Coinbase's stock hits a new ATH as CEO Brian Armstrong confirms ongoing Bitcoin purchases. But will they follow MicroStrategy's lead with a full Bitcoin treasury?

Coinbase CEO's 'Relentless' Bitcoin Buying Spree: A New Era?

Coinbase stock is soaring, hitting a new all-time high. CEO Brian Armstrong acknowledged the exchange's steady Bitcoin accumulation, sparking speculation about a full treasury allocation.

Coinbase Stock Hits New Heights

Coinbase (COIN) is riding high! On June 26th, the stock surged to a new all-time high of $381.35. This bullish rally followed the announcement of launching crypto-linked perpetual-style futures contracts in the U.S. starting July 21. These contracts, including nano Bitcoin (0.01 BTC) and nano Ethereum (0.10 ETH) offerings, aim to attract retail investors with lower capital requirements.

Armstrong Confirms Bitcoin Buys

Adding fuel to the fire, Brian Armstrong confirmed on X that Coinbase is indeed buying more Bitcoin every week. This “relentless” buying spree has the crypto community buzzing. David Bailey, CEO of BTC Inc., even congratulated Armstrong and urged him to build “a proper Bitcoin treasury.”

To Treasury, or Not to Treasury?

While Armstrong acknowledged the Bitcoin purchases, he stopped short of committing to a full-blown Bitcoin treasury strategy. He previously stated concerns that a large Bitcoin allocation, similar to MicroStrategy's, could be too risky. Coinbase currently holds 9,267 BTC, worth around $993 million, making them the tenth-largest public corporate holder of Bitcoin. They seem to prefer a more balanced approach, prioritizing operational flexibility.

The Future is Futures (and Maybe More Bitcoin?)

The introduction of perpetual-style futures in the U.S. is a big deal. These derivatives, which dominate international crypto markets, faced regulatory hurdles stateside until now. Coinbase's move signals growing regulatory clarity and investor confidence. The market clearly likes it, and COIN shares surged following the announcement, though they remain below the all-time high of $429.54.

So, What's Next for Coinbase and Bitcoin?

Coinbase is navigating a complex landscape, balancing innovation with regulatory compliance. Their measured approach to Bitcoin accumulation suggests a long-term commitment without going all-in. While a full Bitcoin treasury might not be in the cards just yet, their continued buying and expansion into new markets paint a promising picture. It's gonna be fun watching these guys make big moves.