MEXC, Bitget, and Gate.io Launch EPT with Trading Campaigns

MEXC unveiling trading pair EPT/USDT with trading to begin on April 21, 2025. In order to push launch support, MEXC initiated a campaign

MEXC, Bitget, and Gate.io have all listed the EPT token, continuing the token generation event announced by Binance earlier in April.

Announced via email, MEXC unveiled the trading pair EPT/USDT, with trading set to begin on April 21. In order to push launch support, MEXC initiated a campaign with a reward pool of 10,000 USDT to reward early birds according to their spot trading volume.

MEXC listing validates Balance’s fundamental purpose: increasing trust on centralized platforms through open and transparent proof-of-reserve information.

Bitget also opened spot trading of the EPT/USDT pair on April 21, as part of its broader efforts towards transparency on the blockchain. Prior to the listing, Bitget had already aligned with the Balance protocol by publishing its cold and hot wallet addresses and getting integrated into the Balance dashboard to display real-time reserve data.

The listing of EPT on Bitget extends this connection as well. Rather than simply offering a new token to trade, Bitget’s listing of EPT represents a stamp of approval for open auditing technology and a step toward winning back customer confidence in centralized custodians.

Unlike MEXC’s and Bitget’s direct listings, Gate.io introduced EPT on its “Startup” launchpad — a governance token voting mechanism whereby users vote for projects they would like to see listed. EPT hit the quota during this launch event, opening early supporters’ access to discounted tokens ahead of the trading start.

The Startup format helped EPT to attract a grassroots following, giving the users a chance to directly influence listing outcomes. Gate.io then listed the EPT/USDT pair on its spot market shortly after the voting for the campaign concluded.

This method of onboarding allows for a closer relationship between token holders and the protocol. For EPT, early engagement through community voting is in line with its goals of decentralized governance and reward distribution.

Aimed at helping institutions and users verify that centralized platforms hold sufficient assets to satisfy their liabilities, Balance uses public blockchain data, wallet monitoring, and standardization of exchange disclosures to build one dashboard of reserve health.

The EPT token is an integral part of the Balance ecosystem with multiple utilities:

The Balance philosophy is to render transparency verifiable and permissionless. Decentralizing instruments and incentives behind reserve verification, the protocol aims to demarketize PoR and make it more of a standard for trust.

EPT’s multi-exchange listing picks up on broader market demand for infrastructure tokens solving real issues — in this case, trust and transparency. As a result of a string of exchange failures and liquidity crises, consumers are now calling for greater transparency into where their money sits and how it’s being managed.

In addition, listing concurrently on MEXC, Bitget, and Gate.io increases EPT’s liquidity and visibility in various regions and hubs of users. Either from MEXC’s incentive campaigns, Bitget’s previous integration with the protocol, or Gate.io’s startup-focused Startup platform, each listing channel emphasized the growing value of openness within Web3.

As Balance continues to build out its reserve-monitoring architecture, the role of EPT in enabling contributors and modulating financial transparency’s future will come into clearer focus — with presently the support of three of the planet’s biggest exchanges.