CoinMarketCap Announces New Platform ‘CMC Launch’, Targeting the Pre-TGE Launchpad Market

CoinMarketCap has entered the launchpad race with its new platform ‘CMC Launch’, featuring Aster as its first project.

CoinMarketCap, the renowned cryptocurrency data and analysis platform, is introducing 'CMC Launch,' a pre-TGE launchpad. The initiative will kick off with Aster, a decentralized perpetuals exchange, launching its new AST token on the platform.

CoinMarketCap Enters the Launchpad Arena

In a move to expand its offerings, CoinMarketCap is venturing into the launchpad domain, aiming to connect promising crypto projects with a broad audience. This launchpad will serve as a platform for pre-TGE (pre-token generation event) cryptoassets, marking a new chapter in CoinMarketCap's journey.

"The crypto space is packed with thousands of projects all competing for attention. CMC Launch helps new projects connect directly with users who are actively looking for the next big thing. As the ‘Home Of Crypto,’ we’re thrilled to welcome Aster as our first CMC Launch project and introduce them to our global community," expressed Rush Lu, CEO of CoinMarketCap.

This initiative follows Arkham Intelligence's launch of its own perpetual futures exchange last year, and it is part of a broader trend among data providers venturing into exchange services. While Aster is also a perpetuals exchange, it is not currently indicated as entering a long-term partnership with CoinMarketCap.

Several factors led to the selection of Aster as the inaugural TGE project for CMC Launch. Backed by YZi Labs, an independent Binance spinoff, Aster is focused on redesigning the perpetuals exchange ecosystem with features like non-custodial trading, minting and staking, and robust infrastructure.

Available on BNB Chain and Arbitrum, with more chains planned, Aster aims to provide a user-friendly and feature-rich experience for both new and experienced traders.

CMC Launch is LIVE! 🔥

Experience the next-gen perpetual DEX with @Aster_DE —our first featured project!Aster combines the best of both worlds: simplicity for newcomers and power for pros, all in one sleek platform. With $300M+ TVL and support from major partners, Aster is…

— CoinMarketCap (@CoinMarketCap) March 14, 2024

Following the completion of the AST launch, CoinMarketCap will continue to identify high-quality pre-TGE crypto projects for integration into CMC Launch. The platform will apply stringent quality standards in selecting projects, focusing on factors such as the project's vision, the team behind it, and the project's overall potential for success.

"We are excited to see what new and innovative projects will be arriving on CMC Launch in the coming months," added Lu.

With its large user base and focus on providing comprehensive cryptocurrency information, CoinMarketCap is well-positioned to launch a successful launchpad. The platform's monthly audience of 70 million provides ample opportunity for broad participation in airdrops and token launches.

As crypto projects increasingly seek to expand their reach and engage directly with a wider audience, platforms like CMC Launch could play a pivotal role in facilitating this connection and fostering the development of the cryptocurrency ecosystem.