Bhutan strategically manages its Bitcoin holdings, selling near peaks while maintaining a substantial BTC reserve, showcasing a sophisticated approach to crypto investment.

Bhutan's Bitcoin Bet: Strategic Sales and Long-Term BTC Holdings
In a calculated move, Bhutan has been actively managing its Bitcoin (BTC) holdings, selling off a portion to capitalize on market highs while reaffirming its commitment to digital assets. This delicate balancing act highlights a sophisticated approach to sovereign crypto investment.
Strategic Bitcoin Sales: A Tactical Play
Recent reports indicate that the Royal Government of Bhutan sold nearly $60 million worth of Bitcoin between July 10 and July 14, 2025. On-chain data tracked by Arkham Intelligence revealed the movement of 512.84 BTC to Binance in multiple transactions. These sales coincided with Bitcoin's surge to new all-time highs, suggesting a strategic profit-taking maneuver.
Blockchain analytics firm Lookonchain detailed the transactions, noting that one transfer alone moved 208.56 BTC, valued at $23.18 million at the time. The timing of these sales is crucial. Bitcoin's price jumped from $108,000 to over $122,000 during that period, reflecting a 12.4% increase. Bhutan's decision to offload some holdings during this rally indicates a shrewd strategy to lock in profits.
Bhutan's Impressive Bitcoin Treasury Remains Strong
Despite these sales, Bhutan's crypto reserves remain robust. The kingdom still holds 11,411 BTC, currently valued at approximately $1.4 billion. This substantial holding underscores the government's continued faith in digital assets as part of its investment strategy. In fact, the total value of Bhutan’s crypto treasury grew significantly within a week, thanks to the Bitcoin rally.
Bhutan also holds 656 ETH, valued at around $1.93 million. While the ETH holdings remained steady, an 18% increase in ETH's price further boosted the portfolio's valuation, illustrating how passive gains in a volatile market can significantly impact overall worth.
A Tactical Approach, Not a Crypto Exit
The $60 million sell-off might raise eyebrows, but it's clear that Bhutan is far from abandoning its crypto ambitions. With over 11,000 BTC still in reserve, the country remains a significant sovereign holder of Bitcoin. This tactical approach reflects a deep understanding of market dynamics, where timely sales during price peaks help secure profits without compromising long-term investment goals.
The Bigger Picture: Why It Matters
Bhutan's moves highlight a broader trend of institutional and sovereign entities becoming more active in the crypto market. As Bitcoin continues to flirt with all-time highs, other nations might follow Bhutan's lead in diversifying their national reserves with decentralized assets. Bhutan’s proactive management of its crypto portfolio sets a compelling example for others looking to navigate the digital asset landscape.
Final Thoughts
So, while Bhutan might be trimming its BTC stash during rallies, don't mistake it for a crypto exodus. They're playing the game like seasoned pros, proving that even governments can HODL and strategically sell. Who knows, maybe they'll start offering crypto investment courses – Bhutan style!