如何取得 Facebook API 以及您可以用它做什麼

Facebook API 為開發人員提供了以程式設計方式與 Facebook 平台互動的工具，以檢索資料、發佈內容、管理廣告、分析受眾洞察等等。

Many social media sites, like Facebook and X (formerly Twitter), now allow you to schedule posts in advance. However, it's still a tedious process that requires you to enter the posts one at a time. And if you have multiple accounts, you will need to log in and out of each one, which can be time-consuming. Another problem when trying to grow your social media account is the limited analytics provided by these sites.

許多社交媒體網站，例如 Facebook 和 X（以前稱為 Twitter），現在允許您提前安排貼文。然而，這仍然是一個乏味的過程，需要您一次輸入一個帖子。如果您有多個帳戶，則需要登入和登出每個帳戶，這可能非常耗時。嘗試擴大社交媒體帳戶時的另一個問題是這些網站提供的分析有限。

Fortunately, we can solve both of these problems using an API (Application Programming Interface) and a simple Python script or similar program.

幸運的是，我們可以使用 API（應用程式介面）和簡單的 Python 腳本或類似程式來解決這兩個問題。

Facebook offers a free API that works on both Facebook and Instagram, so keep reading while we explain how to get it and what you can do with it.

Facebook 提供了一個可在 Facebook 和 Instagram 上使用的免費 API，所以請繼續閱讀，我們會解釋如何取得它以及可以用它做什麼。

What is the Facebook API?

什麼是 Facebook API？

The Facebook API provides developers with tools to interact with Facebook's platform programmatically. This allows you to retrieve data, post content, manage ads, analyze audience insights, and much more.

Facebook API 為開發人員提供了以程式設計方式與 Facebook 平台互動的工具。這使您可以檢索資料、發佈內容、管理廣告、分析受眾洞察等等。

Facebook's APIs include the Graph API, Marketing API, and specialized endpoints for various services like Messenger and Live Video. Right now, we are going to get the Graph API, but the others are acquired in the same way.

Facebook 的 API 包括 Graph API、Marketing API 以及 Messenger 和 Live Video 等各種服務的專用端點。現在，我們將取得 Graph API，但其他的也以同樣的方式取得。

Steps to acquire the Facebook API

取得 Facebook API 的步驟

1. Create an app

1. 建立一個應用程式

Create a developer account at Meta for Developers (facebook.com).

在 Meta for Developers (facebook.com) 上建立一個開發者帳戶。

Once you have an account, visit the Meta for Developers home page and select My Apps from the top right of the screen.

擁有帳戶後，請造訪 Meta for Developers 主頁，然後從螢幕右上角選擇「我的應用程式」。

The next screen will show you any apps you have already created, if any, and you should see a green Create App button that you want to click.

下一個畫面將顯示您已建立的所有應用程式（如果有），並且您應該會看到要點擊的綠色「建立應用程式」按鈕。

The next screen will ask you if you want to connect a business portfolio, or you can select – I don't want to connect a business portfolio yet.

下一個畫面將詢問您是否要連接業務組合，或者您可以選擇 – 我還不想連接業務組合。

The next page has several options, but for now, we can select – Other.

下一頁有幾個選項，但現在我們可以選擇 - 其他。

The next page will ask you to select an app type, and we can select – Business.

下一頁會要求您選擇應用程式類型，我們可以選擇 – 商業。

On the next page, you will add an app name, enter an email, and choose – No business portfolio selected.

在下一頁上，您將新增應用程式名稱，輸入電子郵件，然後選擇 - 未選擇業務組合。

Choose – Create app, then reenter your password.

選擇 – 建立應用程序，然後重新輸入您的密碼。

You will now see a page that asks you to add products to your app. Choose – Instagram (which will work with Facebook) by clicking “Set up.”

現在您將看到一個頁面，要求您將產品新增至您的應用程式。點擊“設定”，選擇 Instagram（可與 Facebook 搭配使用）。

On the left side of the next screen, select – API setup with Facebook login. Then select “add product” to go back to the original screen.

在下一個畫面的左側，選擇 – API 設定與 Facebook 登入。然後選擇“新增產品”返回原始畫面。

Now you want to add Facebook Login for Business by clicking “Set up.” Then, “Save changes.”

現在，您想透過點擊「設定」來新增 Facebook Login for Business。然後，「儲存變更」。

2. Review app features

2.審查應用程式功能

After you create your app, you can review its features and permissions by selecting “App Review” on the left side of the screen and then choosing – Permissions and Features. Most have standard access, and we are going to leave them for our purposes, but you may need to change some of these to advanced access if a lot of people will be using the app. To use advanced access, you will need to verify your business.

建立應用程式後，您可以透過選擇螢幕左側的“應用程式審核”，然後選擇 - 權限和功能來查看其功能和權限。大多數都具有標準訪問權限，我們將保留它們用於我們的目的，但如果很多人將使用該應用程序，您可能需要將其中一些更改為高級訪問權限。要使用高級存取權限，您需要驗證您的業務。

3. Generate your access token

3. 產生您的訪問令牌

You will need to enter the access token into your Python script or other coding project to make posts, look at stats, and more using the app we just created. To get the token, follow these steps:

您需要將存取權杖輸入到 Python 腳本或其他編碼項目中，以便使用我們剛剛建立的應用程式發布貼文、查看統計資料等。若要取得令牌，請執行下列步驟：

Choose “Graph API Explorer” under “Tools” at the top of the page.

選擇頁面頂部「工具」下的「Graph API Explorer」。

Ensure that the app you just created is the “Meta App” on the right side of the screen.

確保您剛剛建立的應用程式是螢幕右側的「元應用程式」。

Directly under that, you will need to add the permissions you want to use from the review app section. You can choose as many as you want by typing in the name or using the drop box, but for now, we'll just go with pages_show_list, Instagram_content_publish, and Instagram_basic. These are the things you will be able to do using your Python script or other code, so take time to go through them and get what you need.

在其正下方，您需要從評論應用程式部分添加您想要使用的權限。您可以輸入名稱或使用下拉方塊來選擇任意數量的內容，但現在，我們只使用pages_show_list、Instagram_content_publish 和 Instagram_basic。這些是您可以使用 Python 腳本或其他程式碼執行的操作，因此請花一些時間瀏覽它們並獲得您需要的內容。

When the permissions are selected, click – Generate Access Token

選擇權限後，按一下 – 產生存取權令牌

Next, you will see a list of all of the pages the app can potentially access. If you have several, you can select them individually or choose “Opt in to all current and future Pages” to allow your app and scripts to access everything. After choosing, you will do the same for Instagram pages.

接下來，您將看到應用程式可以訪問的所有頁面的清單。如果您有多個頁面，您可以單獨選擇它們或選擇「選擇加入所有目前和未來的頁面」以允許您的應用程式和腳本存取所有內容。選擇後，您將對 Instagram 頁面執行相同的操作。

You will then review the app and click save.

然後，您將查看該應用程式並點擊“儲存”。

You will now see your access token near the top right of the screen, and you can copy it to use in your scripts. However, it only lasts a few hours before you'll need to regenerate it by clicking generate access token. To make it last about two months, copy the access token and open “Access Token Debugger” under “Tools” at the top of the page.

現在，您將在螢幕右上角附近看到您的存取令牌，您可以將其複製以在腳本中使用。但是，它只持續幾個小時，然後您需要透過點擊「產生存取權杖」來重新產生它。若要使其持續約兩個月，請複製存取權杖並開啟頁面頂部「工具」下的「存取權杖偵錯器」。

Paste your token into the empty field on the new page and click – Debug

將您的令牌貼到新頁面上的空白欄位中，然後按一下 – 偵錯

Next, click Extend Access Token for the new access token that you can use in your projects.

接下來，按一下「擴充存取令牌」以獲得可在專案中使用的新存取令牌。

YOU DID IT!

你做到了！

This guide is part of

本指南是