Rivalry Corp. Continues to Expand Its Crypto Strategy by Adding the $TRUMP Cryptocurrency as an Accepted Payment Method

TORONTO, Jan. 20, 2025 (GLOBE NEWSWIRE) -- Rivalry Corp. (the “Company” or “Rivalry”) (TSXV: RVLY) (OTCQX: RVLCF) (FSE: 9VK), the leading sportsbook and iGaming operator for digital-first players, has revealed additional details of its crypto strategy following the Company’s move to add the Solana cryptocurrency ‘$TRUMP’ as an accepted payment method on January 18, 2025.

Rivalry Adds $TRUMP Cryptocurrency as Payment Method Ahead of U.S. Presidential Inauguration

Rivalry users can now deposit and wager using $TRUMP, a cryptocurrency on the Solana blockchain which currently has a fully diluted value of over USD $40 billion

Rivalry customers wagering on-site with $TRUMP will receive exclusive rewards through February 1, 2025 in recognition of the upcoming Presidential Inauguration, including multiplying the amount of NUTZ – the Company’s native token – players earn on every bet

Rivalry will continue to add new meme coins to its list of accepted cryptocurrencies – including several more planned through the rest of Q1

TORONTO, Jan. 20, 2025 (GLOBE NEWSWIRE) -- Rivalry Corp. (the “Company” or “Rivalry”) (TSXV: RVLY) (OTCQX: RVLCF) (FSE: 9VK), the leading sportsbook and iGaming operator for digital-first players, has revealed additional details of its crypto strategy following the Company’s move to add the Solana cryptocurrency ‘$TRUMP’ as an accepted payment method on January 18, 2025.

“As we demonstrated on Saturday with $TRUMP, which we added as a crypto payment method less than 24 hours after its release, our team is able to act quickly on culturally viral moments, creating marketing and potential revenue opportunities from them at little-to-no cost to us,” said Steven Salz, Co-Founder and CEO of Rivalry. “In addition to our existing catalog of cryptocurrency payment options, from Bitcoin to Dogecoin, Rivalry will continue to add new meme coins to its list of accepted cryptocurrencies – including several more planned through the rest of Q1.”

“It’s these moments that we see crypto’s potential as a universally accessible and attention-monetized asset able to mint millions, and sometimes billions, at any given moment in time – this is the area that Rivalry is positioning its brand at the center of. These universal pop culture moments driven by meme coins and the utility we can provide for them through our product suite represents a growing opportunity for us that we’ll continue to engage with.”

About Rivalry

Rivalry Corp. wholly owns and operates Rivalry Limited, a leading sport betting and media company offering fully regulated online wagering on esports, traditional sports, and casino for the digital generation. Based in Toronto, Rivalry operates a global team in more than 20 countries and growing. Rivalry Limited has held an Isle of Man license since 2018, considered one of the premier online gambling jurisdictions, as well as an internet gaming registration in Ontario, and is currently in the process of obtaining additional country licenses. With world class creative execution and brand positioning in online culture, a native crypto token, and demonstrated market leadership among digital-first users Rivalry is shaping the future of online gambling for a generation born on the internet.

No stock exchange, securities commission or other regulatory authority has approved or disapproved the information contained herein. Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this press release.

Company Contact:

Steven Salz, Co-founder & CEO

ss@rivalry.com

Investor Contact:

investors@rivalry.com

Media Contact:

Cody Luongo, Head of Communications

cody@rivalry.com

203-947-1936

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Forward-looking statements are based on the opinions and estimates of management of the Company at the date the statements are made based on information then available to the Company. Various factors and assumptions are applied in drawing conclusions or making the forecasts or projections set out in forward-looking statements. Forward-looking statements are subject to and involve a number of known and unknown, variables, risks and uncertainties, many of which are beyond the control of the Company, which may cause the Company’s actual performance and results to differ materially from any projections of future performance or results expressed or implied by such forward-looking statements. Such factors, among other things, include regulatory or political change such as changes in applicable laws and regulations