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加密货币新闻

2023 年十大加密货币广告网络

2024/04/17 00:02

在当今蓬勃发展的加密货币市场中,加密货币广告网络提供了一种经济高效且集中的方式来吸引对加密货币和区块链产品着迷的潜在客户。通过研究 10 多个顶级加密货币广告网络,包括 Coinzilla、CoinTraffic、Bitmedia、Paradox Group 和 Google Ads,本文全面概述了 2023 年领先的加密货币广告公司。这些网络提供有针对性的广告、全球影响力、品牌知名度建设和成本效益,使加密项目能够覆盖其所需的受众并推动成功。

2023 年十大加密货币广告网络

Table of Contents

  • The 10+ best crypto ad networks: Examining the top crypto advertising firms in 2023
  • 1. Coinzilla – The leading crypto advertising platform in the industry
  • 2. Cointraffic – Crypto advertising with direct client assistance
  • 3. Bitmedia – A crypto and Bitcoin advertising network with flexible pricing models
  • 4. Paradox Group – An advertising-focused crypto consulting agency
  • 5. Google Ads – The leading online advertising solution (with restrictions for crypto businesses)
  • 6. YouTube Advertising – The leading advertising framework for online video
  • 7. Coin.Network – Programmatic display ads and audience-optimized crypto campaigns
  • 8. Adshares – ADS-powered blockchain ad network for the Web3 era
  • 9. A-ADS – Bitcoin advertising network with the longest track record
  • 10. Coinserom – A Bitcoin-powered PTC platform connecting customers with advertisers
  • 11. DOT – Smart audience profiling for crypto customers and users
  • The bottom line: Crypto advertising is one of the most effective ways to build brand awareness and reach new customers

Crypto advertising networks offer a cost-effective and targeted way to reach potential customers who are interested in cryptocurrency and blockchain products and services. They allow you to target specific audiences, such as crypto investors, traders, and enthusiasts, increasing the chances of conversions and sales.

Table of Contents The 10+ best crypto ad networks: Examining the top crypto advertising firms in 2023 1. Coinzilla – The leading crypto advertising platform in the industry 2. Cointraffic – Crypto advertising with direct client assistance 3. Bitmedia – A crypto and Bitcoin advertising network with flexible pricing models 4. Paradox Group – An advertising-focused crypto consulting agency 5. Google Ads – The leading online advertising solution (with restrictions for crypto businesses) 6. YouTube Advertising – The leading advertising framework for online video 7. Coin.Network – Programmatic display ads and audience-optimized crypto campaigns 8. Adshares – ADS-powered blockchain ad network for the Web3 era 9. A-ADS – Bitcoin advertising network with the longest track record 10. Coinserom – A Bitcoin-powered PTC platform connecting customers with advertisers 11. DOT – Smart audience profiling for crypto customers and users The bottom line: Crypto advertising is one of the most effective ways to build brand awareness and reach new customers Crypto advertising networks offer a cost-effective and targeted way to reach potential customers who are interested in cryptocurrency and blockchain products and services. They allow you to target specific audiences, such as crypto investors, traders, and enthusiasts, increasing the chances of conversions and sales.

With access to a large and growing audience, detailed analytics and reporting, and a wide range of ad formats, crypto advertising networks can help you build brand awareness, increase visibility, and drive conversions.

通过接触大量且不断增长的受众、详细的分析和报告以及广泛的广告格式,加密广告网络可以帮助您建立品牌知名度、提高知名度并推动转化。

However, choosing the right crypto advertising agency for your particular business can be challenging due to the abundance of different options in the space.  

然而,由于该领域有大量不同的选择,为您的特定业务选择合适的加密货币广告代理可能具有挑战性。

We’ve curated a selection of the best crypto ad networks – complete with descriptions and key features of each service – to maximize your advertising reach in 2023.

我们精选了一系列最佳的加密货币广告网络,并附有每项服务的说明和主要功能,以在 2023 年最大限度地扩大您的广告覆盖面。

Looking to expand your reach?

Advertise your crypto product directly on CoinCodex and reach thousands of engaged cryptocurrency users every day.

希望扩大您的覆盖范围?直接在 CoinCodex 上宣传您的加密产品,每天覆盖数千名活跃的加密货币用户。

Advertise on CoinCodex

在 CoinCodex 上做广告

Here is our list of the 10+ best crypto ad networks that can help you reach your marketing and advertising goals:

以下是我们列出的 10 多个最佳加密货币广告网络,可以帮助您实现营销和广告目标:

  1. Coinzilla – The leading crypto advertising platform in the industry
  2. CoinTraffic – Crypto advertising with direct client assistance
  3. Bitmedia – A crypto and Bitcoin advertising network with flexible pricing models
  4. Paradox Group – An advertising-focused crypto consulting agency
  5. Google Ads – The leading online advertising solution (with restrictions for crypto businesses)
  6. Youtube Ads – The leading advertising framework for online video
  7. Coin.Network – Programmatic display ads and audience-optimized crypto campaigns
  8. Adshares – ADS-powered blockchain ad network for the Web3 era
  9. A-ADS – Bitcoin advertising network with the longest track record
  10. Coinserom – A Bitcoin-powered PTC platform connecting customers with advertisers
  11. DOT – Smart audience profiling for crypto customers and users

The 10+ best crypto ad networks: Examining the top crypto advertising firms in 2023

The following selection was curated using several key parameters. We’ve examined each featured crypto ad network’s ability to facilitate targeted advertising, tap into a global audience, build brand awareness, and provide features in a cost-effective manner. Without further delay, here are the top marketing agencies in the crypto space.

Coinzilla – 业界领先的加密货币广告平台CoinTraffic – 提供直接客户协助的加密货币广告Bitmedia – 具有灵活定价模式的加密货币和比特币广告网络Paradox Group – 一家专注于广告的加密货币咨询机构Google Ads – 领先的在线广告解决方案(对加密货币业务有限制) )Youtube Ads – 领先的在线视频广告框架Coin.Network – 程序化展示广告和受众优化的加密活动Adshares – Web3 时代由 ADS 驱动的区块链广告网络A-ADS – 拥有最长记录的比特币广告网络Coinserom – 比特币驱动的广告网络连接客户与广告商的 PTC 平台 DOT – 为加密客户和用户提供智能受众分析 10 多个最佳加密广告网络:审视 2023 年顶级加密广告公司 以下选择是使用几个关键参数进行策划的。我们检查了每个特色加密货币广告网络促进定向广告、吸引全球受众、建立品牌知名度以及以经济高效的方式提供功能的能力。事不宜迟,以下是加密货币领域的顶级营销机构。

1. Coinzilla – The leading crypto advertising platform in the industry

2023 年十大加密货币广告网络

1. Coinzilla – 业界领先的加密货币广告平台

Coinzilla is the leading crypto advertising network in the blockchain space. Launched in 2016, the company has grown exponentially since then, and now generates more than 1 billion impressions and over 1.8 million clicks across 650+ websites per month.

Coinzilla 是区块链领域领先的加密货币广告网络。该公司成立于 2016 年,自那时以来一直呈指数级增长,目前每月在 650 多个网站上产生超过 10 亿次展示和超过 180 万次点击。

The Coinzilla network encompasses some of the biggest companies in the space, with the likes of eToro, KuCoin, Bybit, Crypto.com, Nexo, and others, tapping into its impressive network of top crypto-focused publications (including CoinCodex, for full disclosure) to reach new potential users and customers. In total, a whopping 50% of all advertisers in the crypto market are working (or have worked) with Coinzilla over the years.

Coinzilla 网络涵盖了该领域一些最大的公司,例如 eToro、KuCoin、Bybit、Crypto.com、Nexo 等,利用其令人印象深刻的顶级加密出版物网络(包括 CoinCodex,以获取完整披露) )来接触新的潜在用户和客户。多年来,加密货币市场中总共有高达 50% 的广告商正在(或曾经)与 Coinzilla 合作。

Coinzilla relies on results and data-driven advertising insights that can help cryptocurrency projects to tap into the right audiences for them. The company offers straightforward and transparent crypto ad campaign management and custom plans that can be tailored to your particular needs and marketing budget.

Coinzilla 依靠结果和数据驱动的广告洞察来帮助加密货币项目吸引合适的受众。该公司提供简单透明的加密货币广告活动管理和定制计划,可以根据您的特定需求和营销预算进行定制。

So far, Coinzilla has helped advertisers deliver more than 16,000 campaigns on leading websites in the crypto and finance sectors. Advertisers can improve their marketing results by leveraging Coinzilla's tracking and optimization tools. 

到目前为止,Coinzilla 已帮助广告商在加密货币和金融领域的领先网站上投放了超过 16,000 个广告活动。广告商可以利用 Coinzilla 的跟踪和优化工具来改善营销结果。

Coinzilla also offers a content marketplace, which makes it easy for projects to have their content published on websites catering to a crypto audiences. This makes Coinzilla an option worth considering for projects that are launching a new product and would like to inform cryptocurrency users about it through a PR campaign.

Coinzilla 还提供内容市场,使项目可以轻松地将其内容发布在迎合加密货币受众的网站上。对于正在推出新产品并希望通过公关活动向加密货币用户通报该产品的项目来说,这使得 Coinzilla 成为值得考虑的选择。

Visit Coinzilla

访问科因齐拉

2. Cointraffic – Crypto advertising with direct client assistance

2023 年十大加密货币广告网络

2. Cointraffic – 直接客户协助的加密货币广告

With over 5 years in business, Cointraffic has successfully delivered more than 4,700 crypto-centric ad campaigns to clients such as KuCoin, Bitpanda, and 1xBit. Cointraffic accepts both crypto and fiat payments and assigns personal managers to its clients, which can be very beneficial for advertisers that are looking for ideas about new content marketing strategies.

经过 5 年多的经营,Cointraffic 已成功向 KuCoin、Bitpanda 和 1xBit 等客户投放了 4,700 多个以加密货币为中心的广告活动。 Cointraffic 接受加密货币和法定支付,并为客户分配个人经理,这对于正在寻找新内容营销策略想法的广告商来说非常有益。

The ads served by Cointraffic are shown on only the most reputable crypto websites in the space, with CoinCodex included. Advertisers can take advantage of multiple formats for maximum engagement. In addition to advertisements, Cointraffic offers a press release (PR) service as well, which allows clients to reach a global audience of crypto users across up to 150 websites.

Cointraffic 提供的广告仅显示在该领域最有信誉的加密货币网站上,其中包括 CoinCodex。广告商可以利用多种格式来实现最大程度的参与。除了广告外,Cointraffic 还提供新闻稿 (PR) 服务,使客户能够覆盖多达 150 个网站上的全球加密货币用户。

In addition, Cointraffic provides ads that are optimized for both desktop and mobile platforms, with geo-targeting customizations included. Thanks to its performance controls and relevant audience features, Cointraffic promises the highest click-through rate (CTR) in the cryptocurrency market.

此外,Cointraffic 还提供针对桌面和移动平台进行优化的广告,其中包括地理定位自定义。凭借其性能控制和相关受众特征,Cointraffic 有望成为加密货币市场中最高的点击率 (CTR)。

Cointraffic has also launched the Cointraffic Marketplace, a platform designed to assist web3 projects with managing their marketing campaigns. The Cointraffic Marketplace gives advertisers access to exclusive and tailored ad placements. 

Cointraffic 还推出了 Cointraffic Marketplace,这是一个旨在帮助 web3 项目管理其营销活动的平台。 Cointraffic Marketplace 为广告商提供了独家定制的广告展示位置。

Visit Cointraffic

访问 Cointraffic

3. Bitmedia – A crypto and Bitcoin advertising network with flexible pricing models

2023 年十大加密货币广告网络

3. Bitmedia – 具有灵活定价模型的加密货币和比特币广告网络

Bitmedia is another giant in the cryptocurrency advertising space, having served over 30,000 campaigns since its founding in 2014. The company’s ad network generates more than 1 billion monthly impressions with a 20 million global audience.

Bitmedia 是加密货币广告领域的另一家巨头,自 2014 年成立以来已为超过 30,000 个活动提供服务。该公司的广告网络每月产生超过 10 亿次展示,拥有 2000 万全球受众。

The crypto and Bitcoin advertising network boasts flexible pricing models, depending on a wide range of CPC and CPM targets, as well as an option for customized targeting, which allows crypto projects to run ads that have the best chance of reaching the right customer.

加密货币和比特币广告网络拥有灵活的定价模型,具体取决于广泛的每次点击费用和每千次展示费用目标,以及定制定位选项,这使得加密货币项目能够投放最有可能接触到正确客户的广告。

Bitmedia has worked with some of the biggest companies within the crypto industry, including OKX, Bybit, and YouHolder, to name a few. In addition to rich media ad formats and customizable HTML 5 banners, the company features advanced tools for publishers. The minimum click price starts at 0.0000205 BTC (roughly 47 cents as of January 24, 2023).

Bitmedia 与加密货币行业内一些最大的公司合作,包括 OKX、Bybit 和 YouHolder 等。除了富媒体广告格式和可定制的 HTML 5 横幅之外,该公司还为发布商提供先进的工具。最低点击价格为 0.0000205 BTC 起(截至 2023 年 1 月 24 日约为 47 美分)。

As with other top crypto ad network, Bitmedia now also offers a marketplace, which enables advertisers to distribute press releases and other forms of content to crypto-focused publications. Bitmedia also gives advertisers access to influencer marketing, which can be a very effective tool to get closer to a highly-engaged audience.

与其他顶级加密货币广告网络一样,Bitmedia 现在也提供了一个市场,使广告商能够向以加密货币为重点的出版物分发新闻稿和其他形式的内容。 Bitmedia 还为广告商提供了影响者营销的机会,这可以成为拉近与高度参与的受众的距离的非常有效的工具。

Visit Bitmedia

访问比特媒体

4. Paradox Group – An advertising-focused crypto consulting agency

2023 年十大加密货币广告网络

4. Paradox Group – 一家专注于广告的加密货币咨询机构

Paradox Group is a multi-disciplinary advertising agency that was founded in 2018 by Paul Burnham and Milo McCloud to help specialist industries gain access to mainstream platforms. The agency leverages authenticity to drive innovation and has a team of experts with over 50 years of experience in various industries, including the blockchain technology space.

Paradox Group 是一家多学科广告公司,由 Paul Burnham 和 Milo McCloud 于 2018 年创立,旨在帮助专业行业进入主流平台。该机构利用真实性推动创新,拥有一支在包括区块链技术领域在内的各个行业拥有 50 多年经验的专家团队。

The Paradox Group team works with clients to grow business via growth marketing strategies, press releases, community relations, and expertly-tuned websites. In addition, the company leverages social media marketing solutions, which provide clients with easy access to high-quality content creation that is designed to drive organic traffic and reach new audiences.

Paradox Group 团队与客户合作,通过增长营销策略、新闻稿、社区关系和专业调整的网站来发展业务。此外,该公司还利用社交媒体营销解决方案,使客户能够轻松访问高质量的内容创作,旨在推动自然流量并吸引新受众。

The content produced with the help of Paradox Group is search engine optimized (SEO), which is a crucial component for increasing visibility and traffic driven from search engine results pages (SERPs). Finally, the company provides marketing consulting services that can help businesses build successful strategies to reach their specific goals.

The content produced with the help of Paradox Group is search engine optimized (SEO), which is a crucial component for increasing visibility and traffic driven from search engine results pages (SERPs). Finally, the company provides marketing consulting services that can help businesses build successful strategies to reach their specific goals.

Visit Paradox Group

Visit Paradox Group

5. Google Ads – The leading online advertising solution (with restrictions for crypto businesses)

2023 年十大加密货币广告网络

5. Google Ads – 领先的在线广告解决方案(对加密业务有限制)

Google Ads is by far the biggest online advertising platform in the world. In Q3 2022 alone, Google generated a whopping $54.48 billion in advertising revenue, up $53.13 billion from Q3 2021. While having the potential to reach a truly global audience, with all the bells and whistles of geo-targeted marketing campaigns, Google Ads has had a tumultuous relationship with crypto-related content.

Google Ads 是迄今为止世界上最大的在线广告平台。仅在 2022 年第三季度,Google 就创造了高达 544.8 亿美元的广告收入,比 2021 年第三季度增加了 531.3 亿美元。虽然 Google Ads 有潜力覆盖真正的全球受众,并具有针对地理定位的营销活动的所有花哨功能,但与加密相关内容的混乱关系。

In June 2019, Google famously updated its Financial services policy to forbid ads for cryptocurrencies and other blockchain content, such as initial coin offerings (ICOs), crypto exchanges, wallets, and trading advice. In April 2021, it walked back its decision and lifted the crypto advertising ban, but not fully. As things currently stand, only certified companies can advertise crypto content (in accordance with local legal requirements). For example, only cryptocurrency exchanges that are registered with FinCEN as an MSB (money services business) are able to advertise in the United States market through Google Ads.

2019 年 6 月,谷歌更新了其金融服务政策,禁止加密货币和其他区块链内容的广告,例如首次代币发行 (ICO)、加密货币交易所、钱包和交易建议。 2021 年 4 月,它收回了决定并解除了加密货币广告禁令,但并未完全解除。从目前的情况来看,只有经过认证的公司才能宣传加密内容(根据当地法律要求)。例如,只有在 FinCEN 注册为 MSB(货币服务企业)的加密货币交易所才能通过 Google Ads 在美国市场投放广告。

Those who are able to advertise on Google’s platform can tap into advanced tools that make marketing services a breeze. These include setting a custom monthly budget, pausing and restarting ads based of various criteria, and more. In addition, signing up for a Google Ad account is free, and you’ll have to pay for the service only after customers click on your ads or engage with your businesses in other ways than were promoted by Google.

那些能够在谷歌平台上做广告的人可以利用先进的工具,让营销服务变得轻而易举。其中包括设置自定义每月预算、根据各种标准暂停和重新启动广告等等。此外,注册 Google 广告帐户是免费的,只有在客户点击您的广告或以 Google 推广以外的其他方式与您的企业互动后,您才需要支付服务费用。

Advertisers can also set up a budget that limits how much they're willing to spend on their campaign. This makes it easy to manage the costs associated with advertising through Google Ads.

广告商还可以设置预算来限制他们愿意在广告活动上花费的金额。这样可以轻松管理与通过 Google Ads 投放广告相关的费用。

Visit Google Ads

访问谷歌广告

6. YouTube Advertising – The leading advertising framework for online video

2023 年十大加密货币广告网络

6. YouTube Advertising – 领先的在线视频广告框架

YouTube Advertising allows advertisers to reach potential users and customers via video content. YouTube, being the world’s largest platform for hosting online videos, is especially popular among those who are seeking to leverage the full potential of influencer marketing options, thanks to countless communities led by video creators that make content that overlaps with the interests of your target audience.

YouTube 广告允许广告商通过视频内容接触潜在用户和客户。 YouTube 是世界上最大的在线视频托管平台,在那些寻求充分利用影响者营销选项潜力的人中尤其受欢迎,这要归功于由视频创作者领导的无数社区,这些社区制作的内容与目标受众的兴趣重叠。

According to YouTube’s own data, viewers are more likely to buy a product or service they previously saw on YouTube, and are up to 4 times more likely to use YouTube instead of other video platforms to find information about a particular brand, product, or service.

根据 YouTube 自己的数据,观看者更有可能购买之前在 YouTube 上看到的产品或服务,并且使用 YouTube 而不是其他视频平台来查找有关特定品牌、产品或服务的信息的可能性高出 4 倍。

The YoutTube Advertising platform features all the tools advertisers need to kickstart their video campaigns, including tools to create engaging video ads, a dashboard to track marketing results, and more. Finally, just like Google Ads, YouTube Ads allows advertisers to set their own budget restraints and optimize for different goals, such as view count, impressions, conversions, and more.

YoutTube 广告平台提供广告商启动视频活动所需的所有工具,包括创建引人入胜的视频广告的工具、跟踪营销结果的仪表板等等。最后,与 Google Ads 一样,YouTube Ads 允许广告客户设置自己的预算限制并针对不同的目标进行优化,例如观看次数、展示次数、转化次数等。

If you are able to create a compelling video advertisement, you can potentially attract a much larger of users compared to using static banners and other traditional forms of advertising. However, this also means that creating a good video ad for YouTube will likely require a higher budget than usual.

如果您能够制作引人注目的视频广告,与使用静态横幅和其他传统形式的广告相比,您可能会吸引更多的用户。然而,这也意味着为 YouTube 制作优质视频广告可能需要比平时更高的预算。

Visit YouTube Ads

访问 YouTube 广告

7. Coin.Network – Programmatic display ads and audience-optimized crypto campaigns

2023 年十大加密货币广告网络

7. Coin.Network – 程序化展示广告和受众优化的加密活动

Coin.Network is one of the top crypto marketing agencies in terms of features, but it doesn’t quite reach the same monthly impressions numbers as some of the leading crypto ad networks, serving 133 million in average monthly impressions. However, where Coin.Network shines is the fact that its network focuses on targeting only the most respectable publishers in the blockchain space.

就功能而言,Coin.Network 是顶级的加密货币营销机构之一,但它的每月展示次数与一些领先的加密货币广告网络的月展示次数有所不同,平均每月展示次数为 1.33 亿次。然而,Coin.Network 的亮点在于其网络专注于仅针对区块链领域最受尊敬的发行商。

In addition, Coin.Network allows clients to benefit from crypto ad campaign optimizations that are done by a team of experts. This allows clients to reach the right audience for a particular product or service, and not waste precious impressions on customers that would have no interest in the promoted product or service in the first place. Self-serve display ads are available to clients with budgets of $5,000 or more.

此外,Coin.Network 还允许客户受益于由专家团队完成的加密货币广告活动优化。这使得客户能够接触到特定产品或服务的正确受众,而不是浪费对本来对所推广的产品或服务不感兴趣的客户的宝贵印象。自助展示广告可供预算为 5,000 美元或以上的客户使用。

Overall, Coin.Network promises to deliver on two key factors, “value for advertisers” and “value for publishers”. It does so by leveraging strategic ad placements, high-quality content and content-first approach, granular user targeting, and various ad management and optimization tools.

总体而言,Coin.Network 承诺实现两个关键因素:“对广告商的价值”和“对发布商的价值”。它通过利用战略性广告投放、高质量内容和内容优先方法、精细的用户定位以及各种广告管理和优化工具来实现这一目标。

Currently, Coin.Network offers display ads and native ads, which include crypto-focused ad formats. Coin.Network accepts payments in Bitcoin, Ethereum and Litecoin, although they say that other cryptocurrencies can be accepted upon request. 

目前,Coin.Network 提供展示广告和原生广告,其中包括以加密货币为中心的广告格式。 Coin.Network 接受比特币、以太坊和莱特币付款,不过他们表示可以根据要求接受其他加密货币。

Visit Coin.Network

访问Coin.Network

8. Adshares – ADS-powered blockchain ad network for the Web3 era

2023 年十大加密货币广告网络

8. Adshares – Web3 时代由 ADS 驱动的区块链广告网络

Adshares is a blockchain-based, open-source solution for digital advertising. It aims to simplify the ad microtransactions process and is capable of serving 1.4 million transfers per second. The company’s lofty goal is to “become a global standard for advertising,” like SWIFT has become for the banking system, and to revolutionize the $500 billion digital ads industry.

Adshares 是一种基于区块链的开源数字广告解决方案。它旨在简化广告微交易流程,每秒能够处理 140 万次传输。该公司的崇高目标是“成为全球广告标准”,就像 SWIFT 已成为银行系统一样,并彻底改变价值 5000 亿美元的数字广告行业。

The platform is designed to be developer-friendly, and allows for seamless integration with various apps that use digital ads, including ad servers, ad networks, marketplaces for influencers, and Web3 analytics. By using blockchain, Adshares aims to rebuild trust in the ad industry, enhance data sharing, eliminate fraud and bad actors, and provide transparent fees. 

该平台旨在对开发人员友好,并允许与使用数字广告的各种应用程序无缝集成,包括广告服务器、广告网络、影响者市场和 Web3 分析。通过使用区块链,Adshares 旨在重建对广告行业的信任,加强数据共享,消除欺诈和不良行为者,并提供透明的费用。

Adshares is also a DAO, allowing users to benefit from the immense amount of investments made in the advertising world by holding the ADS coin and participate in the evolution of AdTech into Web3. With its crypto ad network and blockchain-centric solutions, Adshares is an important player in the space, allowing both advertisers and regular investors to “own a slice of the advertising world by holding ADS.”

Adshares 也是一个 DAO,允许用户通过持有 ADS 币从广告界的巨额投资中受益,并参与 AdTech 向 Web3 的演变。凭借其加密广告网络和以区块链为中心的解决方案,Adshares 是该领域的重要参与者,让广告商和普通投资者“通过持有 ADS 拥有广告世界的一部分”。

The Adshares team is keeping up with the latest trends in cryptocurrency and blockchain. For example, Adshares has developed a protocol for advertising inside of metaverse platforms such as Decentraland, The Sandbox and Cryptovoxels. This is an unique way for advertisers to reach the most dedicated cryptocurrency users.

Adshares 团队正在紧跟加密货币和区块链的最新趋势。例如,Adshares 开发了一种在 Decentraland、The Sandbox 和 Cryptovoxels 等 Metaverse 平台内进行广告的协议。这是广告商接触最忠实的加密货币用户的独特方式。

Visit Adshares

访问 Adshares

9. A-ADS – Bitcoin advertising network with the longest track record

2023 年十大加密货币广告网络

9. A-ADS – 拥有最长记录的比特币广告网络

Launched in 2011, A-ADS (formerly known as Anonymous Ads) is the oldest Bitcoin advertising network in the world with more than a decade-long track record of serving Bitcoin-based ads. A-ADS has more than 10,000 active monthly users and accepts payments in cryptocurrencies.

A-ADS(以前称为匿名广告)于 2011 年推出,是世界上最古老的比特币广告网络,在提供基于比特币的广告方面拥有十多年的记录。 A-ADS 每月拥有超过 10,000 名活跃用户,并接受加密货币付款。

Creating an advertising campaign with A-ADS is very straightforward. Simply select your budget, and A-ADS’s algorithm automatically calculates the number of impressions and clicks you can expect to get on a daily basis. 

使用 A-ADS 创建广告活动非常简单。只需选择您的预算,A-ADS 的算法就会自动计算您每天可以获得的展示次数和点击次数。

A-ADS also offers different advertising packages which allow clients to reach their target audience seamlessly. These include crypto, blogs, adult, and entertainment-centric packages. There is also an option for a general package that targets all traffic. Each package includes a different number of ad units and an adjusted cost per mille (CPM) price.

A-ADS 还提供不同的广告套餐,使客户能够无缝地接触目标受众。其中包括加密货币、博客、成人和以娱乐为中心的套餐。还有一个针对所有流量的通用包选项。每个套餐包含不同数量的广告单元和调整后的每千次展示费用 (CPM) 价格。

In addition, A-Ads offers a Bitcoin affiliate program that allows users who invite new advertisers to the A-Ads platform with Bitcoin. A-Ads shares half of the fees it receives from the invited advertiser in the first six months with the user that invited them. According to A-Ads, this translates to roughly 10% of the advertiser's spending in that time period. 

此外,A-Ads 还提供比特币联属计划,允许用户使用比特币邀请新广告商加入 A-Ads 平台。 A-Ads 将在前六个月内从受邀广告商那里收到的一半费用与邀请他们的用户分享。根据 A-Ads 的说法,这大约相当于广告商在该时期内支出的 10%。

Visit A-ADS

访问 A-ADS

10. Coinserom – A Bitcoin-powered PTC platform connecting customers with advertisers

2023 年十大加密货币广告网络

10. Coinserom – 一个由比特币驱动的 PTC 平台,连接客户与广告商

Coinserom, similar to Adshares featured earlier on our list, is a cryptocurrency and Bitcoin advertising platform that allows users to generate extra income by using their services. Coinserom allows clients to advertise their products using video and regular web ads.

Coinserom 与我们之前列出的 Adshares 类似,是一个加密货币和比特币广告平台,允许用户通过使用其服务来产生额外收入。 Coinserom 允许客户使用视频和常规网络广告来宣传他们的产品。

Coinserom is a type of PTC (paid-to-click) platform. PTC websites essentially act as an intermediary between advertisers and consumers. While advertisers pay for their ads to be displayed, customers are paid when they engage with ads.

Coinserom 是一种 PTC(点击付费)平台。 PTC 网站本质上充当广告商和消费者之间的中介。广告商为展示的广告付费,而客户则在与广告互动时获得报酬。

The platform has over 300,000 users across 195 countries. Each new signee receives 500 satoshis for free (a satoshi is the smallest unit of Bitcoin, equivalent to 0.00000001 BTC) and 20 satoshis for every visit generated by referring customers to Coinserom.

该平台在 195 个国家/地区拥有超过 300,000 名用户。每位新签约者免费获得 500 聪(一聪是比特币的最小单位,相当于 0.00000001 BTC),并且通过推荐客户到 Coinserom 产生的每次访问获得 20 聪。

Visit Coinserom

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11. DOT – Smart audience profiling for crypto customers and users

2023 年十大加密货币广告网络

11. DOT – 加密货币客户和用户的智能受众分析

DOT is a cryptocurrency advertising network tailored made for clients that wish to promote their blockchain-based products and services. DOT's solutions have been used by major crypto and blockchain brands, including the likes of Trezor and Huobi. 

DOT 是一个为希望推广基于区块链的产品和服务的客户量身定制的加密货币广告网络。 DOT 的解决方案已被主要加密货币和区块链品牌使用,包括 Trezor 和 Huobi 等。

One of the hallmarks of DOT is the Smart Audience Profiling feature, which allows advertisers to target audiences in three broad categories, including general crypto, art, and gaming.

DOT 的标志之一是智能受众分析功能,该功能允许广告商定位三大类受众,包括一般加密货币、艺术和游戏。

The general crypto profile covers campaigns that focus on exchanges, wallets, decentralized finance (DeFi) and centralized finance (CeFi) solutions. The Art category includes non-fungible token (NFT) marketing, and finally, the gaming category includes blockchain gaming products and services.

一般的加密货币简介涵盖了专注于交易所、钱包、去中心化金融 (DeFi) 和中心化金融 (CeFi) 解决方案的活动。艺术类别包括不可替代代币(NFT)营销,最后,游戏类别包括区块链游戏产品和服务。

DOT promises to bypass all Google Ad restrictions and provides an advanced analytics dashboard to let clients track conversions. In addition, DOT offers three different models, namely “Start” ($999), “Expand” ($3,999), and “Flex” (custom budget), which are made to serve different clients and their specific goals and needs.

DOT is keeping up with the trends in the crypto advertising industry and gives web3 projects acces to a marketplace where they can purchase press releases, sponsored articles, social media posts and other forms of advertising. 

DOT 紧跟加密广告行业的趋势,并为 web3 项目提供进入市场的机会,他们可以在其中购买新闻稿、赞助文章、社交媒体帖子和其他形式的广告。

Visit DOT

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The bottom line: Crypto advertising is one of the most effective ways to build brand awareness and reach new customers

At the beginning of 2022, cryptocurrency advertising reached the mainstream in a big way, as Coinbase, FTX, and Crypto.com all spent millions of dollars to display their crypto ads during the Super Bowl 56, starring the likes of Matt Damon and Larry David in leading roles.

底线:加密货币广告是建立品牌知名度和吸引新客户的最有效方式之一2022 年初,加密货币广告大规模成为主流,Coinbase、FTX 和 Crypto.com 都花费了数百万美元在第 56 届超级碗期间展示他们的加密货币广告,由马特·达蒙 (Matt Damon) 和拉里·大卫 (Larry David) 等人主演。

With the crypto downturn in full swing, crypto advertising dropped by 80% between Q1 and Q3 2022, according to a CNBC report. However, the drop is most likely momentary, and crypto advertising expenditure will pick up once the prices of digital assets recover.

据 CNBC 报道,随着加密货币市场全面低迷,2022 年第一季度至第三季度加密货币广告下降了 80%。然而,下降很可能是暂时的,一旦数字资产价格回升,加密货币广告支出就会回升。

While advertising might be one of the quickest and most effective methods to build brand awareness and reach new users and customers, leveraging the expertise afforded by the best crypto consulting companies is arguably just as important when building and growing a business.

虽然广告可能是建立品牌知名度并吸引新用户和客户的最快、最有效的方法之一,但利用最好的加密货币咨询公司提供的专业知识在建立和发展业务时可以说同样重要。

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