Most UK Bitcoin Investors Are Playing the Long Game, New CoinCorner Report Reveals

A new report from CoinCorner reveals that most UK Bitcoin investors are playing the long game. According to its 2024 UK Customer

A new report from CoinCorner has revealed that most of its UK Bitcoin investors are playing the long game.

According to its 2024 UK Customer Report, which was based on a sample of 2,000 users and is published today, 51% of customers never sold any of their Bitcoin. Instead, they’re consistently buying in small amounts, in line with the famous HODL strategy.

“The 2024 Bitcoin analysis revealed that our sample tended to buy in small, frequent amounts and sell in larger, more significant transactions, strategically reacting to Bitcoin’s price movement,” the report explains.

On average, users bought £412 worth of Bitcoin per transaction, with some starting as low as £5. Meanwhile, the average sell was £5,513 (10x higher) indicating that customers are accumulating on a regular basis and only selling during strong price surges. This behavior aligned closely with Bitcoin’s market highs in 2024.

A staggering 86% of all transactions were buys, reinforcing the accumulation trend. Even more telling: 88% of customers bought more than once, and 51% have been buying Bitcoin for over three years.

The report also delves into the demographics of the users, which challenge the typical stereotypes. Instead of the usual young, risk-driven image of crypto traders, 56% of CoinCorner users fell within the 35–54 age range. The report notes, “This suggests CoinCorner… attracts a more mature and financially established user base.”

Regionally, London led both in user count and total transaction volume, likely due to higher average savings in the capital. Male users made up 86% of the sample, and those working in IT held the largest portion of Bitcoin, while retirees recorded the highest overall transactional volume.

At the end of 2024, 97% of users who had only bought and sold Bitcoin through CoinCorner were in profit. This result underscores how long-term engagement and strategic buying patterns are paying off. Even among smaller investors (56% of whom held under £1,000) conviction remains strong. In the chart below, you can see the results over the last seven years.

CoinCorner’s findings come as the UK continues to see growing adoption of Bitcoin, with the government also announcing plans to introduce a new stablecoin regime in 2025.

As this adoption grows, CoinCorner’s data shows that investors are approaching Bitcoin less like a get-rich-quick scheme and more like digital gold.

“These insights further attest to Bitcoin’s unique role in the financial ecosystem, balancing sustained accumulation with active, strategic engagement from a mature and diverse user base,” the report concludes.