DeLorean Motors Launches Onchain Reservation System and NFT Marketplace for Its Upcoming Electric Vehicle

According to DeLorean, its Build Slot NFT collection grants holders priority access to purchase DeLorean's upcoming electric car, Alpha 5 EV.

DeLorean, the iconic carmaker known for its time-traveling antics in the Back to the Future trilogy, has launched an onchain reservation system and non-fungible token (NFT) marketplace for its upcoming electric vehicle launch.

The Build Slot NFT collection grants holders priority access to purchase DeLorean’s upcoming Alpha 5 EV, its first vehicle in over 40 years, in a new blockchain-based approach to reserving and reselling cars.

The model is inspired by the flux capacitor from the movie Back to the Future.

The company created an exclusive marketplace for its NFT holders, in which users can buy or trade the NFTs using the USDC (USDC) stablecoin on the Sui network and will be able to earn rewards.

DeLorean says that each vehicle’s history and performance data will be integrated into the FLUX protocol, including key data such as battery health, maintenance records, accident history, and verified odometer readings. This detailed data will make it easier for auto enthusiasts to bid on or resell vehicles in the secondary market, the company said.

“Since DeLorean’s emergence in the 1980s, the brand has stood as a symbol of vision, rebellion, and futuristic innovation. As we launch the next chapter of this legacy, we’re merging the company’s DNA with the cutting-edge technology of Web3 to create groundbreaking experiences for our community,” said Cameron Wynne, chief brand officer at DeLorean.

“By using blockchain technology, we’re setting a new standard for the automotive industry.”

The NFT-based reservation system and the tokenization of an electric vehicle signal DeLorean’s interest in digital assets. The company is also the first carmaker to introduce a utility token, the DeLorean ($DMC) token.

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