NFT 產業如何以令人著迷的方式持續發展和多元化

幾年前，當 NFT 突然出現時，大多數人認為它們是單一類型的數位資產。雖然他們都有一些

As NFTs hit the scene a few years ago, most people thought of them as being a single type of digital asset. However, there are actually many different types of NFTs, each with its own unique use case.

幾年前，當 NFT 出現時，大多數人認為它們是單一類型的數位資產。然而，實際上有許多不同類型的 NFT，每種類型都有其獨特的用例。

Collectible NFTs and Artistic Pieces

收藏品 NFT 與藝術品

Probably the best-known type of NFT is a collectible, which gives the owner something unique that may also increase in value over time. This type of digital asset became big news a few years ago when the likes of the CryptoPunk and Bored Ape collections raised eyebrows thanks to the huge values attached to them. While there has been a massive amount of controversy about the true value of these NFTs, the overall market is said to be worth $2.37 billion in 2024 and it’s expected to keep growing after this.

NFT 最著名的類型可能是收藏品，它為所有者提供了一些獨特的東西，而且隨著時間的推移，其價值也可能會增加。幾年前，這種類型的數位資產成為了大新聞，當時 CryptoPunk 和 Bored Ape 等系列產品因其巨大的價值而引起了人們的關注。雖然這些 NFT 的真實價值存在大量爭議，但據說到 2024 年整個市場價值將達到 23.7 億美元，並且預計此後將繼續增長。

The most expensive token ever sold is called The Merge and was sold for over $91 million in 2021. Creator PAK instantly became the living artist with the biggest sale in history. This market has slowed down since then, with few huge sales taking place. However, when we consider the benefits such as uniqueness and traceable authenticity, it’s easy to see why NFT art and collectibles could easily continue to be a large part of the overall art market.

有史以來最昂貴的代幣名為 The Merge，在 2021 年以超過 9,100 萬美元的價格售出。從那時起，這個市場已經放緩，幾乎沒有發生大規模銷售。然而，當我們考慮到獨特性和可追溯的真實性等好處時，就很容易理解為什麼 NFT 藝術品和收藏品很容易繼續成為整個藝術市場的重要組成部分。

Fan Tokens

粉絲代幣

Another interesting use of NFT technology has emerged in the shape of fan tokens. These are assets that allow fans to get hold of something unique that adds to the experience of supporting a sports star, team or entertainer. Since they can be bought, sold, and traded, there’s also a collectible element to them although many fans would never consider selling their most cherished NFTs.

NFT 技術的另一個有趣用途是以粉絲代幣的形式出現。這些資產讓粉絲能夠獲得一些獨特的東西，從而增加支持運動明星、球隊或藝人的體驗。由於它們可以購買、出售和交易，因此它們也具有收藏價值，儘管許多粉絲永遠不會考慮出售他們最珍惜的 NFT。

It’s become a particularly important piece of the sports industry, by giving fans a chance to connect with their heroes and feel part of the action. Socios is an example of one of the leading names in this area, as they work with names as diverse as the Barcelona soccer club, the UFC, the Davis Cup in tennis, and several rugby teams. Fans get voting rights as well as access to exclusive content and events by owning an NFT.

它已成為體育產業中特別重要的一部分，讓球迷有機會與他們的英雄聯繫並感受到自己是比賽的一部分。 Socios 是該領域的領先品牌之一，他們與巴塞隆納足球俱樂部、UFC、戴維斯盃網球俱樂部和幾支橄欖球隊等不同的品牌合作。粉絲透過擁有 NFT 可以獲得投票權以及存取獨家內容和活動的權利。

It’s easy to imagine this type of NFT becoming even more popular in the sports world as well as breaking in other areas of entertainment. Among the recent pieces of news, the successful Swiss soccer team the BSC Young Boys has announced that it’s migrating its entire NFT ecosystem to the Chiliz platform. This includes player cards and museum memorabilia among other items.

很容易想像這種類型的 NFT 在體育界會變得更加流行，並在其他娛樂領域取得突破。在最近的新聞中，成功的瑞士足球隊 BSC Young Boys 宣布將其整個 NFT 生態系統遷移到 Chiliz 平台。其中包括球員卡和博物館紀念品等物品。

Prizes in Online Games and Tournaments

線上遊戲和錦標賽的獎品

NFTs can also be used in other interesting projects, such as a way of spicing up games and tournaments. The Solana blockchain has recently introduced the Solympics as a way of celebrating the 2024 Olympics in Paris. They’re introducing over 1,000 unique NFTs with a sports theme and giving away cash prizes to people who hold them, showing us how NFTs can be used to drive up excitement levels and tie in with major events.

NFT 還可以用於其他有趣的項目，例如為遊戲和錦標賽增添趣味的方式。 Solana 區塊鏈最近推出了奧運會，作為慶祝 2024 年巴黎奧運會的一種方式。他們推出了 1,000 多種以體育為主題的獨特 NFT，並向持有這些 NFT 的人贈送現金獎勵，向我們展示瞭如何利用 NFT 來提高興奮度並與重大賽事相結合。

As crypto casino games become more popular, it’s worth keeping an eye on development in this industry too. At the moment, they don’t use a lot of NFTs but a look at a casino online shows that cryptocurrencies are accepted as a payment method, with Bitcoin and Litecoin among the options you can send directly from your wallet. With a growing range of themed slots – some with large progressive jackpots – there is scope for this industry to continue attracting players and digital assets provide one interesting way this could be done.

隨著加密貨幣賭場遊戲變得越來越流行，該行業的發展也值得關注。目前，他們並沒有大量使用 NFT，但線上賭場顯示，加密貨幣已被接受作為一種支付方式，您可以直接從錢包發送比特幣和萊特幣。隨著主題老虎機的範圍不斷擴大（其中一些具有巨額累積獎金），該行業有繼續吸引玩家的空間，而數位資產提供了一種有趣的方式來實現這一點。

Trading Card NFTs

交易卡 NFT

The next category covers a type of game where players collect cards to make their character stronger or explore the world around them. This genre can be traced back to Magic: The Gathering, which was released in the 1990s, but the switch to the blockchain has created a whole new way of playing using the latest technology. God Unchained, Axie Infinity, and Alien Worlds are among the games that use this mechanism.

下一類涵蓋玩家收集卡牌以增強角色或探索周圍世界的遊戲類型。這種類型可以追溯到 20 世紀 90 年代發行的《萬智牌》，但轉向區塊鏈使用最新技術創造了一種全新的遊戲方式。 God Unchained、Axie Infinity 和 Alien Worlds 等遊戲都使用了這種機制。

A look at Axie Infinity helps to show why these games are now so highly regarded. There’s a crossover with the collectibles genre as players can sell and trade their NFTs to make money. This led to a play-to-earn type of game, with some players even choosing to grind through the game’s level as a type of full-time employment and others being hired to improve the characters owned by wealthy players. It provides an interesting glimpse at how the gaming world could develop if more games take this approach.

看看《Axie Infinity》有助於了解為什麼這些遊戲現在如此受重視。這與收藏品類型有交叉，因為玩家可以出售和交易他們的 NFT 來賺錢。這導致了一種玩遊戲就能賺錢的遊戲，有些玩家甚至選擇將磨練遊戲關卡作為一種全職工作，而另一些玩家則被雇用來改善富有玩家擁有的角色。它提供了一個有趣的視角，讓我們了解如果更多遊戲採用這種方法，遊戲世界將如何發展。

Despite a recent decline in the market, all of these different approaches to NFTs help us to realize how huge it has become. What many people believed was a short-lived gimmick at the start has become firmly established in many different areas and seems set to continue to grow even further.

儘管最近市場有所下滑，但所有這些不同的 NFT 方法都有助於我們認識到它變得有多龐大。許多人一開始認為這是一個短暫的噱頭，但現在已經在許多不同領域牢牢紮根，並且似乎將繼續進一步發展。