以太坊基金會在社區批評後宣布新的社會策略

在以太坊社群成員批評該網路缺乏網路行銷（尤其是在 X 平台上）後，以太坊基金會（EF）

The Ethereum Foundation (EF) has announced a new strategy for the "social aspect" of the network, following criticism from community members regarding Ethereum's lack of online marketing presence, particularly on the X platform. The adjustment aims to optimize information dissemination channels and improve the transparency of ecosystem information.

在社群成員批評以太坊缺乏網路行銷存在（尤其是在 X 平台上）之後，以太坊基金會（EF）宣布了針對網路「社交方面」的新策略。此調整旨在優化資訊傳播管道，提高生態系統資訊透明度。

The foundation has created a new X platform account, SageD.Young, and posted a tweet "helloworldcomputer" through the rarely used Ethereum.org account to announce the changes.

該基金會創建了一個新的 X 平台帳戶 SageD.Young，並透過很少使用的 Ethereum.org 帳戶發布了一條推文「helloworldcomputer」來宣布這些變化。

"As builders of Ethereum, we always want to see more active social accounts to highlight the wonderful things that are happening in the ecosystem. I'm excited for the changes to come," said Joseph Schiarizzi, a representative of Arbitrum and founder of stablecoin provider Nerite, in response to the announcement.

Arbitrum 代表兼穩定幣創始人Joseph Schiarizzi 表示：「作為以太坊的建設者，我們總是希望看到更活躍的社交帳戶來突出生態系統中正在發生的美妙事情。我對即將發生的變化感到興奮。 」供應商 Nerite，回應該公告。

The announcement comes after a discussion among several ETH leaders earlier this year regarding the discontinuation of the "Week in Ethereum" newsletter. Evan Van Ness, the author of the WiE newsletter, and Josh Stark of the Ethereum Foundation debated whether EF funded the newsletter and the reasons behind its discontinuation.

今年早些時候，幾位 ETH 領導人就終止「以太坊週」時事通訊進行了討論，隨後宣布了這一消息。 WiE 時事通訊的作者 Evan Van Ness 和以太坊基金會的 Josh Stark 就 EF 是否資助該時事通訊及其中止背後的原因進行了爭論。

"The Ethereum Foundation's weak performance in public relations and narrative is a potential threat to the entire ecosystem, and the Foundation has a responsibility to change this situation," a user stated on X, regarding the foundation's lack of marketing efforts.

「以太坊基金會在公關和敘事方面表現不佳，對整個生態系統構成潛在威脅，基金會有責任改變這種狀況。」一位用戶在X上談到基金會缺乏行銷力度時表示。

According to available data, Ethereum.org has only published 14 original tweets since June 2021, with no original content posted in 2023.

根據現有數據，自 2021 年 6 月以來，Ethereum.org 僅發布了 14 條原創推文，2023 年沒有發布任何原創內容。

"We are excited to announce a new strategy for the social aspect of Ethereum," the foundation announced.

該基金會宣布：“我們很高興宣布以太坊社交方面的新策略。”

"As part of this effort, we will be posting updates and highlights from the Ethereum ecosystem on various social platforms. These updates will also be shared on our official website, and we will be using a dual account strategy to ensure that all updates reach our followers on all platforms."

「作為這項工作的一部分，我們將在各種社交平台上發布以太坊生態系統的更新和亮點。這些更新也將在我們的官方網站上分享，我們將使用雙帳戶策略來確保所有更新都能到達我們的網站。

"It is important to note that these changes are not limited to the X platform, but will also be carried out simultaneously on other social networking platforms such as Farcaster, Lens, and Bluesky," the foundation stated.

「需要注意的是，這些變化不僅限於 X 平台，還將在 Farcaster、Lens 和 Bluesky 等其他社交網路平台上同步進行，」基金會表示。

"This is just the beginning of our adjustment, and we will continue to optimize our use of social media according to the needs of the ecosystem."

“這只是我們調整的開始，我們將根據生態系統的需求繼續優化社交媒體的使用。”

In addition to the foundation's social media strategies, both Ethereum's market performance and the foundation's fund management have garnered attention. While Bitcoin (BTC) and Solana (SOL) both hit record highs in 2024, the price of ETH failed to return to its peak level of $4,878. Over the past 30 days, the price of ETH has dropped by 18.7%, currently trading slightly above $3,100.

除了基金會的社群媒體策略外，以太坊的市場表現和基金會的資金管理也受到關注。儘管比特幣 (BTC) 和 Solana (SOL) 在 2024 年均創下歷史新高，但 ETH 的價格未能回到 4,878 美元的峰值水平。過去 30 天，ETH 的價格下跌了 18.7%，目前交易價格略高於 3,100 美元。

Meanwhile, on-chain data indicates that the EF sold 100 ETH on January 8, valued at approximately $336,000. The foundation has sold nearly $13 million in ETH since January 2.

同時，鏈上數據顯示，EF 在 1 月 8 日出售了 100 個 ETH，價值約 336,000 美元。自 1 月 2 日以來，基金會已出售近 1,300 萬美元的 ETH。

Community members have expressed dissatisfaction with the foundation's actions, highlighting the lack of effective use of social media to promote ecological innovation and the simultaneous sale of ETH.

社區成員對基金會的行為表示不滿，強調缺乏有效利用社群媒體來推動生態創新和同步銷售 ETH。