As the market preps for the next phase of the 2025 bull market, the debate ranges on which is the better buy between Bitcoin and XRP

This rally helped Bitcoin jump from $58200 to set a new all-time high above $109000 while XRP prices surged from the lows of 0.517 to a multi-year high of $3.44

As the market prepares for the next phase of the 2025 bull market, the debate ranges on which is the better buy between Bitcoin and XRP.

Both Bitcoin and XRP have been rebounding over the last 12 months, recovering from the 2022 and 2023 dips.

During this, Bitcoin has rallied by 68% while XRP price appreciated by more than 300%. This rally helped BTC jump from $58,200 to set a new all-time high above $109,000 while XRP prices surged from the lows of 0.517 to a multi-year high of $3.44.

Which is the Better Buy Between BTC and XRP Today?

To determine the best crypto to buy and hold during the 2025 crypto market rally, we considered the following factors:

*Upside potential*

Based on our analysis, we are bullish on both digital currencies' future price action. By the end of the year, for example, our analysis indicates that BTC will have peaked above $200,000.

This translates to a 2.08x ROI, which also means that if you invest $10k in Bitcoin today and our prediction is correct, it will be worth $20,800 before year-end.

On the other hand, our analysis suggest that XRP will likely peak around $4.41 before year end. This translates to an ROI of 1.99x.

It also means that if you invest $10,000 in XRP today, and our analysis is correct it will be worth around $19,900 by year end. Based on the upside potential, therefore, Bitcoin is the better buy as it delivers a better ROI.

*Price drivers

Coming into 2025, Bitcoin was ready to explode and rally to the expected cycle peak of $200,000. In fact, the journey here was only given a pause by the negative macroeconomics like tariffs and escalating tensions in Middle East and East Europe.

XRP was equally ready to rally to break above the 2018 highs and possibly set a new ATH.

Just like the case with Bitcoin, further uptrend was paused by the many negative macros that have forced the market to turn bearish.

In addition to this, how high XRP gets will be dependent on such factors as the approval of XRP ETFs, which 79% of bettors on Polymarkets believe will be approved before year end. It also depends on the publication of clearer crypto regulation rules by the SEC.

In absence of these catalysts, Bitcoin will likely outperform XRP, which makes it the buy.

XRP may have outperformed Bitcoin in the last 12 months but its price action in the immediate future pales in comparison to Bitcoin’s. The legacy digital not only has more solid fundamentals but also has a slightly higher upside potential.