2024年8月NFT市場大幅下滑

2024 年 NFT 銷售額一直在下降。

The NFT market experienced a substantial downturn in August 2024, with monthly sales dipping below $400 million for the first time this year. According to data from Footprint Analytics, total sales in August amounted to $374 million, a significant 76% decrease from March’s peak of $1.6 billion.

NFT 市場在 2024 年 8 月經歷了大幅下滑，每月銷售額今年首次跌破 4 億美元。 Footprint Analytics 的數據顯示，8 月總銷售額為 3.74 億美元，較 3 月高峰 16 億美元大幅下降 76%。

A deeper analysis of the Footprint Analytics data reveals a broader trend of declining NFT sales throughout 2024. In the first quarter, sales surged to reach $4.1 billion; however, they fell to $2.24 billion in the second quarter, marking a 45% reduction. This slump continued with revenues dropping to $1.2 billion in April and $598 million in May.

對 Footprint Analytics 數據的深入分析揭示了 2024 年 NFT 銷售額下降的更廣泛趨勢。然而，第二季這一數字降至 22.4 億美元，減少了 45%。這種低迷狀態仍在繼續，4 月的營收跌至 12 億美元，5 月跌至 5.98 億美元。

Several factors have contributed to this decline in demand for NFTs. Solo Ceesay, the CEO of Calaxy, attributes a significant portion of the downturn to the转移of speculative capital from NFTs to memecoins.

有幾個因素導致了 NFT 需求的下降。 Calaxy 執行長 Solo Ceesay 將經濟低迷的很大一部分歸因於投機資本從 NFT 轉向 memecoin。

Furthermore, transaction volumes also fell, with August registering 7.3 million transactions, a 31% decrease from July.

此外，交易量也有所下降，8 月的交易量為 730 萬筆，比 7 月下降了 31%。

Despite the overall decline, there is evidence of resilience. In August, the average value of NFT sales increased by 27% to $50.74, up from $39.93 in July. Preliminary figures for September indicate a continuation of this trend, with the average sale value reaching $86.04 per transaction.

儘管總體下降，但有證據表明其具有韌性。 8 月份，NFT 銷售額的平均價值從 7 月份的 39.93 美元增長了 27%，達到 50.74 美元。 9 月的初步數據顯示這一趨勢仍在延續，每筆交易的平均售價達到 86.04 美元。

Industry figures expressed varying perspectives on the performance of the NFT market. Ezra Reguerra, a cryptocurrency analyst, views the decline as a natural market correction, suggesting a shift away from speculative buying and towards more prudent investing. In contrast, Victor from Altcoin Buzz raised concerns about the market’s long-term sustainability in light of the substantial reduction in sales.

業界人士對 NFT 市場的表現表達了不同的看法。加密貨幣分析師 Ezra Reguerra 將下跌視為自然的市場調整，顯示人們從投機性購買轉向更謹慎的投資。相比之下，Altcoin Buzz 的 Victor 對銷量大幅下降的市場長期可持續性表示擔憂。

August's substantial drop in NFT sales serves as a key juncture for the market. While the decline below $400 million is concerning, the increase in average sale prices offers a glimmer of hope for a potential recovery.

8月NFT銷量大幅下滑是市場的關鍵節點。儘管跌幅低於 4 億美元令人擔憂，但平均銷售價格的上漲為潛在復甦帶來了一線希望。

The shifting dynamics are also evident in the changing investment preferences. As NFT sales continue to decline, a parallel trend emerges: the rise of memecoins. These tokens are experiencing a surge in popularity, attracting attention and capital.

動態變化在投資偏好的變化中也很明顯。隨著 NFT 銷售持續下降，一個平行的趨勢出現了：迷因幣的崛起。這些代幣的受歡迎程度正在飆升，吸引了注意力和資本。