BAT Community Call - March 4th and 22:00 UTC

Basic Attention Token will host a community call on March 4th at 22:00 UTC.

Basic Attention Token will host a community call on March 4th at 22:00 UTC.

The cryptocurrency project will discuss a variety of topics with community members, including the project’s progress, new developments, and the broader cryptocurrency landscape.

The cryptocurrency project will discuss a variety of topics with community members, including the project’s progress, new developments, and the broader cryptocurrency landscape.

The call will be hosted on Zoom and will be open to all members of the BAT community.

The call will be hosted on Zoom and will be open to all members of the BAT community.

Those interested in attending can register here.

Basic Attention Token (BAT) is an ERC-20 token created by Brendan Eich, best known as the creator of JavaScript and co-founder of Mozilla.org. The project aims to solve inefficiencies and problems in online advertising.

It envisions an “attention economy” where web users and content creators are rewarded for their attention. The token is integrated with the Brave Web browser, designed with a focus on user privacy and blocking third-party ads and trackers.

BAT is used in the context of the Brave browser where users can opt into the project’s “Brave Rewards” program. Through this program, users earn BAT for viewing ads and engaging with content.

BAT is used in the context of the Brave browser where users can opt into the project’s “Brave Rewards” program. Through this program, users earn BAT for viewing ads and engaging with content.

Content creators, in turn, are rewarded based on the attention they attract from users. Moreover, users can choose to tip content creators directly using BAT. Advertisers can use BAT to purchase advertising space within the Brave browser. Transactions for the program are handled by the Uphold platform, which covers transfer costs.

BAT is designed to help solve the problems of the current online advertising model, especially in the transition from desktop to mobile. This includes reducing the load of ads on mobile data and battery life, reducing privacy concerns, and limiting distractions caused by advertisements.

It also aims to provide a fairer revenue model for traditional publishers who are losing out in the existing advertising landscape. In summary, BAT, through the Brave browser, aims for a more efficient, privacy-respecting, and rewarding approach to online advertising for users, content creators, and advertisers.