Trump Media dives deeper into crypto with a proposed Bitcoin and Ethereum ETF, while the broader market sees massive inflows into Bitcoin and Ethereum ETFs.

Truth Social, Bitcoin ETF, Ethereum ETF: Trump Media's Crypto Play
The intersection of social media, politics, and crypto is getting a whole lot more interesting. Trump Media, the company behind Truth Social, is making waves with its ambitious moves into the digital asset space, specifically with a proposed Bitcoin and Ethereum ETF. Let's dive into what's happening.
Truth Social's Crypto Ambitions
Trump Media and Technology Group, ever the headline grabber, has filed with the SEC to launch a joint Bitcoin and Ethereum ETF. This isn't their first rodeo; they've already thrown their hat in the ring with a standalone Bitcoin ETF. The proposed ETF, aiming for the ticker symbol B.T., would hold 75% Bitcoin and 25% Ethereum, with Crypto.com handling the custody, execution, and liquidity.
What's interesting is that Trump Media seems to be aiming for an "America First" branding with their crypto products. While only the two Truth Social ETFs have SEC filings so far, there's talk of an "America First Bitcoin Fund" and other similar offerings. This, coupled with the former President's own crypto ventures (including a meme coin!), paints a picture of a deep entanglement between the Trump family and the crypto world. Some sources state that President Trump made over $57 million from World Liberty Financial.
Bitcoin ETF Momentum
The broader Bitcoin ETF market is seeing massive inflows. BlackRock's IBIT is making serious moves, potentially becoming the leader in ETF inflows by year's end. Since its launch in January 2024, IBIT has attracted a staggering $44.25 billion. Bitcoin-based funds accounted for 99% of total inflows recently, with IBIT leading the charge. That’s some serious institutional and retail investor interest!
Ethereum ETF Gains Traction
Ethereum ETFs are also gaining traction. In just eleven months since launch, U.S. Ethereum-based ETFs have surpassed $4 billion in cumulative net inflows. One day in June saw over $100 million flow into these ETFs, with Fidelity's FETH leading the way. While Bitcoin ETFs have seen even larger inflows overall, the Ethereum ETF market is proving to be a significant player in its own right.
What Does It All Mean?
Trump Media's foray into crypto ETFs highlights the growing mainstream acceptance of digital assets. Whether it's a smart business move or a play to appeal to a specific demographic remains to be seen. However, the sheer volume of money flowing into Bitcoin and Ethereum ETFs underscores the increasing demand for simplified access to these assets. The SEC has up to 240 days to make a final decision on the dual-asset ETF, but an initial response is typically issued within 45 days.
It's an exciting time for crypto, folks. From meme coins to ETFs, the landscape is constantly evolving. Buckle up, because this ride is far from over! Just remember, always do your own research before diving in. You wouldn't want to end up holding the bag in this wild, wild west of digital finance.