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Cryptocurrency News Articles

Gemini, Tokenized Stocks, and EU Demand: A New Era for Investors

Jul 15, 2025 at 11:42 pm

Gemini expands its tokenized stock offerings in the EU, meeting growing demand and democratizing access to U.S. equities.

Gemini, Tokenized Stocks, and EU Demand: A New Era for Investors

Gemini is shaking up the EU investment scene with its expanded tokenized stock offerings, meeting a rising demand for access to US equities and changing the game for retail investors.

Gemini's Tokenized Stock Expansion in the EU

Gemini has launched its third wave of tokenized stock listings in the European Union, now boasting 37 tokenized stocks since late June. This latest rollout, highlighted during Gemini’s “List-a-Thon” livestream on July 14, includes popular U.S. equities like Nike, McDonald’s, Starbucks, and Coca-Cola. These stocks are available on the Arbitrum Layer 2 network, offering EU investors 24/7 access.

Democratizing Access to U.S. Equities

This move by Gemini is more than just adding new assets; it’s about democratizing access to global markets. Historically, EU investors faced hurdles in accessing the U.S. stock market, including complex procedures, high fees, and regulatory challenges. Gemini's tokenized stocks, backed 1:1 by real shares held by broker-dealer Dinari, provide a streamlined and efficient solution. Fractional ownership further enhances accessibility, allowing investors to own a piece of high-priced stocks without breaking the bank.

The Arbitrum Advantage

The Arbitrum blockchain plays a crucial role in this initiative. Known for its speed and cost-effectiveness compared to the Ethereum mainnet, Arbitrum enables low-cost, real-time transactions, making it ideal for trading tokenized assets. This technology ensures that EU investors can trade U.S. stocks around the clock, bypassing the limitations of traditional market hours.

Competition Heats Up in the Tokenized Securities Market

Gemini isn't alone in recognizing the potential of tokenized equities. Competitors like Robinhood, Bybit, and Kraken are also entering the market with comparable features. Robinhood, for instance, has listed over 200 tokenized stocks on Arbitrum for European customers. However, Robinhood's product faces regulatory scrutiny, highlighting the importance of compliance in this emerging market. Gemini operates under the regulation of the Malta Financial Services Authority (MFSA), ensuring compliance with MiFID regulations.

A Personal Take: The Future is Tokenized

The convergence of traditional finance and blockchain technology is undeniable. Gemini's initiative is a testament to this trend, showcasing the potential of tokenization to reshape investment. While it's crucial for investors to understand the regulatory landscape, security practices, and mechanics of tokenized assets, the opportunities are vast. Imagine a world where global markets are truly accessible to everyone, regardless of location or financial status. That's the promise of tokenization, and Gemini is helping to bring that vision to life.

Wrapping Up

So, there you have it! Gemini's latest move is a big win for EU investors and a sign of things to come. Keep an eye on this space—it's gonna be a wild ride! Who knows, maybe someday you'll be trading tokenized shares of your favorite coffee shop while sipping a latte. The future is now, folks!

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Other articles published on Jul 19, 2025