What are meme coins?

Meme coins, like Dogecoin and Shiba Inu, are crypto assets fueled by internet culture and social media hype rather than intrinsic utility.

Aug 11, 2025 at 11:28 am

Understanding the Concept of Meme Coins

Meme coins are a unique category of cryptocurrencies that originate from internet humor, viral trends, or cultural references. Unlike traditional cryptocurrencies such as Bitcoin or Ethereum, which are often developed with specific technological goals or financial use cases, meme coins are typically created as jokes or satirical projects. The most famous example is Dogecoin, which was launched in 2013 as a parody of Bitcoin, featuring the Shiba Inu dog from the popular "Doge" meme. Despite their humorous beginnings, many meme coins have gained substantial followings and market value due to community enthusiasm and speculative trading.

What sets meme coins apart is their reliance on social media momentum and community-driven development. Their value is not anchored in utility or underlying technology but rather in public perception and viral popularity. Platforms like Reddit, Twitter (X), and TikTok play a crucial role in amplifying interest, with influencers and celebrities often contributing to sudden price surges. The success of a meme coin is heavily influenced by the strength and activity of its online community.

How Meme Coins Are Created

Creating a meme coin generally involves deploying a smart contract on an existing blockchain, most commonly Ethereum or Binance Smart Chain (BSC). Developers use programming languages like Solidity to define the token’s properties, including total supply, name, symbol, and decimal places. Tools such as Remix IDE or Truffle Suite can be used to write and test the code before deployment.

• Install MetaMask and connect it to the desired network (e.g., Ethereum Mainnet or BSC).
• Acquire sufficient gas fees in the native cryptocurrency (ETH or BNB) to cover deployment costs.
• Write the token contract using the ERC-20 standard for Ethereum or BEP-20 for Binance Smart Chain.
• Compile and deploy the contract using Remix or a similar development environment.
• Verify the contract on Etherscan or BscScan to increase transparency and trust.

Once deployed, the creator can distribute tokens through airdrops, presales, or decentralized exchanges (DEXs) like Uniswap or PancakeSwap. Some meme coins include features like automatic liquidity generation, reflection rewards, or burn mechanisms to incentivize holding.

Popular Meme Coins in the Market

Several meme coins have risen to prominence beyond their initial joke status. Dogecoin (DOGE) remains one of the most recognized, widely accepted for payments by companies like Tesla and Newegg. Another major player is Shiba Inu (SHIB), which launched in 2020 and quickly gained traction as the "Dogecoin killer." SHIB operates on the Ethereum blockchain and has expanded into a broader ecosystem, including ShibaSwap, a decentralized exchange.

• Pepe (PEPE): Inspired by the "Pepe the Frog" meme, this token gained rapid popularity in 2023 due to its scarcity model and strong community.
• Floki Inu (FLOKI): Named after Elon Musk’s dog, this coin integrates NFTs, metaverse projects, and educational initiatives.
• Bonk (BONK): Built on the Solana blockchain, Bonk was airdropped to Solana users and became a symbol of community revival after the FTX collapse.

These tokens often feature fair launch mechanisms, meaning no pre-mining or private allocations, which enhances trust among retail investors. However, their price volatility remains extremely high due to speculative trading and low circulating supply in some cases.

Investing in Meme Coins: Risks and Rewards

The allure of meme coins lies in their potential for explosive returns. Investors who bought early into SHIB or DOGE saw gains exceeding thousands of percent. Social media trends and celebrity endorsements—such as Elon Musk’s tweets—can trigger rapid price movements. However, these same factors contribute to extreme market volatility and risk.

Meme coins often lack fundamental value, regulatory compliance, or long-term development roadmaps. Many are abandoned by developers after launch, turning into "rug pulls" where liquidity is removed and investors lose funds. Others suffer from high inflation due to unlimited supply or centralized ownership, where a small group controls a majority of tokens.

To mitigate risk, investors should:

• Verify the contract ownership has been renounced.
• Check if liquidity is locked using platforms like UniCrypt or Team Finance.
• Review the token distribution to ensure no single wallet holds a dangerous percentage.
• Avoid investing more than they can afford to lose.

Trading and Storing Meme Coins

Trading meme coins typically occurs on decentralized exchanges (DEXs) due to their low listing barriers. To trade DOGE or SHIB, users can connect their Web3 wallets like MetaMask or Trust Wallet to platforms such as Uniswap, SushiSwap, or PancakeSwap.

• Navigate to the DEX website and connect your wallet.
• Select the meme coin’s contract address from a trusted source like CoinGecko or Dextools.
• Input the amount to swap and approve the transaction.
• Confirm the swap in your wallet, paying attention to gas fees and slippage tolerance (often set between 5%–12% for volatile tokens).
• Once acquired, store tokens in a non-custodial wallet for security.

For tokens like DOGE that are not ERC-20/BEP-20 compatible, use centralized exchanges (CEXs) such as Binance, Coinbase, or Kraken. Withdrawal to a personal wallet ensures control over private keys.

Frequently Asked Questions

Can meme coins be mined like Bitcoin?
Most meme coins cannot be mined. Tokens like Dogecoin use a Proof-of-Work (PoW) mechanism allowing mining, but the majority, especially ERC-20/BEP-20 based ones, are pre-minted and distributed through sales or airdrops. Mining requires specialized hardware and is not feasible for average users in most cases.

How do I verify a meme coin’s legitimacy?

Check the contract address on blockchain explorers like Etherscan. Look for liquidity lock status, renounced ownership, and verified audits. Avoid tokens with anonymous teams or unverified code. Community activity on Telegram and Twitter can also indicate legitimacy.

Are meme coins taxable?

Yes. In most jurisdictions, trading or selling meme coins triggers capital gains tax. Even using them to purchase goods counts as a taxable event. Keep detailed records of transactions, including dates, amounts, and values in fiat currency at the time of exchange.

What happens if I send a meme coin to the wrong network?

Sending tokens to an incompatible network (e.g., sending a BEP-20 token to an Ethereum address without BSC support) may result in permanent loss. Always confirm the network and wallet compatibility before initiating transfers. Some wallets offer network recovery tools, but success is not guaranteed.