Doodles Token (DOOD) Price Prediction: Will DOOD Moon?

Doodles – one of the most iconic PFP NFT collections since 2021, is entering a new phase of development with the launch of its native token, $DOOD.

Doodles, one of the most iconic PFP NFT collections since 2021, is entering a new phase of development with the launch of its native token, $DOOD.

This article will take a deep dive into the cultural, community, investor, and market factors to provide a price forecast for $DOOD at the time of TGE.

Community and Cultural Momentum Behind Doodles

Doodles is a vibrant PFP NFT collection launched in 2021, featuring 10,000 hand-drawn avatars in a colorful cartoon style. In 2022, Doodles grabbed attention by naming ex-Billboard President Julian Holguin as CEO and Pharrell Williams as Chief Brand Officer.

Early in 2023, Doodles acquired Emmy-nominated animation studio Golden Wolf to bolster its content production capabilities. Doodles also partnered with McDonald’s to put its art on over 100 million McCafé cups across U.S. stores by late 2024.

These moves pushed Doodles beyond crypto, reaching mainstream audiences and cementing its role as a cultural brand.

In September 2022, the company behind Doodles successfully raised $54 million at a $704 million valuation. This strong financial backing enabled Doodles to focus on long-term product development.

The project’s cultural narrative and community-first approach are key to its enduring value. Early on, Doodles introduced DoodleBank, a treasury DAO that allows NFT holders to vote on project funding and direction.

Doodles is also known for its immersive offline experiences. At SXSW 2022, Doodles built a vibrant installation that wowed even non-crypto visitors, showcasing its appeal. These physical-digital hybrids create emotional bonds, turning fans into cultural ambassadors.

The team supports community creativity through the Inkubator, funding member-led events and Doodles-inspired business ideas. Success stories include “Rolling Doods” in Hong Kong and the Toastie Co scented candle brand.

Dozens of sub-communities have formed on Discord and X, like China's Doodbro Alpha, Korea's Koodles, and Southeast Asian groups.

Doodles NFTs have maintained strong demand due to their distinctive aesthetic and evolving utility.

Holders got early access to Doodles 2 on Flow, a platform for customizing avatars, swapping traits, and earning or buying wearables. This new dimension adds life and longevity to the original NFTs, encouraging greater engagement and long-term value accrual.

Doodles NFTs act as entry points to the Dreamverse, a story-driven world built on DreamOS and DreamNet, blending music, fashion, and community. As Doodles grows into animation, music, and gaming, its original NFTs will likely anchor licensing and character development.

Doodles combines strong visuals, real-world reach, and platform expansion to keep its NFTs culturally relevant in the long term.

Doodles Tokenomics

Token Allocation

The total supply of $DOOD is 10 billion tokens. Here is the allocation breakdown of $DOOD:

Although the official total supply of $DOOD has yet to be confirmed, it’s likely that both the Doodles Community and New Blood allocations will be 100% unlocked at TGE, Together, they represent 43% of the total supply. This could result in early sell-side pressure, similar to what we saw with $PENGU or $ANIME.

As the token is being launched on major exchanges, such as MEXC, where it’s currently trading around $0.025. Binance will be the first major exchange to list $DOOD Futures. It seems to be inevitable that over 90% of Binance Futures listings are followed by Spot listings.

Considering these facts, and given the relatively low pre-market valuation, a Spot listing price of around $0.08 would be a healthy and realistic initial target, reflecting both the project’s cultural strength and speculative demand.

Market Comparison

Facing its token launch milestone, Doodles is not the first major PFP NFT project to take this step. Comparable case studies, particularly Pudgy Penguins $PENGU and Azuki $ANIME offer useful context and precedent.

$DOOD Moonsheet

DOOD vs PENGU

Once considered a failed cute-PFP collection, Pudgy Penguins made a remarkable comeback under the leadership of CEO Luca Netz, pivoting toward community engagement and mainstream cultural relevance.

In December 2024, the project launched its native token $PENGU on the Solana network, which quickly gained traction, debuting with a fully diluted valuation (FDV) of approximately $1.7 billion.

About 23.5% of the total supply (roughly 20.9 billion $PENGU) was distributed via free airdrops to NFT holders, a strategy that successfully broadened user participation.

The token launch also