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Cryptocurrency News Articles

Bitcoin Strategy Goes Corporate: Metaplanet, Semler, and the Race for BTC Supply

Jun 23, 2025 at 05:50 pm

Corporations are increasingly embracing Bitcoin as a treasury reserve asset. Metaplanet, Semler Scientific, and Cardone Capital are leading the charge, signaling a significant shift in financial strategy.

Bitcoin Strategy Goes Corporate: Metaplanet, Semler, and the Race for BTC Supply

Companies are treating Bitcoin not as a speculative asset, but as a core treasury reserve. Metaplanet, Semler Scientific, and Cardone Capital are leading the charge, signaling a significant shift in financial strategy.

Metaplanet's Ambitious Bitcoin Acquisition Strategy

Japan-based investment firm Metaplanet is making waves with its ambitious plan to acquire 1% of Bitcoin’s total supply. CEO Simon Gerovich shared a roadmap on X, amplified by Michael Saylor, detailing the firm's multi-year goal to accumulate 210,000 BTC. Currently holding 11,111 BTC, Metaplanet aims to increase this to 30,000 BTC in FY 2025, 100,000 BTC in FY 2026, and reach 210,000 BTC by the following year. This strategy positions Bitcoin as a core treasury reserve, aiming for 'Bitcoin Sovereign' status.

Semler Scientific's Bitcoin Standard

Semler Scientific, a healthcare technology company, has appointed Joe Burnett as Director of Bitcoin Strategy, reinforcing its commitment to Bitcoin. Semler aims to hold 105,000 Bitcoin by the end of 2027, with interim targets of 10,000 BTC by 2025 and 42,000 by 2026. The company recently acquired 185 Bitcoin for $20 million, bringing its total holdings to 4,449 BTC. Eric Semler, chairman of Semler Scientific, highlighted Burnett's expertise in driving their Bitcoin treasury strategy.

Cardone Capital Enters the Bitcoin Arena

Grant Cardone's Cardone Capital has also joined the Bitcoin movement, purchasing 1,000 BTC worth approximately $101 million. With plans to add another 3,000 BTC by year’s end, Cardone Capital is branding itself as the first real estate company with a full BTC strategy, combining Bitcoin with real estate assets.

The Rise of 'Bitcoin Sovereign' Corporations

Michael Saylor's term 'Bitcoin Sovereign' is evolving beyond nation-states to include corporations seeking financial independence through Bitcoin. Metaplanet's strategy exemplifies this trend, bypassing reliance on fiat currencies and inflation-prone central banking systems. Semler's Bitcoin strategy involves using proceeds from equity and debt financings plus operational cash flows, demonstrating a commitment to growing their Bitcoin arsenal.

What This Means for the Future

The trend of corporations adding Bitcoin to their balance sheets is accelerating. These moves signal a growing global movement of companies treating Bitcoin not as a speculative asset, but as a core treasury reserve. Semler has achieved approximately 287% BTC Yield and a $177 million BTC Gain through June 3, 2025.

So, what does all this mean? It looks like Bitcoin is becoming the new black for corporate treasuries. Forget gold; BTC is the asset to hoard. Who knows, maybe one day we'll all be paid in Bitcoin! Keep stacking sats, folks!

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Other articles published on Jun 24, 2025