售比特幣投資者需求接近6個月的低點。

Retail interest in Bitcoin (BTC) usually spikes about one week after the cryptocurrency breaks its previous all-time high, but this time it seems like the narrative is unfolding a bit later than usual.

對比特幣（BTC）的零售興趣通常在加密貨幣打破以前的歷史最高水平之後大約一周後，但這一次，敘述似乎比平常晚了。

As BTC approaches $104,000, we’re seeing minimal public interest and retail activity, especially considering the price levels.

隨著BTC接近104,000美元，我們看到的公共利益和零售活動最少，尤其是考慮到價格水平。

According to River’s latest report, this lack of retail interest is due to the fact that in 2025, we saw a massive net selling pressure from retail investors while institutions were the main buyers.

根據River的最新報告，這種缺乏零售利益是由於以下事實：2025年，我們看到零售投資者的淨銷售壓力很大，而機構是主要買家。

According to the report’s estimates, individual investors sold a total of 247,000 BTC throughout 2025, which equals about $23 billion at the average price during the period.

根據該報告的估計，個人投資者在2025年總共出售了247,000 BTC，在此期間的平均價格等於約230億美元。

On the other hand, we had companies like Michael Saylor’s Strategy, which accounted for 77% of the 157,000 BTC acquired by businesses that year.

另一方面，我們擁有像邁克爾·塞勒（Michael Saylor）的戰略這樣的公司，該公司佔當年企業收購的157,000 BTC的77％。

Retail interest for Bitcoin nears 6-month lows

比特幣的零售利息近6個月低點

The report highlighted that the current search trends for the term “Bitcoin” are at levels last seen in June 2024, when BTC was trading around $66,000 after three months of failing to break above $73,000.

該報告強調，“比特幣”一詞的當前搜索趨勢在2024年6月最後一次出現，當時BTC在三個月未能中斷73,000美元以上交易約66,000美元。

Similarly, the Coinbase app now ranks 15th in the US App Store within the finance category, which is comparable to its 20th-place ranking in June 2024, according to data from The Block.

同樣，根據該街區的數據，Coinbase App現在在財務類別中在美國App Store中排名第15位，根據該塊的數據，該應用程序與2024年6月的第20名排名相當。

If we can use mobile app rankings and Google search trends for “Bitcoin” as a proxy for retail interest, then we can observe that demand last peaked on November 15, 2024.

如果我們可以將“比特幣”的移動應用程序排名和Google搜索趨勢作為零售利息的代理，那麼我們可以觀察到需求在2024年11月15日達到頂峰。

At that time, the Coinbase app jumped from the 40th to the 5th position in under two weeks, as reported by Asya Kamay in her analysis on December 18, 2024. Concurrently, search activity spiked to its highest level in over two years.

當時，Coinbase App在2024年12月18日的分析中報導的那樣，在兩週內，Coinbase App從第40位躍升至第五位。同時，搜索活動在兩年內達到了最高水平。

The report pointed out that the retail excitement coincided with Bitcoin breaking its previous all-time high of $73,757 on November 6, 2024, with the apex of excitement being reached nine days later.

該報告指出，零售興奮是比特幣在2024年11月6日打破了其先前的73,757美元的歷史高點，九天后的興奮之心就達到了。

Although retail traders missed most of the gains from the $67,000 level a month earlier, the bullish trend continued as Bitcoin surged to $107,000 by mid-December 2024.

儘管零售商人在一個月前的67,000美元級別中錯過了大部分收益，但看漲的趨勢持續了，因為到2024年12月中旬，比特幣飆升至107,000美元。

The report highlighted that usually, a sustained period of high interest from retail investors occurs after a cryptocurrency experiences a significant price increase from relatively low levels, which is something that didn't happen in 2024.

該報告強調，通常，在加密貨幣經歷相對較低的水平的價格大幅上漲之後，散戶投資者的持續持續高興趣時期發生，這是2024年沒有發生的事情。

The report pointed out that the net outflows from retail investors while Bitcoin trades 5.5% below all-time high support the "Bitcoin" search trends and Coinbase app rankings, which supports the idea that retail demand emerges roughly one week after a previous all-time high is surpassed.

該報告指出，零售投資者的淨流出，而比特幣的交易價格低於歷史高的支持“比特幣”搜索趨勢和Coinbase應用程序排名，這支持了零售需求在以前的歷史高高超過一周後出現大約一周的想法。